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Developer Marketing Jobs in Virginia (NOW HIRING)

Developer Marketing Manager Location: Mountain View, CA or McLean, VA (Full-time, in-office) Role Overview We're hiring a Developer Marketing Manager to own how developers and technical evaluators ...

They are seeking an AI Engineer to define and implement AI applications across their marketing organization, enhancing efficiency and performance by integrating AI into workflows and operations.

The AI Engineer will help define, architect, and implement / project manage how artificial intelligence is applied across Planet's marketing organization to improve efficiency, scalability, and ...

The AI Engineer will help define, architect, and implement / project manage how artificial intelligence is applied across Planet's marketing organization to improve efficiency, scalability, and ...

They are seeking an AI Engineer to define and implement artificial intelligence strategies across their marketing organization to enhance efficiency and performance. Responsibilities : • Identify ...

AEC marketing experience required, engineering specific experience strongly preferred. * Bachelor's degree in Marketing, Communications, or a related discipline. * Strong understanding of the full ...

Marketing Manager

Richmond, VA · On-site

$100K - $140K/yr

AEC marketing experience required, engineering specific experience strongly preferred. * Bachelor's degree in Marketing, Communications, or a related discipline. * Strong understanding of the full ...

Marketing Manager

Richmond, VA · On-site

$100K - $140K/yr

AEC marketing experience required, engineering specific experience strongly preferred. * Bachelor's degree in Marketing, Communications, or a related discipline. * Strong understanding of the full ...

Collaborate across teams (GTM, Engineering, Sales Engineering) to align on messaging. Requirements Who You Are * Bachelor's degree in Marketing, Communications, Business, or related field; or ...

Collaborate across teams (GTM, Engineering, Sales Engineering) to align on messaging. Requirements Who You Are * Bachelor's degree in Marketing, Communications, Business, or related field; or ...

Collaborate across teams (GTM, Engineering, Sales Engineering) to align on messaging. Requirements Who You Are * Bachelor's degree in Marketing, Communications, Business, or related field; or ...

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Developer Marketing information

How does a Developer Marketing professional typically collaborate with engineering and product teams?

Developer Marketing professionals work closely with engineering and product teams to gain a deep understanding of technical products and developer needs. They frequently participate in product planning meetings, provide feedback on documentation, and help shape messaging that resonates with technical audiences. This collaboration ensures that marketing initiatives accurately reflect product capabilities and address real-world developer pain points. Open communication and mutual respect are key to building trust and creating effective campaigns.

What are the key skills and qualifications needed to thrive as a Developer Marketing professional, and why are they important?

To thrive as a Developer Marketing professional, you need a blend of technical understanding, marketing expertise, and experience working with or for developer communities, often supported by a degree in marketing, computer science, or a related field. Familiarity with developer tools, analytics platforms, content management systems, and sometimes certifications in digital marketing are typically required. Exceptional communication, community-building, and empathy skills help you connect authentically with developer audiences and advocate for their needs. These skills ensure you can effectively translate technical products into compelling value propositions and foster strong engagement within developer ecosystems.

What is the difference between Developer Marketing vs Product Marketing?

AspectDeveloper MarketingProduct Marketing
Primary FocusEngaging developers and technical audiences to adopt and advocate for productsPositioning, messaging, and promoting products to target markets
Required SkillsTechnical knowledge, developer community engagement, content creation for technical audiencesMarket research, messaging, competitive analysis, customer insights
Work EnvironmentTech companies, startups, developer communitiesTech companies, product teams, marketing departments

Developer Marketing and Product Marketing share overlapping skills but differ in focus. Developer Marketing concentrates on engaging technical audiences and fostering developer advocacy, while Product Marketing centers on positioning and promoting products to broader markets. Both roles are vital in tech companies but serve distinct strategic purposes.

What is Developer Marketing?

