ZipRecruiter

Log In

1

Consumer Behavior Research Jobs in Kentucky (NOW HIRING)

Trak Group

Marketing Associate

Erlanger, KY · Hybrid

The ideal candidate is analytical, organized, and passionate about consumer behavior, brand ... Contribute to consumer research initiatives and brand activation programs. Consumer Relations ...

Korbel

... behavior, and the ability to inspire cross-functional teams to achieve ambitious goals. Effective ... Market Research & Ideation: Collaborate with consumer insights to leverage qualitative and ...

Varsity Tutors

Marketing Tutor

Lexington, KY · Remote

$18 - $40/hr

Deep knowledge of marketing mix, consumer behavior, market segmentation, positioning, branding, digital marketing, market research, pricing strategy, distribution channels, and integrated marketing ...

Varsity Tutors

Marketing Tutor

Louisville, KY · Remote

$18 - $40/hr

Deep knowledge of marketing mix, consumer behavior, market segmentation, positioning, branding, digital marketing, market research, pricing strategy, distribution channels, and integrated marketing ...

Cornerstone Research

Analyst

Lexington, KY · On-site

$112K/yr

... consumer fraud and product liability, accounting, and more. Our case teams range in size and ... Examining market and industry behavior; * Conducting research via academic articles and relevant ...

Cornerstone Research

Analyst

Bowling Green, KY · On-site

$112K/yr

... consumer fraud and product liability, accounting, and more. Our case teams range in size and ... Examining market and industry behavior; * Conducting research via academic articles and relevant ...

Cornerstone Research

Analyst

Frankfort, KY · On-site

$112K/yr

... consumer fraud and product liability, accounting, and more. Our case teams range in size and ... Examining market and industry behavior; * Conducting research via academic articles and relevant ...

Cornerstone Research

Analyst

Owensboro, KY · On-site

$112K/yr

... consumer fraud and product liability, accounting, and more. Our case teams range in size and ... Examining market and industry behavior; * Conducting research via academic articles and relevant ...

Cornerstone Research

Analyst

Louisville, KY · On-site

$112K/yr

... consumer fraud and product liability, accounting, and more. Our case teams range in size and ... Examining market and industry behavior; * Conducting research via academic articles and relevant ...

Cornerstone Research

Analyst

Covington, KY · On-site

$112K/yr

... consumer fraud and product liability, accounting, and more. Our case teams range in size and ... Examining market and industry behavior; * Conducting research via academic articles and relevant ...

Magna Services

Occupational Health Nurse

Clermont, KY · On-site

$66K - $91K/yr

Our capabilities include market and consumer research; full concept development; design and ... BEHAVIOR STANDARDS: On a daily basis maintain a positive work atmosphere by acting and ...

Magna

Occupational Health Nurse

Shepherdsville, KY · On-site

$67K - $91K/yr

Our capabilities include market and consumer research; full concept development; design and ... BEHAVIOR STANDARDS: On a daily basis maintain a positive work atmosphere by acting and ...

Magna

Occupational Health Nurse

Shepherdsville, KY

$67K - $91K/yr

Our capabilities include market and consumer research; full concept development; design and ... BEHAVIOR STANDARDS: On a daily basis maintain a positive work atmosphere by acting and ...

next page

Showing results 1-20

All JobsConsumer Behavior Research JobsConsumer Behavior Research Jobs in Kentucky

Consumer Behavior Research information

See Kentucky salary details

$22.9K

$84.8K

$228.2K

How much do consumer behavior research jobs pay per year?

As of Aug 15, 2026, the average yearly pay for consumer behavior research in Kentucky is $84,800.00, according to ZipRecruiter salary data. Most workers in this role earn between $39,663.00 and $96,126.00 per year, depending on experience, location, and employer.

What are the typical daily activities for someone in a consumer behavior research role?

In a Consumer Behavior Research role, your daily activities often include designing surveys or experiments, collecting and analyzing large sets of quantitative and qualitative data, and interpreting trends or patterns in consumer actions. You may also present findings to stakeholders, create reports, and collaborate with marketing, product, or UX teams to inform business decisions. The role requires a blend of independent analysis and teamwork, and you'll likely manage multiple projects at different stages simultaneously. This dynamic environment supports continual learning and offers opportunities to shape how products or services better meet customer needs.

What is a consumer behavior research?

