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How much do assistant marketing manager jobs pay per hour?

As of Aug 10, 2026, the average hourly pay for assistant marketing manager in the United States is $24.67, according to ZipRecruiter salary data. Most workers in this role earn between $18.27 and $28.61 per hour, depending on experience, location, and employer.

What does an assistant marketing manager do?

An Assistant Marketing Manager helps develop, implement, and monitor marketing campaigns for a company’s products or services. They often assist with market research, coordinate promotional activities, analyze campaign performance, and support the senior marketing team in achieving strategic goals. This role typically involves working closely with other departments, managing budgets, and ensuring marketing materials are aligned with the brand’s image. Assistant Marketing Managers also help organize events, prepare reports, and contribute ideas to improve marketing effectiveness.

What does an assistant manager marketing do?

An assistant manager marketing supports the marketing team by helping develop strategies, coordinate campaigns, and analyze market data. They often oversee daily marketing activities, manage communication with clients or vendors, and use tools like marketing software to track performance. This role requires strong organizational skills and knowledge of marketing principles.

How does an assistant marketing manager typically collaborate with other departments within a company?

Assistant Marketing Managers frequently work cross-functionally, collaborating with departments such as sales, product development, and customer service to ensure cohesive marketing strategies. They often coordinate with designers and content creators to develop promotional materials and campaigns, and may also liaise with data analysts to assess campaign performance. Effective communication and teamwork are essential, as the role requires aligning marketing initiatives with broader company goals and ensuring messaging consistency across all channels.

What are the key skills and qualifications needed to thrive as an assistant marketing manager?

To thrive as an Assistant Marketing Manager, you need a solid understanding of marketing principles, data analysis, and campaign management, often supported by a degree in marketing or business. Familiarity with digital marketing tools such as Google Analytics, CRM platforms, and social media management systems is typically required. Strong organizational skills, creativity, and effective communication help you collaborate with teams and execute successful campaigns. These skills ensure you can contribute to brand growth, make data-driven decisions, and adapt quickly in a dynamic marketing environment.

What is the difference between Assistant Marketing Manager vs Marketing Coordinator?

AspectAssistant Marketing ManagerMarketing Coordinator
ResponsibilitiesSupports marketing strategies, manages campaigns, oversees team tasksExecutes marketing plans, coordinates events, handles administrative tasks
Required SkillsMarketing knowledge, leadership, project managementCommunication, organization, basic marketing understanding
Experience1-3 years in marketing roles, some leadership exposureEntry-level, internships, or 1 year experience
Work EnvironmentOffice-based, collaborative teams, strategic planningOffice or event settings, operational focus

The Assistant Marketing Manager typically has more strategic and supervisory responsibilities, requiring some leadership experience. In contrast, the Marketing Coordinator focuses on executing marketing activities and supporting campaigns. Both roles are essential in marketing teams but differ in scope and seniority.

More about Assistant Marketing Manager jobs
What cities are hiring for Assistant Marketing Manager jobs? Cities with the most Assistant Marketing Manager job openings:
What are the most commonly searched types of Marketing Manager jobs? The most popular types of Marketing Manager jobs are:
What states have the most Assistant Marketing Manager jobs? States with the most job openings for Assistant Marketing Manager jobs include:
What job categories do people searching Assistant Marketing Manager jobs look for? The top searched job categories for Assistant Marketing Manager jobs are:
Assistant Marketing Manager jobs near you
Infographic showing various Assistant Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $51,323 per year, or $24.7 per hour.

Assistant Marketing Manager

Travel + Leisure Co.

Chicago, IL • On-site

$63K - $90K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 14 days ago

Travel + Leisure Co. rating

7.5

Company rating: 7.5 out of 10

Travel + Leisure Co.

Based on 25 frontline employees who took The Breakroom Quiz

7.8

Company rating compared to similar companies: 7.8 out of 10

Travel agencies average

Based on 157 frontline employees who took The Breakroom Quiz

The best things about working at Travel + Leisure Co.

