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Developer Marketing Jobs in Virginia (NOW HIRING)

RK&K

Marketing Assistant

Fairfax, VA · Hybrid

$40K - $51K/yr

You'll work with talented professionals, gain exposure to a wide range of engineering and construction projects, and have opportunities to grow your skills in writing, design, marketing, and business ...

New

Ra

Marketing Analytics Manager

Arlington, VA · On-site

Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who ...

SRG Concepts

Marketing Manager

Arlington, VA · On-site

$63K - $81K/yr

We create original concepts and help real estate developers, hoteliers and commercial property ... Marketing Coordination and Production * Website Updates/Google Updates/Yelp Updates * Collateral ...

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Developer Marketing information

How does a Developer Marketing professional typically collaborate with engineering and product teams?

Developer Marketing professionals work closely with engineering and product teams to gain a deep understanding of technical products and developer needs. They frequently participate in product planning meetings, provide feedback on documentation, and help shape messaging that resonates with technical audiences. This collaboration ensures that marketing initiatives accurately reflect product capabilities and address real-world developer pain points. Open communication and mutual respect are key to building trust and creating effective campaigns.

What are the key skills and qualifications needed to thrive as a Developer Marketing professional, and why are they important?

To thrive as a Developer Marketing professional, you need a blend of technical understanding, marketing expertise, and experience working with or for developer communities, often supported by a degree in marketing, computer science, or a related field. Familiarity with developer tools, analytics platforms, content management systems, and sometimes certifications in digital marketing are typically required. Exceptional communication, community-building, and empathy skills help you connect authentically with developer audiences and advocate for their needs. These skills ensure you can effectively translate technical products into compelling value propositions and foster strong engagement within developer ecosystems.

What is the difference between Developer Marketing vs Product Marketing?

AspectDeveloper MarketingProduct Marketing
Primary FocusEngaging developers and technical audiences to adopt and advocate for productsPositioning, messaging, and promoting products to target markets
Required SkillsTechnical knowledge, developer community engagement, content creation for technical audiencesMarket research, messaging, competitive analysis, customer insights
Work EnvironmentTech companies, startups, developer communitiesTech companies, product teams, marketing departments

Developer Marketing and Product Marketing share overlapping skills but differ in focus. Developer Marketing concentrates on engaging technical audiences and fostering developer advocacy, while Product Marketing centers on positioning and promoting products to broader markets. Both roles are vital in tech companies but serve distinct strategic purposes.

What is Developer Marketing?

Developer Marketing refers to the strategies and activities aimed at engaging and supporting software developers as a key audience. It involves promoting products, tools, or platforms to developers, often by providing technical content, community events, and resources that help them succeed. Unlike traditional marketing, Developer Marketing focuses on building trust and offering real value, such as documentation, tutorials, or APIs. The goal is to foster adoption and advocacy among developers, who often influence technology decisions within organizations.
What are the most commonly searched types of Developer Marketing jobs in Virginia? The most popular types of Developer Marketing jobs in Virginia are:
What are popular job titles related to Developer Marketing jobs in Virginia? For Developer Marketing jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Developer Marketing jobs in Virginia look for? The top searched job categories for Developer Marketing jobs in Virginia are:
Developer Marketing jobs near you
Infographic showing various Developer Marketing job openings in Virginia as of July 2026, with employment types broken down into 85% Full Time, 3% Part Time, 1% Temporary, and 11% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution.
Sr. Marketing Manager (Public Sector)

Sr. Marketing Manager (Public Sector)

Marvel Marketers

Reston, VA • Remote

Full-time

Re-posted 3 days ago

Job description

*Hybrid role (3-4 days onsite) Must reside in Reston, VA area
About the Role
We are seeking a Senior Marketing Manager for the Public Sector to help drive awareness and demand for innovative cloud security solutions within the public sector market. This role focuses on developing and executing strategic marketing initiatives that support secure, scalable, and compliant cloud technologies for government and regulated organizations.
The ideal candidate will partner closely with field marketing, sales, customer engineering, and cross-functional marketing teams to execute integrated campaigns, elevate market presence, and generate measurable business impact.
Key Responsibilities
  • Integrated Field Marketing Strategy - Develop and execute integrated go-to-market programs in partnership with Field Marketing to drive pipeline growth, customer engagement, and measurable business outcomes.
  • Cross-Functional Collaboration - Serve as a strategic marketing partner to sales, customer engineering, digital marketing, content, and partner teams to align objectives and deliver high-impact initiatives.
  • AI & Data-Driven Marketing - Utilize AI tools and analytics to optimize campaigns, measure performance, and improve audience engagement across the customer journey.
  • Event & Program Management - Manage marketing budgets and lead event strategies across company-hosted and industry events, including large-scale conferences, executive engagements, and customer experiences.
  • Messaging & Market Positioning - Develop compelling messaging and differentiated value propositions related to cloud security, identity and access management (IAM), and network security solutions.
  • Customer Advocacy - Build strong customer relationships within the public sector and support the development of customer success stories, case studies, and reference programs.
  • Stakeholder Alignment - Collaborate with leadership and cross-functional teams to gain alignment and support for marketing strategies, initiatives, and investment priorities.
  • Account-Based Marketing (ABM) - Lead public sector ABM initiatives, including campaign development, audience segmentation, and performance measurement throughout the marketing funnel.
Minimum Qualifications
  • Bachelor’s degree in Business, Marketing, Communications, or a related field (or equivalent practical experience)
  • 10+ years of experience in business-to-business (B2B) marketing
  • 8+ years of experience supporting public sector or government-focused initiatives
  • Experience collaborating with cross-functional teams in complex organizations
  • Experience marketing cloud security or cybersecurity solutions preferred
Preferred Qualifications
  • Proven experience developing and scaling Account-Based Marketing (ABM) programs
  • Strong expertise in digital-first and multi-channel campaign execution
  • Experience managing event programs and budgets for large-scale engagements
  • Knowledge of public sector procurement environments, channel requirements, and cloud technology trends
  • Ability to leverage analytics and AI-driven insights to optimize marketing performance
  • Strong executive communication and stakeholder management skills
  • Excellent project management, strategic thinking, communication, and analytical abilities
Who thrives with us:
  • People who want to learn, but are self-motivated to learn from their projects
  • People who enjoy the really hard problems
  • People who enjoy having too much vs. too little to do
  • People who like creating from nothing (We still need a lot built to support our growth)
  • People who understand how to build and maintain relationships with their coworkers and their clients
  • People who like making others successful and understand the value of that as much as making themselves successful
  • People who leave their egos at home and really enjoy working with other brilliant people
About Marvel Marketers

 

Marvel Marketers (www.marvelmarketers.com) is a global Marketing Automation, Digital Marketing, Experience Management, and ABM Consultancy.  Our clients are sophisticated so we only hire the best to keep up and add value along the entire Digital Marketing Maturity Curve. We also partner strategically on custom digital marketing roles to help support all areas of our client's Digital Marketing Strategy.
As we continue to grow and expand our service offerings, we are looking for the best and brightest to join our team. If you applied for a previous role, apply again! Our needs continuously change and evolve.