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Customer Insight Analyst Jobs in Michigan (NOW HIRING)

FastTek

Insights Analyst

Troy, MI

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Insights Analyst #1060286 WHO WE ARE LOOKING FOR: We're looking for a curious, detail-oriented ... Delight Customers * One Team * Relentless Improvement * Fast, Frugal, and Scrappy * Respectful ...

Amway

Consumer & Market Insights Analyst

Ada, MI · On-site

$78K - $96K/yr

The incumbent will be responsible for synthesizing data, to better help both internal customers and ... Analyze research findings and provide insight to clients to support the development of brand ...

Amway Inc.

Consumer & Market Insights Analyst

Ada, MI

$78K - $96K/yr

The incumbent will be responsible for synthesizing data, to better help both internal customers and ... Analyze research findings and provide insight to clients to support the development of brand ...

General Motors

GMI Customer Research Sr. Analyst

Warren, MI · On-site

$109K - $109K/yr

... Analyst for GM International plays a critical role in leading customer research and insight ... This position is accountable for delivery of research and insights, from study design through ...

General Motors

GMI Customer Research Sr. Analyst

Warren, MI · Hybrid

$109K - $109K/yr

... Analyst for GM International plays a critical role in leading customer research and insight ... This position is accountable for delivery of research and insights, from study design through ...

General Motors

Customer Experience Analyst

Warren, MI · On-site

The Customer Experience Analyst - OnStar Vehicle Insights / Telemetry API is responsible for ensuring the systems, APIs, and data flows that support connected vehicle services are functioning ...

General Motors

Customer Experience Analyst

Warren, MI · On-site

The Customer Experience Analyst - OnStar Vehicle Insights / Telemetry API is responsible for ensuring the systems, APIs, and data flows that support connected vehicle services are functioning ...

General Motors

Customer Experience Analyst

Warren, MI · On-site

The Customer Experience Analyst - OnStar Vehicle Insights / Telemetry API is responsible for ensuring the systems, APIs, and data flows that support connected vehicle services are functioning ...

Conclusive Marketing

Data Analyst

Dearborn, MI · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

This includes a wide range of deliverables such as sales and performance reporting, campaign and marketing analytics, dealer and customer insights, and the creation of dashboards and data ...

OneMagnify

Data Analyst

Dearborn, MI · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

This includes a wide range of deliverables such as sales and performance reporting, campaign and marketing analytics, dealer and customer insights, and the creation of dashboards and data ...

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All JobsCustomer Insight Analyst JobsCustomer Insight Analyst Jobs in Michigan

Customer Insight Analyst information

See Michigan salary details

$37.2K

$61.2K

$81K

How much do customer insight analyst jobs pay per year?

As of Aug 13, 2026, the average yearly pay for customer insight analyst in Michigan is $61,236.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,400.00 and $80,100.00 per year, depending on experience, location, and employer.

What does a customer insight analyst do?

A Customer Insight Analyst gathers and analyzes data on customer behaviors, preferences, and feedback to help companies better understand their clients. They use various data sources such as surveys, transaction records, and digital analytics to identify trends and provide actionable recommendations. Their insights assist businesses in improving customer experience, developing targeted marketing strategies, and making informed business decisions. In essence, they bridge the gap between customer data and business strategy.

What is the difference between Customer Insight Analyst vs Market Research Analyst?

AspectCustomer Insight AnalystMarket Research Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; often certifications in data analysisBachelor's in Marketing, Business, or related field; certifications in research methods
Work EnvironmentData-driven teams within marketing or customer experience departmentsResearch firms or corporate marketing departments
Employer & Industry UsageRetail, e-commerce, finance, and service industries focusing on customer behaviorConsumer goods, advertising, and consulting firms analyzing market trends
Search & Comparison IntentUnderstanding customer behavior and preferencesAnalyzing market trends and consumer demand

The main difference is that a Customer Insight Analyst focuses on understanding customer behaviors and preferences to improve products and services, while a Market Research Analyst studies broader market trends and consumer demand to inform strategic decisions. Both roles require similar educational backgrounds and are used across various industries, but their focus areas differ.

