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Consumer Behavior Research Jobs (NOW HIRING)

Strategic Planning Specialist

Brea, CA ยท On-site

$50K - $100K/yr

... research to support marketing and business strategy development * - Analyze consumer behavior and customer data to derive insights and report findings to headquarters * - Support CRM data analysis ...

Consumer Behavior Modeler II

Charlotte, NC ยท On-site

$53.50 - $69.25/hr

The Consumer Behavior Modeler II role focuses on creating technical plans from non-technical ... Research and evaluate new models and methods (prompting, fine-tuning, embeddings, evaluation ...

The Market Research Intern supports the team by collecting, analyzing, and interpreting market data ... Analyze consumer trends, customer preferences, and buying behavior * Assist in competitor analysis ...

Analyst, Consumer Research

Manhattan, NY ยท On-site

$48K - $65K/yr

This role will provide analytical support and strategic insight into consumer behavior and trends ... Develop and execute research initiatives for the marketing organization including conception ...

... behaviors and market trends. Key Responsibilities * Lead primary and secondary research initiatives including consumer segmentation, surveys, focus groups, channel feedback, competitor benchmarking ...

... behaviors and market trends. Key Responsibilities * Lead primary and secondary research initiatives including consumer segmentation, surveys, focus groups, channel feedback, competitor benchmarking ...

... behaviors and market trends. Key Responsibilities * Lead primary and secondary research initiatives including consumer segmentation, surveys, focus groups, channel feedback, competitor benchmarking ...

... behaviors and market trends. Key Responsibilities * Lead primary and secondary research initiatives including consumer segmentation, surveys, focus groups, channel feedback, competitor benchmarking ...

... behaviors and market trends. Key Responsibilities * Lead primary and secondary research initiatives including consumer segmentation, surveys, focus groups, channel feedback, competitor benchmarking ...

... behaviors and market trends. Key Responsibilities * Lead primary and secondary research initiatives including consumer segmentation, surveys, focus groups, channel feedback, competitor benchmarking ...

Consumer Behavior Modeler II

Charlotte, NC ยท On-site

$53.50 - $69.25/hr

Job expectations include working knowledge of financial products across Consumer, Business, and ... Research and evaluate new models and methods (prompting, fine-tuning, embeddings, evaluation ...

At HLK, research and insights play a critical role in helping our clients make smarter decisions ... Naturally curious about people, culture, consumer behavior, and the factors that influence decision ...

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Consumer Behavior Research information

See salary details

$24.5K

$90.9K

$244.5K

How much do consumer behavior research jobs pay per year?

As of Jun 9, 2026, the average yearly pay for consumer behavior research in the United States is $90,864.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,500.00 and $103,000.00 per year, depending on experience, location, and employer.

What are the typical daily activities for someone in a Consumer Behavior Research role?

In a Consumer Behavior Research role, your daily activities often include designing surveys or experiments, collecting and analyzing large sets of quantitative and qualitative data, and interpreting trends or patterns in consumer actions. You may also present findings to stakeholders, create reports, and collaborate with marketing, product, or UX teams to inform business decisions. The role requires a blend of independent analysis and teamwork, and you'll likely manage multiple projects at different stages simultaneously. This dynamic environment supports continual learning and offers opportunities to shape how products or services better meet customer needs.

What is a Consumer Behavior Research job?

A Consumer Behavior Research job involves studying how individuals make purchasing decisions, what influences their choices, and how they interact with products or services. Professionals in this field analyze data, conduct surveys, and use psychological and market research techniques to understand consumer preferences. Their insights help businesses improve marketing strategies, product development, and customer experiences.

What are the key skills and qualifications needed to thrive in the Consumer Behavior Research position, and why are they important?

To thrive in Consumer Behavior Research, you need strong analytical and statistical skills, experience with market research methodologies, and a background in psychology, marketing, or a related field. Familiarity with data analysis software like SPSS, SAS, or R and survey platforms such as Qualtrics is commonly expected. Excellent communication, critical thinking, and attention to detail enable you to interpret findings and present actionable insights clearly. These skills help ensure research outcomes effectively drive business strategy and improve customer engagement.

More about Consumer Behavior Research jobs
What cities are hiring for Consumer Behavior Research jobs? Cities with the most Consumer Behavior Research job openings:
What states have the most Consumer Behavior Research jobs? States with the most job openings for Consumer Behavior Research jobs include:

Strategic Planning Specialist

Cesna Group

Brea, CA โ€ข On-site

$50K - $100K/yr

Full-time

Medical, Retirement

Posted 25 days ago


Job description

Job Summary
Job Description
  • - Analyze economic, industry, and market trends, as well as key issues
  • - Conduct market research and data analysis to derive insights
  • - Monitor competitors and industry trends, and prepare reports
  • - Identify market opportunities for operating brands/products and execute marketing strategy collaboration
  • - Conduct data-driven research to support marketing and business strategy development
  • - Analyze consumer behavior and customer data to derive insights and report findings to headquarters
  • - Support CRM data analysis and customer experience optimization
Qualifications
  • - Minimum 7 years of relevant experience
  • - Experience in MI/CI roles within global FMCG companies
  • - Experience in market research, customer data analysis, and consumer insight generation
  • - Understanding of consumer behavior and brand strategy
  • - Strong analytical and reporting skills (experience with Tableau, Power BI, SQL, Python, R preferred)
  • - Fluency in English or Korean for collaboration with HQ (Korea) and overseas subsidiaries
  • - Experience in CRM data analysis and customer behavior research
  • - Experience in digital marketing data analysis
  • - Experience collaborating with diverse organizations
  • - Additional foreign language proficiency preferred (e.g., English, Chinese, Korean)
What's On Offer
  • 401k
  • Healthcare benefits all covered
  • Salary: Starting from 75k

Apply online or feel free to contact us directly for more information about the opportunity. Due to the high volume of applicant, we regret to inform that only shortlisted candidates will be notified. Thank you for your understanding.