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Content Development Associate Jobs in Michigan (NOW HIRING)

Execute multi-channel campaigns and manage content development to drive engagement and awareness ... Our associates are our greatest assets and we provide programs and benefits that encourage growth ...

VML is in search of an Associate Account Director, Web to lead client partnership and agency ... content, asset development, and build-and-price configurator updates across multiple Ford vehicles.

VML is in search of an Associate Account Director, Web to lead client partnership and agency ... content, asset development, and build-and-price configurator updates across multiple Ford vehicles.

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Content Development Associate information

See Michigan salary details

$9.6K

$97.5K

$157.8K

How much do content development associate jobs pay per year?

As of Sep 1, 2026, the average yearly pay for content development associate in Michigan is $97,537.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,500.00 and $144,700.00 per year, depending on experience, location, and employer.

What does a Content Development Associate do?

A Content Development Associate is responsible for creating, editing, and managing content across various platforms, such as websites, social media, and marketing materials. They collaborate with different teams to ensure the content aligns with the organization's goals and brand voice. Their tasks may include researching topics, drafting articles, and optimizing content for SEO. This role requires strong writing skills, attention to detail, and the ability to adapt content for different audiences.

What are the key skills and qualifications needed to thrive as a Content Development Associate?

To thrive as a Content Development Associate, you need strong writing, editing, and research abilities, often supported by a degree in communications, English, or a related field. Familiarity with content management systems (CMS), SEO tools, and basic graphic design software is typically required. Creativity, attention to detail, and effective collaboration are standout soft skills for this role. These skills ensure the consistent creation of engaging, accurate, and audience-appropriate content that aligns with organizational goals.

What are some common challenges faced by Content Development Associates when working on multiple projects simultaneously?

Content Development Associates often juggle several projects at once, which can make prioritization and time management challenging. Balancing different deadlines, client expectations, and varying content formats requires strong organizational skills and adaptability. Collaborating with writers, designers, and subject matter experts also means navigating diverse communication styles and feedback processes. Successful associates develop efficient workflow systems and maintain clear communication to ensure timely, high-quality deliverables.

What is the difference between Content Development Associate vs Content Writer?

AspectContent Development AssociateContent Writer
Required CredentialsBachelor's degree in communications, marketing, or related fieldBachelor's degree often preferred; writing portfolio
Work EnvironmentCollaborative teams, marketing or media agenciesIndependent or freelance, media companies, online platforms
Employer & Industry UsageMarketing departments, media firms, educational organizationsPublishing, digital media, advertising
Common Search & Comparison IntentUnderstanding roles in content creation and strategyFocus on writing skills and content production

The Content Development Associate typically handles content planning, editing, and strategy within a team, often requiring collaboration and project management skills. In contrast, a Content Writer primarily focuses on creating written content, such as articles, blogs, or scripts. Both roles require strong writing abilities and relevant education, but the associate role involves broader content management responsibilities.

What is the role of a Content Development Associate?

A Content Development Associate is responsible for creating, editing, and organizing content for various platforms, ensuring it aligns with brand standards and audience needs. They often collaborate with subject matter experts, use content management systems, and adhere to deadlines to produce high-quality materials.

What are the most commonly searched types of Content Development jobs in Michigan?

The most popular types of Content Development jobs in Michigan are:

What are popular job titles related to Content Development Associate jobs in Michigan?

For Content Development Associate jobs in Michigan, the most frequently searched job titles are:

What cities in Michigan are hiring for Content Development Associate jobs?

Cities in Michigan with the most Content Development Associate job openings:

Infographic showing various Content Development Associate job openings in Michigan as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 14% Part Time, 1% Temporary, and 4% Contract. Highlights an 90% Physical, 4% Hybrid, and 6% Remote job distribution, with an average salary of $97,537 per year, or $46.9 per hour.

