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Consumer Behavior Research Jobs (NOW HIRING)

Bank of America

Consumer Behavior Modeler II

Charlotte, NC · On-site

$53.50 - $69.25/hr

Job expectations include working knowledge of financial products across Consumer, Business, and ... Research and evaluate new models and methods (prompting, fine-tuning, embeddings, evaluation ...

Tatcha

Manager, Consumer Insights

San Francisco, CA · On-site

$100K - $115K/yr

Leverage syndicated research, social listening, panel data, and primary research to identify evolving consumer behaviors and unmet needs * Support the development of consumer segmentation, journey ...

Newspace Inc

Be Seen First

Marketing Research Analyst

South San Francisco, CA · On-site

$98K - $99K/yr

... and consumer search behavior. ● Track and analyze product shipment, sell-through, and regional ... research findings into strategic initiatives. ● Maintain and update digital marketing and ...

Futuri Media

Media Research Analyst

The primary role of the Media Research Analyst is to analyze qualitative and quantitative data, trends, consumer behavior, and competitive factors aimed at creating persuasive sales presentations and ...

Tatcha

Manager, Consumer Insights

San Francisco, CA · On-site

$100K - $115K/yr

Leverage syndicated research, social listening, panel data, and primary research to identify evolving consumer behaviors and unmet needs * Support the development of consumer segmentation, journey ...

loco

Consumer Insights Manager

Costa Mesa, CA · Hybrid

We are seeking a highly motivated and detail-oriented Manager of Consumer Insights to drive our consumer research initiatives. This role is pivotal in understanding and translating consumer behavior ...

Apple

Market Research Data Analyst

Cupertino, CA · On-site

If you have a passion for understanding consumer behavior and a proven track record of using data to solve business problems, we want to hear from you. As a Market Research Data Analyst, you will own ...

titans

Manager, Consumer Insights

Saint Thomas, ND · On-site

... market research as well as analyzing fan and customer data with the purpose of identifying ... behavior, motivations, and trends across surveys, first-party data, digital engagement, and broader ...

El Pollo Loco

Consumer Insights Manager

Costa Mesa, CA · On-site

$109K - $125K/yr

Exercise independent discretion and judgment in the design and execution of consumer research projects to develop insights on customer preferences, behaviors, and trends. * Utilize quantitative and ...

ProSidian Consulting

Sociologist

Charlotte, NC

Leading the Research Team's in-depth research of consumer financial decision-making and the behavior, knowledge, and experience that contribute to those decisions * Developing and recommending new ...

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All JobsConsumer Behavior Research Jobs

Consumer Behavior Research information

See salary details

$24.5K

$90.9K

$244.5K

How much do consumer behavior research jobs pay per year?

As of Jun 9, 2026, the average yearly pay for consumer behavior research in the United States is $90,864.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,500.00 and $103,000.00 per year, depending on experience, location, and employer.

What are the typical daily activities for someone in a Consumer Behavior Research role?

In a Consumer Behavior Research role, your daily activities often include designing surveys or experiments, collecting and analyzing large sets of quantitative and qualitative data, and interpreting trends or patterns in consumer actions. You may also present findings to stakeholders, create reports, and collaborate with marketing, product, or UX teams to inform business decisions. The role requires a blend of independent analysis and teamwork, and you'll likely manage multiple projects at different stages simultaneously. This dynamic environment supports continual learning and offers opportunities to shape how products or services better meet customer needs.

What is a Consumer Behavior Research job?

A Consumer Behavior Research job involves studying how individuals make purchasing decisions, what influences their choices, and how they interact with products or services. Professionals in this field analyze data, conduct surveys, and use psychological and market research techniques to understand consumer preferences. Their insights help businesses improve marketing strategies, product development, and customer experiences.

What are the key skills and qualifications needed to thrive in the Consumer Behavior Research position, and why are they important?

To thrive in Consumer Behavior Research, you need strong analytical and statistical skills, experience with market research methodologies, and a background in psychology, marketing, or a related field. Familiarity with data analysis software like SPSS, SAS, or R and survey platforms such as Qualtrics is commonly expected. Excellent communication, critical thinking, and attention to detail enable you to interpret findings and present actionable insights clearly. These skills help ensure research outcomes effectively drive business strategy and improve customer engagement.