How to become a customer insight analyst?

To become a customer insight analyst, typically a bachelor's degree in marketing, business, statistics, or a related field is required. Developing skills in data analysis, market research, and tools like Excel, SQL, or Tableau is essential. Gaining experience through internships or entry-level roles in data analysis or market research can also help build relevant expertise.

How does a customer insight analyst collaborate with other departments?

Customer Insight Analysts frequently work cross-functionally, partnering with marketing, product, and sales teams to translate customer data into actionable recommendations. They often present insights through reports or presentations, helping stakeholders understand customer behavior trends and preferences. Regular meetings and project collaborations are common, ensuring that data-driven strategies are implemented effectively and align with business objectives.

What do you need to be a customer insight analyst?

To become a customer insight analyst, candidates typically need a bachelor's degree in marketing, business, statistics, or a related field. Strong analytical skills, experience with data analysis tools like Excel, SQL, or Tableau, and the ability to interpret customer data are essential for this role.

What skills and qualifications are needed to be a customer insight analyst?

To thrive as a Customer Insight Analyst, you need strong analytical skills, a solid understanding of market research methodologies, and a relevant degree in business, statistics, or a related field. Familiarity with data analysis tools such as SQL, Excel, Tableau, and statistical software like SPSS or R is typically required. Excellent communication, critical thinking, and stakeholder management skills help translate data findings into actionable business recommendations. These abilities are essential for uncovering customer trends and driving strategic decisions that enhance business performance.

What are popular job titles related to Customer Insight Analyst jobs in Michigan?

For Customer Insight Analyst jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Customer Insight Analyst jobs in Michigan look for?

The top searched job categories for Customer Insight Analyst jobs in Michigan are:

What are popular job titles related to Customer Insight Analyst jobs in MI?

For Customer Insight Analyst jobs in MI, the most frequently searched job titles are:

Customer Insight Analyst jobs near you
Infographic showing various Customer Insight Analyst job openings in Michigan as of August 2026, with employment types broken down into 90% Full Time, 5% Part Time, and 5% Contract. Highlights an 90% In-person, and 10% Remote job distribution, with an average salary of $61,236 per year, or $29.4 per hour.

Insights Analyst

FastTek

Troy, MI

Contractor

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 6 days ago

Job description

Insights Analyst #1060286
Job Description:
WHO WE ARE LOOKING FOR:
We're looking for a curious, detail-oriented Insights Analyst to join our Growth Marketing team on a 6-month contract at a pivotal moment for us. You'll be embedded directly with the team, helping us keep pace with a high volume of analytical requests spanning the full marketing organization, from paid and social to brand and beyond. This is a primarily quantitative role. You'll spend most of your time working with numbers and data, though comfort with qualitative context is a plus. If you thrive in a fast-moving environment, love turning messy data into clear answers, and are energized by working alongside the people you support, this is for you.
WHAT YOU GET TO DO:
  • Answer the Hard Questions: Field and execute ad-hoc analysis requests from across the marketing organization, including paid, social, brand, and campaign performance, delivering timely and accurate insights that drive faster and better decisions.
  • Connect the Dots: Synthesize findings across multiple analyses to surface patterns, tell a coherent story, and make recommendations. Not just report numbers.
  • Build What People Actually Use: Design and maintain Tableau dashboards that give stakeholders clear, real-time visibility into what's working and what isn't.
  • Dig Into the Data: Write and optimize SQL queries to extract and analyze data across multiple sources with speed and accuracy.
  • Automate and Scale: Use Python to streamline repetitive analysis, manipulate large datasets, and tackle more complex analytical challenges.
  • Build for the Future: Help establish scalable, organized code management practices using GitHub, laying the foundation for a more sustainable insights function.
  • Communicate Clearly: Translate findings into concise, actionable takeaways for both technical teammates and non-technical stakeholders.
  • Be a True Teammate: Work closely with the Growth Marketing team day-to-day. You'll be in the mix, not working from a queue.