Marketing Specialist

Rehmann

Troy, MI โ€ข On-site

Full-time

PTO

Posted 19 days ago


Job description

Your Passion. Your Purpose.
If you're here, you're looking for something more. More opportunity, more impact, more purpose. At Rehmann, each and every one of our associates plays a pivotal role in the Firm's success. When you join our team, you can count on exceptional support, encouragement, and guidance from your colleagues and from leadership.
No matter where you want to go in your career, Rehmann can help you get there. Whether you're in the early stages of your professional journey or you're further down your path, we're focused on helping you achieve your goals - whatever they may be. When you join Rehmann, you are part of a culture that Puts People First and aims to help everyone reach their fullest potential. Let us show you all the ways we can Empower Your Purpose.
To learn more about Rehmann, visit: https://www.rehmann.com/careers/
Job Description:
Join Rehmann and Elevate Your Marketing Career
At Rehmann, we're a forward-thinking firm dedicated to empowering businesses and individuals to thrive. As a Marketing Specialist/Lead, you'll play a key role in supporting and shaping strategic marketing initiatives that drive firmwide growth and brand awareness. This role offers a unique opportunity to build both executional excellence and strategic marketing capabilities, with exposure to market segmentation, targeting, and growth strategy.
Why You'll Love Working Here
  • Flexibility & Balance: Enjoy in-office or hybrid work arrangements. We value work-life balance and provide a supportive environment to help you succeed.
  • Growth & Development: From hands-on experience to professional development programs, we invest in your growth and career goals.
  • Innovation at Your Fingertips: Work with industry-leading tools like Salesforce, Jasper, HubSpot, Monday.com, and explore emerging technologies-including AI-to enhance marketing strategies.

What You'll Do
Support Strategic Initiatives
  • Assist with the development and execution of annual marketing plans that align with firmwide goals
  • Contribute to segment- or industry-specific marketing strategies by providing research, insights, and recommendations

Coordinate Content & Campaigns
  • Execute multi-channel campaigns and manage content development to drive engagement and awareness
  • Partner with demand generation and digital teams to ensure campaigns align to priority audiences and business goals

Support Segment Targeting & Insights
  • Assist in identifying and refining target audiences, industries, and priority accounts
  • Support development of ideal customer profiles (ICPs) through research and data analysis
  • Analyze campaign and CRM data to identify trends across segments and industries

Analyze & Report
  • Track KPIs, measure campaign success, and provide actionable insights through data analysis
  • Identify performance patterns and highlight opportunities to improve targeting, messaging, or channel mix

Research & Identify Growth Opportunities
  • Stay ahead of market trends, hot topics, and competitive landscapes
  • Proactively surface opportunities within key industries, service lines, or client segments
  • Support exploration of new markets, audiences, or campaign approaches

Collaborate for Success
  • Support the sales team with resources, tools, and content aligned to priority audiences
  • Partner cross-functionally with marketing, sales, and subject matter professionals to align efforts
  • Help translate frontline feedback into marketing insights and campaign improvements

Plan Impactful Events
  • Organize conferences, trade shows, and events while ensuring alignment with target audiences and strategic priorities

Drive Special Projects
  • Contribute to high-impact initiatives that support marketing innovation, growth strategy, or process improvement

What You Bring
  • A foundational understanding of marketing principles and a strong interest in growing strategic marketing capabilities
  • Strong organizational and project management skills with the ability to manage multiple priorities
  • Analytical mindset with an interest in using data to inform decisions
  • Strong critical thinking skills with the ability to connect dots, apply sound judgment, and proactively identify solutions to move work forward
  • Excellent communication and presentation skills
  • A continuous learning mindset and enthusiasm for evolving from execution into strategy

Education & Experience
  • Bachelor's degree in marketing, communications, business, or related field.
  • 2+ years of marketing experience (agency and/or B2B experience in professional services preferred).
  • Proficient in Microsoft Suite and similar tools
  • Familiarity with martech tools, CRM systems, and project management software (experience with Monday.com, Salesforce, Jasper, HubSpot, SharePoint is a plus).
  • Industry experience in the public sector, healthcare, or financial services is a plus.

We Put People First in all that we do. Our associates are our greatest assets and we provide programs and benefits that encourage growth and development and align with their needs and goals. This includes benefits focused on physical and mental health, paid time off for volunteering and diversity-related activities, flexible work arrangements, and more.
When you join Rehmann, you become part of a firm dedicated to helping Empower Your Purpose, whatever it may be.
Rehmann is an Equal Opportunity Employer.