More about Consumer Behavior Research jobs
What cities are hiring for Consumer Behavior Research jobs? Cities with the most Consumer Behavior Research job openings:
What states have the most Consumer Behavior Research jobs? States with the most job openings for Consumer Behavior Research jobs include:
What job categories do people searching Consumer Behavior Research jobs look for? The top searched job categories for Consumer Behavior Research jobs are:
Consumer Behavior Research jobs near you
Infographic showing various Consumer Behavior Research job openings in the United States as of June 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $90,864 per year, or $43.7 per hour.

Consumer Behavior Modeler II

Bank of America

Charlotte, NC • On-site

$53.50 - $69.25/hr

Full-time

Posted 16 days ago

Job description

Job Description:

At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. We do this by driving Responsible Growth and delivering for our clients, teammates, communities and shareholders every day.

Being a Great Place to Work is core to how we drive Responsible Growth. This includes our commitment to being an inclusive workplace, attracting and developing exceptional talent, supporting our teammates' physical, emotional, and financial wellness, recognizing and rewarding performance, and how we make an impact in the communities we serve.

Bank of America is committed to an in-office culture with specific requirements for office-based attendance and which allows for an appropriate level of flexibility for our teammates and businesses based on role-specific considerations.

At Bank of America, you can build a successful career with opportunities to learn, grow, and make an impact. Join us!

Job Description:

This job is responsible for creating technical plans from requirements expressed in a non-technical language and delivering components of the project. Key responsibilities include ability to effectively structure and communicate information to senior leaders and write logically developed documents for clear documentation. Job expectations include understanding the work stream's purpose and key business aspects and understanding the model development cycle.

This role focuses on incorporating analytical knowledge into digestible context and leveraging the bank's internal data sources and GenAI models to develop tools that enable stakeholders to access insights quickly. Job expectations include working knowledge of financial products across Consumer, Business, and Wealth Management and the ability to work both independently and collaboratively with team members.

Responsibilities:

  • Demonstrates an advanced understanding of statistical modeling requirements expressed in a technical language and executes per a specified plan and timeline
  • Builds basic multivariate statistical models and makes logical inferences of relevant statistical assumptions
  • Analyzes and sanitizes large volumes of data
  • Communicates and collaborates with direct manager, peers and business partners
  • Produces structured and organized documentation; writes code that is well documented and easy to understand
  • Leverage GenAI based tools that take natural-language queries and return insights from large datasets
  • Develop and implement LLM-based solutions to enhance data analysis and insight generation.
  • Research and evaluate new models and methods (prompting, fine-tuning, embeddings, evaluation harnesses, and guardrails), and develop lightweight prototypes that can be productionized

Skills:

  • Data Mining
  • Model Development
  • Artificial Intelligence/Machine Learning
  • Oral Communications
  • Problem Solving
  • Risk Modeling
  • Technical Documentation
  • Analytical Thinking
  • Business Acumen
  • Innovative Thinking
  • Presentation Skills
  • Written Communications
  • Generative AI Models
  • Strong hands-on programming experience in Python and SQL.
  • Knowledge of Unix based environment and shell programming
  • Excellent analytical and problem-solving skills.

Required Qualifications:

  • Strong Python development skills with production-quality engineering practices.
  • Data and infrastructure experience: SQL, Starburst, Teradata, Hadoop, Linux/Unix, and cloud-native or distributed systems.
  • Experience with LLMs and agent frameworks: LangGraph, LangChain, OpenAI-compatible APIs, MCP, vLLM/Triton, multi-agent orchestration, and advanced prompt engineering.

Desired Qualifications:

  • 3+ years of directly relevant experience
  • Advanced degreein engineering, computer science, statistics or another heavy quantitative discipline
  • Software engineering experience: FastAPI services, containerization, model deployment, and monitoring.

Shift:

1st shift (United States of America)

Hours Per Week: 

40

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