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Audience Development Manager Jobs (NOW HIRING)

Hearst Newspapers

Manager, Audience Growth

New York, NY · Hybrid

$88K - $106K/yr

... in audience development, growth marketing, CRM, or digital marketing * Demonstrated success growing first-party data through registration and email acquisition * Skilled in analytics tools and ...

Hearst

Manager, Audience Growth

New York, NY · Hybrid

$88K - $106K/yr

... in audience development, growth marketing, CRM, or digital marketing * Demonstrated success growing first-party data through registration and email acquisition * Skilled in analytics tools and ...

Hearst Newspapers

Manager, Audience Growth

New York, NY · Hybrid

$88K - $106K/yr

... in audience development, growth marketing, CRM, or digital marketing * Demonstrated success growing first-party data through registration and email acquisition * Skilled in analytics tools and ...

Hearst Newspapers

Manager, Audience Growth

New York, NY · Hybrid

$88K - $106K/yr

... in audience development, growth marketing, CRM, or digital marketing * Demonstrated success growing first-party data through registration and email acquisition * Skilled in analytics tools and ...

Hearst

Manager, Audience Growth

Manhattan, NY · Hybrid

$88K - $106K/yr

... in audience development, growth marketing, CRM, or digital marketing * Demonstrated success growing first-party data through registration and email acquisition * Skilled in analytics tools and ...

Hearst

Manager, Audience Growth

Manhattan, NY · Hybrid

$88K - $106K/yr

... in audience development, growth marketing, CRM, or digital marketing * Demonstrated success growing first-party data through registration and email acquisition * Skilled in analytics tools and ...

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Audience Development Manager information

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$11K

$71.5K

$106.5K

How much do audience development manager jobs pay per year?

As of Jun 25, 2026, the average yearly pay for audience development manager in the United States is $71,527.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,500.00 and $93,500.00 per year, depending on experience, location, and employer.

What jobs pay 2000 a day?

Audience Development Managers typically do not earn $2,000 a day; such high daily rates are more common in specialized consulting, executive roles, or freelance positions in fields like finance, law, or technology. High-paying roles often require extensive experience, advanced skills, or independent contracting arrangements. Most standard employment roles pay salaries rather than daily rates at this level.

What are the key skills and qualifications needed to thrive in the Audience Development Manager position, and why are they important?

To thrive as an Audience Development Manager, you generally need experience in digital marketing, analytics, content strategy, and audience segmentation, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, social media management platforms, email marketing systems, and CRM software is typically required. Outstanding communication, creativity, and analytical thinking help professionals excel in engaging diverse audiences and collaborating across teams. These skills are crucial for growing and retaining a targeted audience, which directly impacts an organization’s reach and success.

Is being a BDM a stressful job?

Audience Development Managers often face stress due to targets for audience growth, tight deadlines, and managing multiple stakeholders. The role requires strong organizational skills and adaptability, but workload and pressure levels can vary depending on the organization and industry demands.

What is the highest salary of BDM?

The highest salary for an Audience Development Manager (BDM) can reach up to $120,000 to $150,000 annually, depending on experience, industry, and location. Senior-level BDMs with extensive skills in digital marketing, analytics, and content strategy may earn higher compensation, often supplemented with bonuses and benefits.

What does an audience development manager do?

An audience development manager is responsible for growing and engaging a target audience for a media organization, brand, or platform. They analyze audience data, develop marketing strategies, and utilize tools like social media and analytics software to increase reach and retention. Strong communication skills and knowledge of digital marketing are essential for this role.

What are the most common challenges faced by Audience Development Managers in their day-to-day work?

Audience Development Managers often face challenges such as keeping up with rapidly changing audience preferences, adapting strategies to multiple platforms, and effectively measuring the impact of their initiatives. Balancing short-term growth goals with long-term audience loyalty requires creative thinking and data-driven decision-making. Collaborating with content creators, marketing teams, and external partners also demands strong organizational and interpersonal skills. Overcoming these challenges can be highly rewarding by driving meaningful engagement and supporting the overall growth of the organization.

What does an Audience Development Manager do?

An Audience Development Manager focuses on growing and engaging an organization's audience across various platforms. They use data analysis, content strategy, and marketing techniques to attract new users while retaining existing ones. Their role often involves SEO, social media management, email campaigns, and partnerships to optimize audience reach. They collaborate with content creators, marketers, and analysts to refine strategies based on performance metrics. The goal is to increase audience engagement, loyalty, and overall brand visibility.

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Audience Development Manager jobs near you
Infographic showing various Audience Development Manager job openings in the United States as of June 2026, with employment types broken down into 12% Full Time, 70% Part Time, and 18% Contract. Highlights an 80% Physical, 4% Hybrid, and 16% Remote job distribution, with an average salary of $71,527 per year, or $34.4 per hour.

Manager, Audience Growth

Hearst Newspapers

New York, NY • Hybrid

$88K - $106K/yr

Full-time

Medical, Dental, Vision, Retirement

Posted 4 days ago

Job description

Manager, Audience Growth

Overview (Be Part of What's Next)
We're looking for an Audience Growth Manager to accelerate first-party data growth and audience engagement across our iconic portfolio of brands. You'll lead high-impact initiatives that convert casual readers into known users and loyal subscribers-powering smarter marketing across email, SMS, and beyond. If you thrive at the intersection of strategy, experimentation, and execution, this role is for you.

About Hearst Magazines (Why Us?)
Hearst Magazines' portfolio of more than 30 iconic brands in the U.S.-including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper's BAZAAR, and Popular Mechanics - inspires, entertains, and builds new and bold experiences for an engaged and growing audience across digital, video, social and print, reaching nearly 130 million readers and site visitors each month. With sophisticated content creation, cutting-edge technology, and industry-leading data capabilities, we make media and products that move people across all platforms. We are a global media company that publishes nearly 200 magazine editions and 175 websites around the world-and together, we are shaping what's next.

Key Responsibilities (What You Are Doing)

  • Develop and execute data-informed strategies to grow first-party audiences across email and SMS
  • Drive paid media efforts in collaboration with Growth Marketing to increase reach and lifetime value
  • Identify and prioritize opportunities to expand and retain high-value audiences aligned with subscription, commerce, and advertising goals
  • Collaborate with Lifecycle, Newsletter, Editorial, and Product teams to optimize user journeys and conversion paths
  • Enhance on-site lead generation tools and placements to maximize registration and engagement
  • Own reporting and dashboards to track acquisition, engagement, and conversion performance
  • Lead A/B testing and experimentation to improve funnel performance and channel effectiveness
  • Bring new ideas to the table, test them rapidly, and formalize successful strategies into scalable best practices

Qualifications (What We're Looking For)

  • 5+ years of experience in audience development, growth marketing, CRM, or digital marketing
  • Demonstrated success growing first-party data through registration and email acquisition
  • Skilled in analytics tools and campaign reporting (e.g., Google Analytics, Looker, Sailthru)
  • Understanding of paid media strategy and lifecycle marketing a plus
  • Strong communication skills and ability to translate data into clear, actionable insights
  • Highly analytical, creative, and collaborative with a test-and-learn mindset
  • Hybrid role based in NYC; in-office presence required 4 days per week

What We Offer

  • Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
  • Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
  • Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
  • Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
  • Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
  • Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

Compensation
The base salary for this role is between $88,000 - $106,000. The actual base pay offered is dependent upon many factors, such as: transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future.

Hearst is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.

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