Developer Marketing refers to the strategies and activities aimed at engaging and supporting software developers as a key audience. It involves promoting products, tools, or platforms to developers, often by providing technical content, community events, and resources that help them succeed. Unlike traditional marketing, Developer Marketing focuses on building trust and offering real value, such as documentation, tutorials, or APIs. The goal is to foster adoption and advocacy among developers, who often influence technology decisions within organizations.
What are the most commonly searched types of Developer Marketing jobs in Virginia? The most popular types of Developer Marketing jobs in Virginia are:
What are popular job titles related to Developer Marketing jobs in Virginia? For Developer Marketing jobs in Virginia, the most frequently searched job titles are:
Infographic showing various Developer Marketing job openings in Virginia as of July 2026, with employment types broken down into 85% Full Time, 3% Part Time, 1% Temporary, and 11% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution.
Developer Marketing Manager

Developer Marketing Manager

ID.me

Mclean, VA • On-site, Remote

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 21 hours ago


ID.me rating

5.6

Company rating: 5.6 out of 10

Based on 7 frontline employees who took The Breakroom Quiz

195th of 209 rated software companies


Job description

Company Overview

ID.me is the next-generation digital identity wallet that simplifies how individuals securely prove their identity online. Consumers can verify their identity with ID.me once and seamlessly login across websites without having to create a new login and verify their identity again. Over 152 million users experience streamlined login and identity verification with ID.me at 20 federal agencies, 45 state government agencies, and 70+ healthcare organizations. More than 600+ consumer brands use ID.me to verify communities and user segments to honor service and build more authentic relationships. ID.me's technology meets the federal standards for consumer authentication set by the Commerce Department and is approved as a NIST 800-63-3 IAL2 / AAL2 credential service provider by the Kantara Initiative. ID.me is committed to "No Identity Left Behind" to enable all people to have a secure digital identity. To learn more, visit https://network.id.me/.

ID.me is a full-time, in-office culture. Unless a specific job description explicitly states otherwise, all roles are on-site five days per week at one of our offices in McLean, VA; Mountain View, CA; New York City, NY; or Tampa, FL. Certain roles — such as field-based sales or other remote-by-design positions — may have different work arrangements as noted in their individual postings.

At ID.me, we embrace the thoughtful use of AI tools in our daily work and there are even occasions where we leverage AI in our hiring process. However, during the interview process, we want to understand your individual skills and experiences. Therefore, we have guidelines on how AI can be appropriately used during your application and interviews which can be found here.

Developer Marketing Manager

Location: Mountain View, CA or McLean, VA (Full-time, in-office)

Role Overview

We're hiring a Developer Marketing Manager to own how developers and technical evaluators discover, learn, and integrate with ID.me's identity platform. You'll be the marketing owner of developers.id.me and docs.id.me — the technical hubs that turn ID.me from a service customers wait on into a platform they configure themselves. You'll partner closely with Product, Engineering, and DevRel to ship the content that turns evaluators into integrators.

ID.me is shifting from a service model (we build your verification workflow) to a platform model (you configure your own). The Developer Portal is the surface area where that shift becomes real for customers, and we need a developer marketer who can carry that story end to end.

