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Customer Insight Analyst Jobs in Michigan (NOW HIRING)

Develop customer insights and findings from marketing programs by applying standard data analysis protocols and integrating external market data * Provide support to Consumer Excellence Team with ...

Develop customer insights and findings from marketing programs by applying standard data analysis protocols and integrating external market data * Provide support to Consumer Excellence Team with ...

Digital Analyst

Birmingham, MI · On-site

$93K - $111K/yr

... insights. Our team consists of subject matter experts across Digital Advertising, Customer Leads ... Our analysts have the opportunity to evaluate performance across the entire customer journey--from ...

Showing results 41-60

Customer Insight Analyst information

See Michigan salary details

$37.2K

$61.2K

$81K

How much do customer insight analyst jobs pay per year?

As of Sep 4, 2026, the average yearly pay for customer insight analyst in Michigan is $61,236.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,400.00 and $80,100.00 per year, depending on experience, location, and employer.

What does a customer insight analyst do?

A Customer Insight Analyst gathers and analyzes data on customer behaviors, preferences, and feedback to help companies better understand their clients. They use various data sources such as surveys, transaction records, and digital analytics to identify trends and provide actionable recommendations. Their insights assist businesses in improving customer experience, developing targeted marketing strategies, and making informed business decisions. In essence, they bridge the gap between customer data and business strategy.

What skills and qualifications are needed to be a customer insight analyst?

To thrive as a Customer Insight Analyst, you need strong analytical skills, a solid understanding of market research methodologies, and a relevant degree in business, statistics, or a related field. Familiarity with data analysis tools such as SQL, Excel, Tableau, and statistical software like SPSS or R is typically required. Excellent communication, critical thinking, and stakeholder management skills help translate data findings into actionable business recommendations. These abilities are essential for uncovering customer trends and driving strategic decisions that enhance business performance.

How does a customer insight analyst collaborate with other departments?

Customer Insight Analysts frequently work cross-functionally, partnering with marketing, product, and sales teams to translate customer data into actionable recommendations. They often present insights through reports or presentations, helping stakeholders understand customer behavior trends and preferences. Regular meetings and project collaborations are common, ensuring that data-driven strategies are implemented effectively and align with business objectives.

What is the difference between Customer Insight Analyst vs Market Research Analyst?

AspectCustomer Insight AnalystMarket Research Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; often certifications in data analysisBachelor's in Marketing, Business, or related field; certifications in research methods
Work EnvironmentData-driven teams within marketing or customer experience departmentsResearch firms or corporate marketing departments
Employer & Industry UsageRetail, e-commerce, finance, and service industries focusing on customer behaviorConsumer goods, advertising, and consulting firms analyzing market trends
Search & Comparison IntentUnderstanding customer behavior and preferencesAnalyzing market trends and consumer demand

The main difference is that a Customer Insight Analyst focuses on understanding customer behaviors and preferences to improve products and services, while a Market Research Analyst studies broader market trends and consumer demand to inform strategic decisions. Both roles require similar educational backgrounds and are used across various industries, but their focus areas differ.

How to become a customer insight analyst?

To become a customer insight analyst, typically a bachelor's degree in marketing, business, statistics, or a related field is required. Developing skills in data analysis, market research, and tools like Excel, SQL, or Tableau is essential, and gaining experience through internships or entry-level roles can help build expertise in analyzing customer data and generating insights.

What do you need to be a customer insight analyst?

To become a customer insight analyst, candidates typically need a bachelor's degree in marketing, business, statistics, or a related field. Strong analytical skills, experience with data analysis tools like Excel, SQL, or Tableau, and the ability to interpret customer data are essential for this role.

What are popular job titles related to Customer Insight Analyst jobs in Michigan?

For Customer Insight Analyst jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Customer Insight Analyst jobs in Michigan look for?

The top searched job categories for Customer Insight Analyst jobs in Michigan are:

Infographic showing various Customer Insight Analyst job openings in Michigan as of August 2026, with employment types broken down into 90% Full Time, 5% Part Time, and 5% Contract. Highlights an 90% In-person, and 10% Remote job distribution, with an average salary of $61,236 per year, or $29.4 per hour.

Customer Experience Operations Analyst

World Wide Technology

Warren, MI • On-site

$65K - $80K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 28 days ago


Key responsibilities

  • Configure and maintain the Gainsight platform to optimize customer lifecycle management.

  • Map digital customer journeys and enhance automation and user experience using Gainsight data.

  • Train team members on proper procedures within Gainsight and collaborate with cross-functional teams to customize platform functionalities.


World Wide Technology rating

7.8

Company rating: 7.8 out of 10

Based on 72 frontline employees who took The Breakroom Quiz

88th of 226 rated it services


Job description

Why WWT?

World Wide Technology (WWT) strives to make a new world happen. WWT's work benefits clients and partners as much as it does its people and community across the globe.

Founded in 1990, WWT brings together strategy, deep technical expertise and world-class partnerships to help public and private sector organizations design, build and scale intelligent AI, digital, cybersecurity, cloud and infrastructure solutions. Through its Advanced Technology Center (ATC)—a collaborative ecosystem featuring state-of-the-art hardware and software—WWT enables clients and partners to conceptualize, test and validate innovative technology and then deploy solutions at scale using its global integration and distribution capabilities.

