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Consumer Behavior Research Jobs (NOW HIRING)

Aequor

Consumer Research Specialist

Chattanooga, TN · On-site

$29/hr

Consumer Research Specialist Location: Chattanooga, TN (Onsite) Duration: Contract till Sep 2027 ... behavior and product experience Work Environment Onsite role based in a development center in ...

Columbia

Sr. Consumer Research Analyst

Portland, OR · Hybrid

$123K - $123K/yr

As a Sr. Consumer Research Analyst, you will independently lead mid- to large-scale research ... YOU ARE * Naturally curious and passionate about understanding consumer behavior. * A strong ...

Panera Bread

Analyst, Consumer Insights

Newton, KS · Hybrid

$83K - $100K/yr

Analyze research findings and synthesize data into clear, compelling, and action-oriented insights. * Develop presentations and reports that connect consumer behaviors, attitudes, and market trends ...

Panera Bread

Analyst, Consumer Insights

Newton, MA · On-site

$83K - $100K/yr

Analyze research findings and synthesize data into clear, compelling, and action-oriented insights. * Develop presentations and reports that connect consumer behaviors, attitudes, and market trends ...

10Beauty

Consumer Insights Intern

Burlington, MA · On-site

This is a unique opportunity to blend user research, behavioral science, experimentation, and data analysis at a fast-growing robotics startup. You'll work closely with Product, Engineering, Design ...

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Consumer Behavior Research information

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$24.5K

$90.9K

$244.5K

How much do consumer behavior research jobs pay per year?

As of Aug 29, 2026, the average yearly pay for consumer behavior research in the United States is $90,864.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,500.00 and $103,000.00 per year, depending on experience, location, and employer.

What is a consumer behavior research?

A Consumer Behavior Research job involves studying how individuals make purchasing decisions, what influences their choices, and how they interact with products or services. Professionals in this field analyze data, conduct surveys, and use psychological and market research techniques to understand consumer preferences. Their insights help businesses improve marketing strategies, product development, and customer experiences.

What are the typical daily activities for someone in a consumer behavior research role?

In a Consumer Behavior Research role, your daily activities often include designing surveys or experiments, collecting and analyzing large sets of quantitative and qualitative data, and interpreting trends or patterns in consumer actions. You may also present findings to stakeholders, create reports, and collaborate with marketing, product, or UX teams to inform business decisions. The role requires a blend of independent analysis and teamwork, and you'll likely manage multiple projects at different stages simultaneously. This dynamic environment supports continual learning and offers opportunities to shape how products or services better meet customer needs.

What are the key skills and qualifications needed to thrive in the consumer behavior research position, and why are they important?

To thrive in Consumer Behavior Research, you need strong analytical and statistical skills, experience with market research methodologies, and a background in psychology, marketing, or a related field. Familiarity with data analysis software like SPSS, SAS, or R and survey platforms such as Qualtrics is commonly expected. Excellent communication, critical thinking, and attention to detail enable you to interpret findings and present actionable insights clearly. These skills help ensure research outcomes effectively drive business strategy and improve customer engagement.

How to become a consumer behavior researcher?

To become a consumer behavior researcher, typically a bachelor's degree in psychology, marketing, sociology, or a related field is required, with many roles preferring a master's or doctoral degree. Developing skills in data analysis, research methods, and consumer psychology, along with proficiency in tools like SPSS or NVivo, is important. Gaining experience through internships or research assistant positions can also enhance job prospects.

How to get into consumer behavior research?

To enter consumer behavior research, a bachelor's degree in psychology, marketing, sociology, or a related field is typically required, often followed by a master's or Ph.D. for advanced roles. Developing skills in data analysis, research methods, and familiarity with tools like SPSS or R can enhance employability. Gaining experience through internships or research assistant positions is also valuable for building expertise in understanding consumer decision-making processes.

What jobs can you get with a consumer behavior research degree?

A degree in consumer behavior research can lead to roles such as market researcher, consumer insights analyst, marketing analyst, or data analyst. These positions involve analyzing consumer data, understanding purchasing patterns, and informing marketing strategies, often requiring skills in data analysis tools and consumer psychology.
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Consumer Behavior Research jobs near you
Infographic showing various Consumer Behavior Research job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 67% In-person, and 33% Remote job distribution, with an average salary of $90,864 per year, or $43.7 per hour.

Online Faculty: Consumer Behavior

GOODWILL INDUSTRIES OF MIDDLE GA

Augusta, GA

Full-time

Re-posted 23 days ago

Job description

At Helms College, our faculty play a vital role in supporting student success by delivering practical instruction, mentoring learners, and creating inclusive learning environments that connect education to employment and long-term opportunity.

Responsibilities:

  • Deliver Interactive Distance Learning (IDL) courses.
  • Develop Canvas Course Shell and Materials to support 5.5 week/44 hour online course
  • Facilitate discussions and provide feedback to enhance learning.
  • Use Canvas LMS to track student performance and participation.
  • Offer academic advice and address student concerns.
  • Attend online meetings and contribute to curriculum development.
  • Prepare and execute lessons, lectures, activities, and exercises for online settings in the Canvas LMS.
  • Develop and prepare tests to evaluate student performance. Grade and record individual scores.
  • Grade and return assignments and post grades in a prompt manner.
  • Provide prompt and appropriate professional correspondence to students and colleagues.
  • Maintain accurate records of student attendance and performance. Maintain other records as required.
  • Maintain Regular and Substantive faculty to student interactions in LMS
  • Conduct online office hours.

Bachelor's degreein Marketing,Business, Psychology, Behavioral Science, Retail Management,or a closely related fieldfrom an accredited institution.

Professional experiencein one or more of the following areas:

  • Marketing or retail strategy
  • Customer experience (CX) or consumer insights
  • Sales, merchandising, or promotional planning
  • Market research, customer analytics, or demand analysis
  • Retail or service environments with direct customer engagement responsibility

Demonstrated knowledge of:

  • Consumer decision-making processes
  • Buying behavior and motivation
  • Cultural, social, and psychological influences on purchasing
  • Customer segmentation and targeting
  • Ethical marketing and consumer protection concepts
  • Expertise in Canvas LMS, including course setup, content organization, assessments, analytics, grading, and optimization for student engagement and success.
  • Proficiency in a wide range of instructional technologies for distance learning, including video conferencing, screencasting, and other digital tools that enhance online and hybrid education.

Apply