ResponsibilitiesDeveloper Portal & Technical Content
  • Own marketing for developers.id.me and the technical documentation experience at docs.id.me — IA, content roadmap, page builds, and ongoing maintenance in partnership with Product and Engineering.
  • Write and ship technical content: quickstarts, integration guides, API reference improvements, sample apps, and code snippets for the modular API suite (Face API, Age Verification, White-Label, Green-Label).
  • Keep documentation, code samples, and version notes in lockstep with product releases — including new self-service capabilities like workflow policies, app-level reporting, and native API configuration.
Developer Enablement & How-To Materials
  • Build hands-on enablement: tutorials, video walkthroughs, sandbox demos, and reference architectures for common identity workflows (OIDC, OAuth, SAML, SCIM, Enterprise SSO).
  • Translate engineering specs and PRDs into clear, developer-friendly content that respects developers' time and intelligence — turning concepts like Applications, Policies, and the workflow engine into plain-language how-tos.
  • Partner with Solutions Engineering and Support to identify the integration questions developers actually hit — then ship content that answers them before a ticket gets filed.
Developer Engagement & Growth
  • Drive qualified developer traffic to developers.id.me through community engagement, partnerships, and developer-facing programs.
  • Build campaigns and programs targeting technical evaluators — product managers, eCommerce leads, engineering managers, and compliance officers — in partnership with Field Marketing and Demand Gen.
  • Track funnel metrics from portal visit → sandbox signup → first API call → policy activation → production integration, and report on what's working.
Platform Launch & Cross-Functional Partnership
  • Co-own technical launches with Product Marketing and PM — release notes, migration guides, deprecations, and the developer-facing pieces of every major launch (Developer Portal, Organizations Platform, modular APIs).
  • Carry the platform narrative — modularity, self-service, configurable workflows — through every developer-facing surface.
  • Serve as the marketing voice in DevRel and developer experience conversations; bring developer feedback back into Product and Engineering.
Qualifications
  • 10+ years in developer marketing, technical product marketing, or developer relations at a company shipping API or platform products.
  • Technical background — CS or engineering degree, prior engineering or DevRel experience, or a clear portfolio of technical content you've shipped (docs, tutorials, sample apps, dev portals).
  • Strong technical writing skills. You can read a PRD, talk to an engineer, and ship a quickstart developers actually finish.
  • Hands-on familiarity with at least one modern stack (JavaScript/TypeScript, Python, Go, or similar) and comfort working in code samples and Git.
  • Experience owning or significantly contributing to a developer portal, docs site, or technical content program.
  • Comfort with developer-funnel metrics: portal traffic, sandbox activation, time-to-first-API-call, integration completion.
  • Bachelor's degree or equivalent experience.
  • Bonus: previous experience working within a developer ecosystem or developer community.
  • Bonus: working knowledge of IAM and identity protocols (OIDC, OAuth 2.0, SAML, SCIM, Enterprise SSO with Entra/Okta), or prior experience marketing identity, auth, CIAM, or security platforms.
Why This Role

ID.me's identity platform powers verification for 170M+ members, 22 federal agencies, and a growing roster of healthcare, State and Education, and commercial brands. The Developer Portal opens that network up to customers as a self-service product, and the developer marketing function is being built from the ground up to support it. You'll have meaningful ownership, runway to grow the function, and a direct line to the VP of Enterprise Marketing along with Product and Engineering leadership.

ID.me is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. ID.me participates in E-Verify.

The annual base salary listed does not include a company bonus, incentive for sales roles, equity and benefits which will be determined based on experience, skills, education, relevant training, geographic location and role.

ID.me offers comprehensive medical, dental, vision, health savings account, flexible spending accounts (medical, limited purpose, dependent care, commuter benefit accounts), basic and voluntary life and AD&D insurance, 401(k) with company match, parental leave, ability to participate in unlimited paid time off subject to the terms and conditions of the PTO policy, including 8 company wide holidays, short and long-term disability insurance, accident and critical illness insurance, referral bonus policy, employee assistance program, pet insurance, travel assistant program, wellbeing and childcare discounts, benefit advocates, and a learning and development benefit.

Final offers may vary from the amount listed based on qualifications, professional experiences, skills, education, relevant training, geographic location, and other job related factors.

Mountain View, CA Pay Range
$155,471—$190,000 USD

ID.me maintains a work environment free from discrimination, where employees are treated with dignity and respect. All ID.me employees share in the responsibility for fulfilling our commitment to equal employment opportunity. ID.me does not discriminate against any employee or applicant on the basis of age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. ID.me adheres to these principles in all aspects of employment, including recruitment, hiring, training, compensation, promotion, benefits, social and recreational programs, and discipline. In addition, ID.me's policy is to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations and ordinances where a particular employee works. Upon request we will provide you with more information about such accommodations.

Please review our Privacy Policy, including our CCPA policy, at id.me/privacy. If you provide ID.me with any personally identifiable information you confirm that you have read and agree to be bound by the terms and conditions set out in our Privacy Policy.

ID.me participates in E-Verify.


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