With more than 14,000 team members and over 60 locations globally, WWT's culture—grounded in core values and leadership philosophies—has been recognized by Fortune® and Great Place to Work for its commitment to innovation, trust and creating a great place to work for all. WWT provides products and services to large enterprise, global service provider and public sector clients in up to 130 countries across six continents. Softchoice, a World Wide Technology company, supports commercial and SMB markets in the U.S. and Canada.

Want to work with highly motivated individuals on high-performance teams? Join WWT today!

What is the Customer Experience Team and why join?

WWT's Customer Experience (CX) -- Software Lifecycle team is focused on our customers first, partnering with them to ensure we understand their goals, then applying the efforts necessary to achieve those goals. It is a rewarding way to ensure that our relationships continue to foster quality business outcomes and our customers view us as their strategic advisors.

CX is also a thriving area of growth for many companies who are making the shift from transactional sales models to supporting recurring revenue. Customer Experience has become a key driver to ensuring that any customer who commits to a contract with a vendor sees success and continues to renew that business. This industry trend towards recurring revenue models makes WWT Customer Experience -- Software Lifecycle an area of great opportunity for potential candidates.

What will you be doing?

As the Customer Experience Operations Analyst, your key areas of focus will be:

  • Gainsight administration
  • Customer digital journey mapping

As the internal team administrator for the Gainsight platform, you will customize and configure it to align with our unique business processes and customer engagement strategies. The role will focus on analyzing and optimizing functionality to drive customer success and data integrity. Utilizing data-driven insights and feedback, you will map our digital touchpoints to enhance automation, scale and overall user experience. Additionally you will train team members on proper procedures within Gainsight.

Responsibilities:

Gainsight Admin

  • Configure and maintain Gainsight platform to optimize customer lifecycle management.

o Journey Orchestrator

o Data Designer

o Rule Management/Creation

o Reporting Accuracy

o Dashboard

o Develop periodic surveys and measure success

  • Collaborate with cross-functional teams to implement and customize Gainsight functionalities as per business requirements.
  • Utilize Gainsight data to derive insights and contribute to the development of customer success strategies.

o Proactively look for tangible ways to improve our client’s and team’s experience with our tools or platforms

  • Gainsight How to guides and Best Practices

Digital Driver

  • Platform Management-Internal & External
  • Platform Template Design
  • Automated insight to drive data integrity and follow up action
  • Digital Journey Via Gainsight

o Digital Touchpoint

o Surveys

Communication

  • Weekly update communication
  • Gainsight change Management
  • Identify ways to promote CX and our successes to internal stakeholders

Qualifications:

  • Gainsight administration experience required.
  • Experience with any design or visualization SW.
  • Past work experience with Cisco, VMWare, Microsoft, Dell EMC and other OEMs.
  • Strong organization skills.
  • Operationally minded.
  • Capable of analyzing and deciphering data.
  • Ability to solve problems quickly and take a “common sense” approach to challenges.
  • Capability to perform comfortably within an ambiguous and quickly changing environment.
  • Self-driven, business minded, and goal orientated.

Certain states and localities require employers to post a reasonable estimate of salary range. A reasonable estimate of the current base pay range for this position is $65,000.00 to $80,000.00 annually. Actual salary will be based on a variety of factors, including shift, location, experience, skill set, performance, licensure and certification, and business needs. The range for this position in other geographic locations may differ. Certain positions may also be eligible for variable incentive compensation, such as bonuses or commissions, that is not included in the base pay.

The well-being of WWT employees is essential. When it comes to our benefits package, WWT has one of the best. We offer the following benefits to all full-time employees:

  • Health and Wellbeing: Health (Medical & Prescription), Dental, and Vision Care, Onsite Health Centers (MO & IL), Employee Assistance Program, Wellness program
  • Financial Benefits: Competitive Pay, Profit Sharing, 401k Plan with Company Matching, Life and Disability Insurance, Flexible Spending Accounts, Tuition Reimbursement
  • Paid Time Off: PTO & Holidays, Parental Leave, Medical Leave, Military Leave, Bereavement, Day of Caring
  • Additional Perks: Family Planning Benefits, Nursing Mothers Benefits, Voluntary Legal, Voluntary Supplemental Accident/Illness/Hospital, Voluntary ID Theft, Pet Insurance, Employee Discount Program

Note: This is not an all-encompassing list and should not be used as a complete description of the plan’s benefits. For more information, see our US benefits website at wwt.com/us-benefits.

We strive to create an environment where all employees are empowered to succeed based on their skills, performance, and dedication. Our goal is to cultivate a culture of belonging that encourages innovation, collaboration, and respect for all team members, ensuring that WWT remains a great place to work for all!

If you require accessibility accommodation(s) or adjustment during any stage of the hiring process, please let your WWT Recruiter know. The recruiter will work with you to understand your needs and help ensure an accessible experience throughout the interview process.

If you have any questions or concerns about this posting, please email taposting@wwt.com

World Wide Technology is an Equal Opportunity Employer.

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