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Content Strategist Jobs in Indiana (NOW HIRING)

coty

Strategic development, build‑up, and management of brand‑relevant content across social media, community touchpoints, and DTC channels, aligned with defined Brand, Media, and PR & Influencer ...

Genesys

Sr. Global SEO/GEO Strategist

Indianapolis, IN · On-site

You will operate at the intersection of technical SEO, content strategy, and AI search innovation, partnering with global stakeholders to influence how Genesys shows up in both search results and AI ...

Genesys

Sr. Global SEO/GEO Strategist

Indianapolis, IN · On-site +1

You will operate at the intersection of technical SEO, content strategy, and AI search innovation, partnering with global stakeholders to influence how Genesys shows up in both search results and AI ...

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All JobsContent Strategist JobsContent Strategist Jobs in Indiana

Content Strategist information

See Indiana salary details

$15

$42

$72

How much do content strategist jobs pay per hour?

As of Aug 6, 2026, the average hourly pay for content strategist in Indiana is $42.81, according to ZipRecruiter salary data. Most workers in this role earn between $32.93 and $50.34 per hour, depending on experience, location, and employer.

What is a content strategist?

As a content strategist, you work with an organization’s marketing team to create compelling content for print and online media. Your job duties include developing a content strategy, overseeing team members, and creating new promotional material. The goal is to shape your company’s public brand image in a favorable light. You regularly use social media and search engine marketing to develop effective digital content and drive online traffic. Positions are available at private organizations and advertising agencies. Another option is freelancing or consulting.

How does a content strategist typically collaborate with other departments within an organization?

Content Strategists work closely with various teams such as marketing, design, product, and sales to ensure consistent messaging and effective content delivery. They often participate in cross-functional meetings to gather insights, align content goals with business objectives, and integrate feedback into content planning. This collaboration helps ensure that content supports broader company initiatives and resonates with target audiences, making strong communication and project management skills essential in this role.

What is the average salary of a content strategist?

The average salary of a content strategist varies by experience and location but typically ranges from $60,000 to $100,000 annually in the United States. Entry-level roles may start around $50,000, while experienced professionals with specialized skills can earn over $120,000.

What qualifications do you need to be a content strategist?

A content strategist typically needs a bachelor's degree in marketing, communications, journalism, or a related field. Relevant skills include strong writing, editing, research abilities, and experience with content management systems and analytics tools. Professional experience in content creation or digital marketing is often required or preferred.

What are the key skills and qualifications needed to thrive as a content strategist, and why are they important?

To thrive as a Content Strategist, you need expertise in content creation, SEO, editorial planning, and a background in communications or marketing. Familiarity with content management systems (CMS), analytics tools like Google Analytics, and SEO platforms such as SEMrush or Ahrefs is typically required. Strong soft skills include creativity, strategic thinking, and collaborative communication to align content with business goals. These skills ensure that content effectively engages audiences, supports brand objectives, and drives measurable results.

What does a content strategist do?

A Content Strategist is responsible for planning, developing, and managing content to meet a company's business goals. They analyze target audiences, create content plans, and ensure that all content aligns with the brand's voice and objectives. Content Strategists work closely with writers, designers, and marketers to produce effective and engaging content across various platforms. Their work helps drive traffic, engagement, and conversions for the organization.

What is the difference between Content Strategist vs Content Marketing Manager?

AspectContent StrategistContent Marketing Manager
Primary FocusDeveloping content plans and strategies to align with brand goalsExecuting marketing campaigns and managing content distribution
Skills & CredentialsContent creation, SEO, analytics, strategic planningContent creation, marketing tactics, campaign management
Work EnvironmentCollaborates with content teams, marketing, and designLeads marketing campaigns, manages content teams
Industry UsageUsed across digital, media, and corporate sectorsPrimarily in marketing and advertising industries

The main difference is that a Content Strategist focuses on planning and developing content strategies to meet organizational goals, while a Content Marketing Manager handles the execution and promotion of content to drive marketing results. Both roles require strong content and SEO skills but differ in scope and responsibilities.

More about Content Strategist jobs
What are popular job titles related to Content Strategist jobs in Indiana? For Content Strategist jobs in Indiana, the most frequently searched job titles are:
What job categories do people searching Content Strategist jobs in Indiana look for? The top searched job categories for Content Strategist jobs in Indiana are:
What cities in Indiana are hiring for Content Strategist jobs? Cities in Indiana with the most Content Strategist job openings:
What are popular job titles related to Content Strategist jobs in IN? For Content Strategist jobs in IN, the most frequently searched job titles are:
Content Strategist jobs near you
Infographic showing various Content Strategist job openings in Indiana as of August 2026, with employment types broken down into 1% Internship, 75% Full Time, 21% Part Time, 1% Temporary, and 2% Contract. Highlights an 74% Physical, 3% Hybrid, and 23% Remote job distribution, with an average salary of $89,053 per year, or $42.8 per hour.

Content Manager - Secondary Content Strategy

Reed Technology

Indianapolis, IN • On-site, Remote

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

This job post has expired 1 day ago. Applications are no longer accepted.

Job description

Content Manager – Secondary Content Strategy

 

Are you looking for an alternative legal career that blends legal expertise with strategy, data, and innovation?

