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Consumer Insight Manager Jobs in Wisconsin (NOW HIRING)

W.C. Bradley Co.

Product Manager

Menomonee Falls, WI · On-site

... and consumer insight. Contribute to building a profitable product portfolio that aligns with ... Manage target consumer mix to maximize sales and optimize profits. * Ensure product development ...

W.C. Bradley Co.

Product Manager

Menomonee Falls, WI · On-site

... and consumer insight. Contribute to building a profitable product portfolio that aligns with ... Manage target consumer mix to maximize sales and optimize profits. * Ensure product development ...

Johnson Outdoors

Senior Innovation Manager

Racine, WI · On-site

Collaborates with Consumer Insights and Brand Management to build opportunity landscapes (jobs-to-be-done, segments, white spaces, unmet needs) and synthesize them into prioritized innovation ...

Johnson Outdoors

Senior Innovation Manager

Racine, WI · On-site

Collaborates with Consumer Insights and Brand Management to build opportunity landscapes (jobs-to-be-done, segments, white spaces, unmet needs) and synthesize them into prioritized innovation ...

Grey Search + Strategy

General Manager

Milwaukee, WI · On-site

Responsibilities Manage a growth-focused global product portfolio, comprised of Residential Water ... consumer insight capabilities, gather and analyze voice-of-customer, and deliver impactful ...

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Showing results 21-40

All JobsConsumer Insight JobsConsumer Insight Manager JobsConsumer Insight Manager Jobs in Wisconsin

Consumer Insight Manager information

See Wisconsin salary details

$53.5K

$98K

$134.7K

How much do consumer insight manager jobs pay per year?

As of Aug 8, 2026, the average yearly pay for consumer insight manager in Wisconsin is $98,045.00, according to ZipRecruiter salary data. Most workers in this role earn between $80,700.00 and $109,500.00 per year, depending on experience, location, and employer.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.
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Consumer Insight Manager jobs near you
Infographic showing various Consumer Insight Manager job openings in Wisconsin as of August 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, and 50% Hybrid job distribution, with an average salary of $98,045 per year, or $47.1 per hour.

Account Executive, Consumer

Interdependence

Milwaukee, WI • On-site

Full-time

Posted 6 days ago

Job description

WHO WE ARE

The PR industry hasn't really changed in fifty years. Relationships, lunches, luck, and a clip report at the end of the month.

Interdependence is rebuilding it from the ground up. Interviewed, our proprietary platform, analyzes 300,000+ stories every day across a network of 250,000 journalists. We turn earned media into something measurable, repeatable, and worth paying for — and apply the same data and discipline across paid, social, content, and brand. Integrated marketing run by one team, on one system, accountable to one result.

Forbes named us one of America's Best PR Agencies. Our 100+ person team works with brands, CMOs, founders, and entrepreneurs across consumer, healthcare, tech, B2B, travel and entertainment.

We move fast. The best argument wins. We hire for sharp thinking, real craft, and ownership from day one. If you want comfortable, this isn't the place. If you want to win, build with us.

THE ROLE

Interdependence is looking for an enthusiastic, detail-oriented Account Executive to support our Consumer PR practice. In this role, you'll assist in developing and executing creative PR campaigns, supporting client relationships, and collaborating closely with a dynamic team. This position is ideal for someone eager to grow their career in public relations, media relations, and client service.

KEY RESPONSIBILITIES

Client Support

  • Assist in the day-to-day management of consumer PR accounts, helping build strong relationships and ensuring exceptional client service.
  • Support the development and implementation of strategic PR plans that align with client objectives.
  • Proactively identify opportunities to enhance client results.

Campaign Development & Execution

  • Contribute to the creation and execution of PR campaigns, including media outreach, influencer collaborations, and event activations.
  • Help draft press materials such as press releases, pitches, media alerts, and client communications.
  • Conduct media outreach to secure coverage and enhance brand visibility for clients.

Team Collaboration

  • Work collaboratively with senior team members and peers, actively participating in brainstorming and planning sessions.
  • Assist with project coordination to ensure timely delivery of high-quality work.

Insights & Reporting

  • Stay informed about industry trends, media landscapes, and consumer insights.
  • Help track and compile campaign results, preparing clear and insightful client reports.

QUALIFICATIONS

  • Bachelor's degree in public relations, communications, marketing, or a related field.
  • 2+ years of PR or communications experience, ideally within an agency environment.
  • Experience with or interest in Consumer PR, media relations, and influencer marketing.
  • Strong writing, editing, and verbal communication skills.
  • Proven success in media outreach and securing coverage.
  • Highly organized with the ability to manage multiple accounts and deadlines.
  • Creative, curious, and passionate about health and lifestyle storytelling.

WHY YOU'LL LOVE WORKING AT INTERDEPENDENCE