WHAT YOU BRING TO THE TEAM:
  • Bachelor's degree in Statistics, Mathematics, Economics, Business, Marketing, Computer Science, or a related field
  • 2+ years of experience in a data or analytics role; marketing analytics background is a plus
  • Strong, proven SQL skills — this is a hard requirement
  • Strong, proven proficiency in Python for data analysis and manipulation — this is a hard requirement
  • Hands-on Tableau experience building dashboards for real stakeholders — this is a hard requirement
  • Experience with GitHub for version control and code management
  • Familiarity with marketing concepts: campaign metrics, conversion funnels, audience segmentation
  • Experience with A/B testing, research design, statistical analysis, or data testing tools like Optimizely is a plus
  • Familiarity with AI tools to enhance analytical workflows is a plus, though strong foundational coding skills are expected and assessed
  • Automotive or EV industry experience is a bonus, not a requirement
  • Thrives in a high-volume, fast-paced environment and can manage multiple requests without losing attention to detail
  • Integrity, transparency, and accountability. You hold yourself to a high standard and aren't afraid to admit when you're wrong or ask for help.
  • Resilient to change and thrives in ambiguity. Comfortable navigating uncertainty and finding structure in uncharted territory.

WHY JOIN OUR TEAM?
We're fueled by grit, determination, and attention to detail. SOur start-up spirit of ingenuity and resourcefulness moves our business forward. Our team fosters a culture of excellence, innovation, and mutual respect, and is motivated by shared principles.
  • Safety First
  • Delight Customers
  • One Team
  • Relentless Improvement
  • Fast, Frugal, and Scrappy
  • Respectful Collaboration
  • Positive Legacy

WE WANT TO WORK WITH PEOPLE THAT REFLECT THE COMMUNITI
Additional Info:
At FastTek Global, Our Purpose is Our People and Our Planet. We come to work each day and are reminded we are helping people find their success stories. Also, Doing the right thing is our mantra. We act responsibly, give back to the communities we serve and have a little fun along the way.
We have been doing this with pride, dedication and plain, old-fashioned hard work for 24 years!
FastTek Global is financially strong, privately held company that is 100% consultant and client focused.
We've differentiated ourselves by being fast, flexible, creative and honest. Throw out everything you've heard, seen, or felt about every other IT Consulting company. We do unique things and we do them for Fortune 10, Fortune 500, and technology start-up companies.
Our benefits are second to none and thanks to our flexible benefit options you can choose the benefits you need or want, options include:
  • Medical and Dental (FastTek pays majority of the medical program)
  • Vision
  • Personal Time Off (PTO) Program
  • Long Term Disability (100% paid)
  • Life Insurance (100% paid)
  • 401(k) with immediate vesting and 3% (of salary) dollar-for-dollar match

Plus, we have a lucrative employee referral program and an employee recognition culture.
FastTek Global was named one of the Top Work Places in Michigan by the Detroit Free Press in 2013, 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021, 2022, and 2023!
To view all of our open positions go to: https://www.fasttek.com/fastswitch/findwork
Follow us on Twitter: https://twitter.com/fasttekglobal
Follow us on Instagram: https://www.instagram.com/fasttekglobal
Find us on LinkedIn: https://www.linkedin.com/company/fasttek
You can become a fan of FastTek on Facebook: https://www.facebook.com/fasttekglobal/
AI & Hiring Disclosure
We use AI tools to support parts of our hiring process, such as reviewing applications and identifying potential matches. These tools are designed to promote efficiency, consistency, and fairness, and they are always used under human oversight.
All personal data collected is used solely for recruitment purposes, and you have the right to know, access, or request deletion of your data at any time, subject to legal limits.
If AI will be used in a video interview, you'll be informed in advance and asked for your consent, with the option to opt out.
Our tools are regularly reviewed to detect potential bias and to ensure compliance with all applicable laws and our commitment to inclusive hiring.
To learn more or exercise your rights, please contact us at info@fasttek.com.