Do you want to shape the future of legal content in a collaborative, forward-thinking environment that values flexibility and impact?

Do you want to work remotely in a supportive team and company that promotes work-life balance?

About the Team

LexisNexis is seeking an experienced legal professional to join our team as a Content Manager – Secondary Content Strategy (U.S.). In this role, you will help drive the strategy, development, and commercial success of our U.S. secondary content portfolio.

You will combine your understanding of legal practice with a strong customer-first and data-driven mindset to inform portfolio decisions, enhance content quality, and support AI-enabled legal research solutions. This role plays a critical part in ensuring our secondary content remains authoritative, competitive, and aligned with evolving customer needs.

 

About the Role

 

As a Content Manager, you will contribute to the strategic direction and performance of our secondary content portfolio as part of a cross-functional team that includes Product, Sales, Marketing, Editorial Operations, and global stakeholders.

You will serve as the voice of the customer, leveraging usage data, direct engagement, and market insights to shape content strategy and investment decisions. You will evaluate competitive dynamics, identify growth opportunities, and help ensure our content is optimized for both traditional research and emerging AI-driven applications.

This role requires strong collaboration, strategic thinking, and the ability to translate insights into actionable plans that improve both customer outcomes and business performance.

Responsibilities:

  • Strategy & Market Analysis

    • Serve as the voice of the customer by analyzing usage data, participating in customer calls, and leading NPS follow-up efforts

    • Translate customer feedback and behavioral insights into actionable portfolio and product strategies

    • Monitor and assess the U.S. legal market and competitive landscape, including established publishers, legal tech platforms, startups, and alternative providers, to identify trends, risks, and opportunities

    • Conduct ongoing competitive and market analysis to inform portfolio priorities and investment decisions

    • Assess LexisNexis’ competitive position by practice area and identify opportunities for growth, differentiation, and content expansion

    • Identify and evaluate licensing and acquisition opportunities

    • Collaborate with global colleagues (UK, Canada, and beyond) to share insights and unlock cross-border content and commercialization opportunities

       

  • Portfolio Leadership & Content Development

    • Help lead the strategic direction of the U.S. secondary content portfolio, ensuring it delivers authoritative, high-quality content aligned with customer needs and business goals

    • Ensure content supports AI applications (e.g., Protégé grounding and answer quality), including coverage, authoritative sourcing, rights clearance, and robust metadata

    • Partner closely with Product teams to improve AI content retrieval, accuracy, and user experience

    • Develop and propose annual content development plans for proprietary titles

    • Review and evaluate author proposals for new titles and updates to existing content, ensuring alignment with portfolio strategy and market demand

    • Partner with Editorial Operations on Content Development plans for proprietary and licensed content, such as online placement, packaging, and pricing

       

  • Commercialization & Go-to-Market

    • Partner with Sales, Marketing, and Editorial Operations to develop and execute go-to-market strategies

    • Lead key go-to-market activities, including content development updates, product launches, and sales training

    • Support conference participation, author engagement, and promotion of authoritative brands and titles

    • Ensure clear value positioning and messaging that differentiates our secondary content in a competitive market to drive adoption and customer preference

       

  • Operational Excellence & Financial Management

    • Ensure compliance with rights, licensing, and internal governance standards, including approval of sources for AI usage

    • Partner with Legal and Editorial teams on licensing terms and content use

    • Support financial performance by aligning portfolio decisions with revenue and profitability goals

    • Contribute to special projects and continuous improvement initiatives across the portfolio

Requirements      

  • Juris Doctor (JD) and active bar membership in good standing preferred

  • 6+ years of experience practicing law or working in legal publishing, legal technology, or a related field

  • Strong understanding of the U.S. legal market and attorney workflows

  • Experience in content strategy, product management, or portfolio management is highly desirable

  • Demonstrated ability to use data and customer insights to inform strategic decisions

  • Familiarity with AI-driven legal research tools and digital content platforms preferred

  • Excellent writing, editing, and analytical skills, with the ability to write effectively and concisely

  • Strong communication and stakeholder management skills, with the ability to influence cross-functional teams

  • Highly organized, self-motivated, detail-oriented, and able to manage multiple priorities

  • Ability to work independently and collaboratively in a fast-paced environment

Work in a way that works for you

We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Working for you

We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:

  • Health Benefits: Comprehensive, multi-carrier program for medical, dental and vision benefits

  • Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan

  • Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs

  • Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity

  • Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits

    •

  • Health Savings, Health Care, Dependent Care and Commuter Spending Accounts

  • Up to two days of paid leave annually to participate in Employee Resource Groups and to volunteer with your charity of choice

About the business

LexisNexis Legal & Professional® (LNLP), which serves customers in more than 150 countries with over 11k employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. LNLP provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.

Primary Location Base Pay Range: New York, NY $114,300 - $190,500. If performed in Illinois, the base pay range is $100,100 - $166,800.If performed in Chicago, IL, the base pay range is $104,800 - $174,700.If performed in Ohio, the base pay range is $90,500 - $150,900.U.S. National Base Pay Range: $95,300 - $158,800. Geographic differentials may apply in some locations to better reflect local market rates. This job is eligible for an annual incentive bonus.

We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location.

We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120.

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We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.

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