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Consumer Behavior Research Jobs (NOW HIRING)

Electrolux

Consumer Insights Manager

Charlotte, NC · Hybrid

You'll translate consumer behavior, needs, and trends into clear, actionable insights through ... Lead and manage multiple consumer research initiatives endtoend, ensuring methodologies, tools, and ...

Numerator

Design and execute original research using Numerator and public datasets to analyze consumer behavior and economic trends. * Contribute to thought leadership on inflation, purchasing patterns, retail ...

Numerator

Design and execute original research using Numerator and public datasets to analyze consumer behavior and economic trends. * Contribute to thought leadership on inflation, purchasing patterns, retail ...

Numerator

Economist

Design and execute original research using Numerator and public datasets to analyze consumer behavior and economic trends. * Contribute to thought leadership on inflation, purchasing patterns, retail ...

New

Flexsteel Home

Consumer Insights Leader

Dubuque, IA · On-site

... behaviors, needs, and preferences, translating insights into actionable strategies that drive ... The Consumer Insights Leader will oversee external research partners, guiding research design ...

Tapestry, Inc.

Manager, Consumer Insights

New York, NY · On-site

Utilize a mix of custom research, syndicated data, and social listening tools to answer key ... Intellectually curious and creative, strong interest in consumer behavior and trends * Highly self ...

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Consumer Behavior Research information

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$24.5K

$90.9K

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How much do consumer behavior research jobs pay per year?

As of Jul 14, 2026, the average yearly pay for consumer behavior research in the United States is $90,864.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,500.00 and $103,000.00 per year, depending on experience, location, and employer.

What does a consumer researcher do?

A consumer researcher studies consumer behaviors, preferences, and motivations to help companies understand their target markets. They collect and analyze data through surveys, interviews, and observation, often using statistical tools and research methodologies. Their insights inform marketing strategies, product development, and customer experience improvements.

What are the typical daily activities for someone in a Consumer Behavior Research role?

In a Consumer Behavior Research role, your daily activities often include designing surveys or experiments, collecting and analyzing large sets of quantitative and qualitative data, and interpreting trends or patterns in consumer actions. You may also present findings to stakeholders, create reports, and collaborate with marketing, product, or UX teams to inform business decisions. The role requires a blend of independent analysis and teamwork, and you'll likely manage multiple projects at different stages simultaneously. This dynamic environment supports continual learning and offers opportunities to shape how products or services better meet customer needs.

What jobs can you get with a consumer behavior degree?

A consumer behavior degree prepares individuals for roles such as market researcher, consumer insights analyst, marketing specialist, or brand manager. These jobs involve analyzing customer data, understanding purchasing patterns, and developing marketing strategies, often requiring skills in data analysis tools and consumer psychology. Opportunities exist in advertising agencies, retail companies, and market research firms.

What kind of jobs in media bring in $150,000 a year?

High-paying media jobs that can reach $150,000 annually include senior roles such as media directors, advertising executives, and digital marketing managers, often requiring extensive experience, leadership skills, and proficiency with analytics tools. Positions in media sales, content strategy, and broadcast management may also reach this level with advanced expertise and a strong track record.

What is a Consumer Behavior Research job?

A Consumer Behavior Research job involves studying how individuals make purchasing decisions, what influences their choices, and how they interact with products or services. Professionals in this field analyze data, conduct surveys, and use psychological and market research techniques to understand consumer preferences. Their insights help businesses improve marketing strategies, product development, and customer experiences.

How much do consumer researchers make?

Consumer researchers typically earn a median annual salary of around $65,000 to $75,000, with entry-level positions starting lower and experienced professionals earning over $100,000. Salaries vary based on education, experience, location, and industry, and the role often requires skills in data analysis and market research tools.

What are the key skills and qualifications needed to thrive in the Consumer Behavior Research position, and why are they important?