A Consumer Behavior Research job involves studying how individuals make purchasing decisions, what influences their choices, and how they interact with products or services. Professionals in this field analyze data, conduct surveys, and use psychological and market research techniques to understand consumer preferences. Their insights help businesses improve marketing strategies, product development, and customer experiences.

What are the key skills and qualifications needed to thrive in the consumer behavior research position, and why are they important?

To thrive in Consumer Behavior Research, you need strong analytical and statistical skills, experience with market research methodologies, and a background in psychology, marketing, or a related field. Familiarity with data analysis software like SPSS, SAS, or R and survey platforms such as Qualtrics is commonly expected. Excellent communication, critical thinking, and attention to detail enable you to interpret findings and present actionable insights clearly. These skills help ensure research outcomes effectively drive business strategy and improve customer engagement.

What are popular job titles related to Consumer Behavior Research jobs in Kentucky?

For Consumer Behavior Research jobs in Kentucky, the most frequently searched job titles are:

What job categories do people searching Consumer Behavior Research jobs in Kentucky look for?

The top searched job categories for Consumer Behavior Research jobs in Kentucky are:

Consumer Behavior Research jobs near you
Infographic showing various Consumer Behavior Research job openings in Kentucky as of August 2026, with employment types broken down into 1% Internship, 1% As Needed, 84% Full Time, 12% Part Time, and 2% Contract. Highlights an 86% Physical, 4% Hybrid, and 10% Remote job distribution, with an average salary of $84,800 per year, or $40.8 per hour.

Marketing Associate

Trak Group

Erlanger, KY • Hybrid

Full-time

This job post has expired 1 day ago. Applications are no longer accepted.

Job description

Job Description Marketing Associate Setting/Hours: Hybrid - 2 Days Remote | 8-5 Join trak group in partnering with a growing client in Erlanger, Kentucky that's expanding its Shared Services team. Position Summary We are seeking a Marketing Associate to support consumer engagement, brand activation, and marketing initiatives for a portfolio of globally recognized consumer brands. This entry-level role offers the opportunity to work closely with brand marketing teams, analyze consumer insights, support social media and influencer initiatives, and collaborate across departments to execute impactful marketing programs.

The ideal candidate is analytical, organized, and passionate about consumer behavior, brand strategy, and marketing. Key Responsibilities Consumer Insights & Brand Engagement Engage with consumers across social media platforms to build positive brand relationships and gather valuable consumer feedback. Monitor consumer trends and identify insights that support marketing and product decisions.

Analyze consumer data from multiple sources and communicate findings to internal stakeholders. Collaborate with international teams to provide market insights that support business and product strategies. Marketing & Brand Support Partner with brand teams to execute marketing campaigns and promotional initiatives.

Support influencer identification, vetting, and campaign coordination. Assist with social media analytics, campaign reporting, and performance measurement. Contribute to consumer research initiatives and brand activation programs.

Consumer Relations Support and help lead the Consumer Relations team in responding to consumer inquiries. Collaborate with cross-functional teams to resolve consumer questions and concerns promptly. Help maintain a positive consumer experience while ensuring brand consistency.

Project Management & Collaboration Coordinate multiple marketing projects and priorities simultaneously. Build strong relationships across Marketing, Consumer Relations, and international business teams. Prepare reports, presentations, and recommendations for internal stakeholders.

Support additional marketing initiatives and special projects as assigned. Qualifications Bachelor's degree in Marketing, Business, Communications, or a related field required. Strong analytical skills with the ability to organize and interpret data from multiple sources.

Excellent organizational and project management skills. Strong verbal, written, and presentation communication skills. Ability to build relationships and collaborate effectively across cross-functional teams.

Ability to manage multiple projects in a fast-paced environment. Proficiency with Microsoft Office applications. Preferred Qualifications Experience with syndicated market research tools such as IRI or Nielsen.

Experience conducting qualitative and quantitative consumer research. Previous marketing, consumer insights, or brand management experience through internships or professional roles. Experience working collaboratively in team-oriented environments.

Familiarity with social media analytics and digital marketing platforms. Ideal Candidate Profile Curious, analytical marketer with a passion for understanding consumer behavior. Strong communicator who enjoys collaborating across teams and building relationships.

Organized self-starter who thrives in a fast-paced, brand-focused environment. Data-driven problem solver who can translate consumer insights into actionable recommendations. Career-minded professional eager to grow within brand marketing, consumer insights, or brand management while working with globally recognized consumer products.

If you're ready to take the next step in your career and want to make an impact, partner with trak group to explore this opportunity.

Apply