  • 94%

    94% say their managers don’t change their shifts at short notice

    say their managers don’t change their shifts at short notice

  • 94%

    94% say their health insurance is affordable

    say their health insurance is affordable

  • 77%

    77% say they have respectful managers

    say they have respectful managers

Featured by Travel + Leisure Co., based on 25 Breakroom Quiz responses from their frontline employees

Job description

We Put the World on Vacation

Travel + Leisure Co. is the world's leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and lifestyle travel brands. Our dedicated associates help the company achieve its mission to put the world on vacation. Innovation and growth keep our work interesting and fun. Every day is a chance to learn something new and turn vacation inspiration into exceptional experiences for millions of travelers worldwide.

Job Summary
Assists the CMP Marketing Manager in overseeing the daily operations and productivity of the CMP Marketing Team. Assists in the interviewing, hiring, supervision, training, development, and behavior/performance management of associates.
Essential Job Responsibilities
Responsibilities include, but are not limited to:
Direct supervision of CMP Marketing staff: interview, hire and train associates; plan, assign and direct work; conduct performance reviews; motivate, reward and provide disciplinary action when necessary (termination and conflict resolution). (45% time)
Maintain total site marketing penetration standards set by management. Run daily reports. Prepare daily and weekly status reports to include, but not limited to, Show factors and Penetration rates to be submitted in a timely manner for corporate deadlines. Prepare additional reports deemed necessary by management. (30% time)
Coordinate with Front Line sales management regarding tour seats available and potential tour flow. Coordinate with sales regarding new/changes in marketing programs (booking/gifting policies). (10% time)
Maintain copies of invitations and daily tour manifests for reference purposes. Resolve issues pertaining to tour statuses, bookings, coding, etc. Order and maintain departmental supplies (collateral material, uniforms, etc.) (10% time)
Other duties as assigned (5% time)
Travel Requirements
Minimal
Minimum Requirements and Qualifications
State the specific levels of the following that are needed to perform the minimum duties of the job.
Education
High School Diploma, GED, or equivalent
Training requirements
None
Knowledge and skills
Excellent verbal and written communication skills; must maintain a high level of professionalism at all times
Ability to effectively coach, counsel and motivate direct reports
Provide exceptional customer service (i.e. must be able to communicate in a positive and effective manner when dealing with upset owners)
Ability to efficiently multi-task
Ability to negotiate effectively
Working knowledge of marketing databases
Ability to recruit, train and develop employees
Ability to lead by example
Detail oriented and accurate
Ability to carry out responsibilities in accordance with the organization's policies and applicable laws
Demonstrated problem solving ability
Technical Skills
Maintain up to date knowledge on all company systems such as; Mainframe, Focus and CRS.
Job experience
Two (2) years marketing experience required, primarily in vacation ownership industry.
Experience equivalent to the education requirement may be accepted in lieu of the education requirement.

How You'll Be Rewarded:

We offer a diverse range of comprehensive health and welfare benefits to associates who work 30 or more hours per week to meet your needs and support you throughout your career with us. Travel + Leisure Co. benefits include: Note: Temporary and/or seasonal associates are ineligible for Paid Time Off. Medical Dental Vision Flexible spending accounts Life and accident coverage Disability Depending on position, paid time off, parental leave and holidays (speak to your recruiter for additional information) Wish day paid time to volunteer at an approved organization of your choice 401k with employer match (subject to eligibility requirements, including tenure - speak to your recruiter for additional information) Legal and identity theft plan Voluntary income protection benefits Wellness program (subject to provider availability) Employee Assistance Program

Compensation

Generally starting at $63,500 - $90,000 per year plus commissions and bonuses. The actual salary rate of the candidate(s) selected for this role will be set based on a variety of factors, including but not limited to experience, education, skills, training, and work location.

Where Memories Start with You

Hospitality is at the heart of all we do at Travel + Leisure Co. Here, you'll find an inclusive environment where we deliver excellence and take time to have fun, celebrate together, and support one another. We're always looking ahead to what's next and how we can strengthen our business, its neighboring communities, and the customer experience. Join our global team and build a career where memories start with you.

We are an equal opportunity employer, and all applications will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to MyCareer@travelandleisure.com, including the title and location of the position for which you are applying.

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