To thrive in Consumer Behavior Research, you need strong analytical and statistical skills, experience with market research methodologies, and a background in psychology, marketing, or a related field. Familiarity with data analysis software like SPSS, SAS, or R and survey platforms such as Qualtrics is commonly expected. Excellent communication, critical thinking, and attention to detail enable you to interpret findings and present actionable insights clearly. These skills help ensure research outcomes effectively drive business strategy and improve customer engagement.

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What cities are hiring for Consumer Behavior Research jobs? Cities with the most Consumer Behavior Research job openings:
What states have the most Consumer Behavior Research jobs? States with the most job openings for Consumer Behavior Research jobs include:
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Consumer Behavior Research jobs near you
Infographic showing various Consumer Behavior Research job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 71% Full Time, 26% Part Time, 1% Temporary, and 1% Contract. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution, with an average salary of $90,864 per year, or $43.7 per hour.
Consumer Insights Manager

Consumer Insights Manager

Electrolux

Charlotte, NC • Hybrid

Full-time

This job post has expired today. Applications are no longer accepted.

Electrolux rating

6.6

Company rating: 6.6 out of 10

Based on 46 frontline employees who took The Breakroom Quiz

114th of 142 rated electronics manufacturers

Job description

Marketing

Permanent

Job Description

Join us to create change and have an impact in homes around the world.

At Electrolux, a leading global appliance company, we strive every day to shape living for the better for our consumers, our people, and our planet. We share ideas and collaborate so that together, we can develop solutions that deliver enjoyable and sustainable living.

Come join us as you are. We believe diverse perspectives make us stronger and more innovative. In our global community of people from 100+ countries, we listen to each other, actively contribute, and grow together.

Where you'll be:

This position will be based in the Charlotte, NC HQ; hybrid work policy model.

All About the Role:

Every day, we work to improve the lives of millions by reimagining how people cook, clean, and care for their homes. As a Consumer Insights Manager, you will play a pivotal role in shaping products and brand experiences by deeply understanding how consumers live, think, and interact with our products.

In this role, you will lead consumer insights initiatives that inform innovation, drive commercial impact, and elevate brand desirability across the Frigidaire and Electrolux brands. You'll translate consumer behavior, needs, and trends into clear, actionable insights through rigorous analysis and compelling storytelling. Success in this role requires strong consumer empathy, strategic thinking, comfort with ambiguity, and the ability to influence crossfunctional partners to turn insight into action.

Key Responsibilities:

  • Lead and manage multiple consumer research initiatives endtoend, ensuring methodologies, tools, and vendors align with business objectives and decisionmaking needs

  • Develop annual learning plans and manage insights budgets, timelines, and vendor performance

  • Identify, evaluate, and activate innovative research methodologies to deliver cuttingedge consumer insights

  • Analyze quantitative and qualitative data to generate factbased insights and strategic recommendations

  • Translate insights into clear, actionable narratives using compelling visual, verbal, and written storytelling

  • Partner crossfunctionally with product development, marketing, and sales to embed consumer insights into innovation and gotomarket strategies

  • Champion insightsdriven decision making to influence product features, enhancements, and commercial priorities

  • Monitor trends and market dynamics to provide forwardlooking consumer and category perspectives

Minimum Qualifications

  • Bachelor's degree

  • 5+ years of experience in consumer insights, market research, brand strategy, product insights, or related roles supporting business decisionmaking Proven experience analyzing data and presenting insights to inform business decisions

  • Ability to synthesize complex information into clear, actionable recommendations

  • Proficiency in PowerPoint, Excel, and Word

Benefits highlights:

  • Discounts on our award-winning Electrolux products and services

  • Family-friendly benefits

  • Insurance policy plan

  • Extensive learning opportunities and flexible career path

Please be advised that we are unable to offer visa sponsorship for this position at this time.

Find more on: Electrolux Group North America:

https://www.linkedin.com/company/electrolux/life/northamerica/ Electrolux Group Careers: https://career.electroluxgroup.com/global/en

Electrolux Consumer Products, Inc. is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status. If you need assistance or an accommodation during the application process because of a disability, it is available upon request through hrsnorthamerica@electrolux.com. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

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