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Business Development Representative Jobs in Wisconsin

PeopleReady

Business Development Representative

Hudson, WI · On-site

$65K - $79K/yr

As a direct report to the Area Sales Manager, the Business Development Representative will drive the acquisition of new customers and facilitate the expansion of existing accounts within the local ...

PeopleReady

Business Development Representative

Hudson, WI · Remote

$65K - $79K/yr

As a direct report to the Area Sales Manager, the Business Development Representative will drive the acquisition of new customers and facilitate the expansion of existing accounts within the local ...

TrueBlue

Business Development Representative

Hudson, WI · Remote

$65K - $79K/yr

As a direct report to the Area Sales Manager, the Business Development Representative will drive the acquisition of new customers and facilitate the expansion of existing accounts within the local ...

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All JobsBusiness Development Representative JobsBusiness Development Representative Jobs in Wisconsin

Business Development Representative information

See Wisconsin salary details

$26.7K

$60.1K

$96.4K

How much do business development representative jobs pay per year?

As of Jul 16, 2026, the average yearly pay for business development representative in Wisconsin is $60,116.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,400.00 and $70,700.00 per year, depending on experience, location, and employer.

What are Business Development Representatives?

Business Development Representatives (BDRs) are sales professionals who focus on prospecting, qualifying leads, and setting up meetings for the sales team. They initiate contact with potential clients—primarily through cold calls, emails, and networking—to generate interest in a company's products or services. BDRs play a crucial role in the early stages of the sales cycle by identifying business opportunities and helping to grow the customer base. Their work allows account executives and senior sales staff to focus on closing deals with well-qualified leads. The position often serves as an entry point to a career in sales or business development.

What does a business development representative do?

A business development representative (BDR) identifies and qualifies potential clients or leads to generate new business opportunities. They often conduct outreach through calls, emails, and social media, and use customer relationship management (CRM) tools to track interactions. BDRs play a key role in building relationships that support sales teams and company growth.

What is the difference between Business Development Representative vs Sales Development Representative?

AspectBusiness Development RepresentativeSales Development Representative
Primary FocusIdentifying new business opportunities and building strategic partnershipsGenerating and qualifying leads to support sales
Work EnvironmentOften involves outreach, networking, and strategic planningPrimarily cold calling, emailing, and lead qualification
Required SkillsCommunication, negotiation, market researchProspecting, communication, CRM proficiency
Industry UsageCommon in B2B, tech, and SaaS sectorsWidely used in sales-driven industries

While both roles focus on growth, Business Development Representatives focus on strategic partnerships and new markets, whereas Sales Development Representatives concentrate on lead generation and qualification to support the sales team.

What are some common challenges faced by Business Development Representatives, and how can they be overcome?

Business Development Representatives (BDRs) often encounter challenges such as reaching decision-makers, handling rejection, and balancing prospecting with follow-up tasks. Overcoming these hurdles requires resilience, strong communication skills, and strategic time management. Successful BDRs leverage CRM tools, research prospects thoroughly, and continuously refine their outreach techniques to improve response rates. Collaborating closely with sales and marketing teams also helps in sharing insights and refining messaging for better results.

Is a BDR an entry level role?

A Business Development Representative (BDR) is typically considered an entry-level role focused on lead generation and outreach. It often requires strong communication skills and may serve as a stepping stone to more advanced sales or account management positions.

What are the key skills and qualifications needed to thrive as a Business Development Representative, and why are they important?

To thrive as a Business Development Representative, you need strong communication, sales acumen, and a solid understanding of market research, typically supported by a bachelor's degree in business or a related field. Familiarity with CRM software like Salesforce, lead generation tools, and sales automation platforms is commonly required. Outstanding interpersonal skills, resilience, and the ability to build rapport help set top performers apart. These capabilities are crucial for identifying new business opportunities, building client relationships, and driving company growth.

How much do BDR get paid?

Business Development Representatives (BDRs) typically earn a base salary ranging from $40,000 to $60,000 annually, with additional commissions or bonuses that can significantly increase total compensation. Total pay often depends on experience, industry, and performance metrics, with some earning over $80,000 including incentives.

Is BDR a stressful job?

Business Development Representatives often face a high-pressure environment due to targets, cold calling, and client interactions. The role requires resilience, strong communication skills, and the ability to handle rejection, which can contribute to stress levels. However, workload and stress vary depending on the company and individual workload management.
More about Business Development Representative jobs
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What cities in Wisconsin are hiring for Business Development Representative jobs? Cities in Wisconsin with the most Business Development Representative job openings:
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Business Development Representative jobs near you

Business Development Representative

Lock N Charge Technologies LLC

Madison, WI • On-site

$70K - $90K/yr

Full-time

Posted 23 days ago

Job description

We are an organization that is changing the way IT organizations deploy and manage mobile technology. Our products are used in a wide range of businesses – from the largest school districts in the United States to Fortune 500 businesses – but our ability to solve an organization’s problems is the same. For over 20 years we have revolutionized the way that organizations all over the world charge, secure, and deploy their devices – selling our charging carts, smart locker and charging station solutions through Apple, Dell, CDW, and other strategic partners. We are looking to hire a Business Development Representative.

Our ideal candidate is driven, curious, intelligent, and excited to work directly with customers. They have experience in understanding customer needs and aligning the LocknCharge solution portfolio to the customers’ goals. This person has an inner drive that keeps them pushing even when things get challenging and can juggle multiple internal and external clients’ needs with ease. They are driven and accelerate growth within the business in terms of both sales and awareness. The ideal candidate also loves to have fun, laugh, and wants to build something bigger than themselves.

The daily activities this role will be responsible for are:

  • Research and identify target accounts and key decision-makers.
  • Conduct outbound prospecting via phone, email, LinkedIn, and other channels.
  • Qualify inbound and outbound leads based on defined criteria.
  • Follow up promptly on marketing campaign responses and nurture interested prospects.
  • Contact and qualify leads generated through trade shows, conferences, and industry events.
  • Schedule meetings, product demonstrations, and discovery calls for the sales team.
  • Maintain accurate prospect, lead, and activity records in the CRM system.
  • Collaborate with sales and marketing teams to optimize lead generation and conversion efforts.
  • Travel occasionally to trade shows, conferences, customer events, and company meetings.


Requirements:

  • 2–4 years of experience in software/hardware company, business development, sales development, inside sales, or a related sales role.
  • Bachelor’s degree preferred.
  • Experience using AI-powered BDR, sales engagement, and prospecting platforms is highly desirable.
  • Strong written and verbal communication skills with a customer-first approach.
  • Highly organized, self-motivated, and comfortable working in a fast-paced environment.
  • Driver’s license for travel.
  • Candidates must be based in Wisconsin, Florida Connecticut, California, Texas or Illinois. This is a remote position.


Salary Range- 70,000-90,000 based on experience.


Lockncharge provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.


This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

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