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Assistant Marketing Manager Jobs (NOW HIRING)

MTM LLC

Assistant Marketing Manager

Laurel, MD · On-site

$40K/hr

This role will involve managing a team of field marketing representatives, coordinating with internal departments, and implementing creative campaigns to engage with our target audience effectively.

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How much do assistant marketing manager jobs pay per hour?

As of Jul 5, 2026, the average hourly pay for assistant marketing manager in the United States is $24.67, according to ZipRecruiter salary data. Most workers in this role earn between $18.27 and $28.61 per hour, depending on experience, location, and employer.

What does an Assistant Marketing Manager do?

An Assistant Marketing Manager helps develop, implement, and monitor marketing campaigns for a company’s products or services. They often assist with market research, coordinate promotional activities, analyze campaign performance, and support the senior marketing team in achieving strategic goals. This role typically involves working closely with other departments, managing budgets, and ensuring marketing materials are aligned with the brand’s image. Assistant Marketing Managers also help organize events, prepare reports, and contribute ideas to improve marketing effectiveness.

How does an Assistant Marketing Manager typically collaborate with other departments within a company?

Assistant Marketing Managers frequently work cross-functionally, collaborating with departments such as sales, product development, and customer service to ensure cohesive marketing strategies. They often coordinate with designers and content creators to develop promotional materials and campaigns, and may also liaise with data analysts to assess campaign performance. Effective communication and teamwork are essential, as the role requires aligning marketing initiatives with broader company goals and ensuring messaging consistency across all channels.

What are the key skills and qualifications needed to thrive as an Assistant Marketing Manager, and why are they important?

To thrive as an Assistant Marketing Manager, you need a solid understanding of marketing principles, data analysis, and campaign management, often supported by a degree in marketing or business. Familiarity with digital marketing tools such as Google Analytics, CRM platforms, and social media management systems is typically required. Strong organizational skills, creativity, and effective communication help you collaborate with teams and execute successful campaigns. These skills ensure you can contribute to brand growth, make data-driven decisions, and adapt quickly in a dynamic marketing environment.

What is the difference between Assistant Marketing Manager vs Marketing Coordinator?

AspectAssistant Marketing ManagerMarketing Coordinator
ResponsibilitiesSupports marketing strategies, manages campaigns, oversees team tasksExecutes marketing plans, coordinates events, handles administrative tasks
Required SkillsMarketing knowledge, leadership, project managementCommunication, organization, basic marketing understanding
Experience1-3 years in marketing roles, some leadership exposureEntry-level, internships, or 1 year experience
Work EnvironmentOffice-based, collaborative teams, strategic planningOffice or event settings, operational focus

The Assistant Marketing Manager typically has more strategic and supervisory responsibilities, requiring some leadership experience. In contrast, the Marketing Coordinator focuses on executing marketing activities and supporting campaigns. Both roles are essential in marketing teams but differ in scope and seniority.

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Assistant Marketing Manager jobs near you
Infographic showing various Assistant Marketing Manager job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, 66% Full Time, 29% Part Time, 1% Temporary, and 3% Contract. Highlights an 84% Physical, 2% Hybrid, and 14% Remote job distribution, with an average salary of $51,323 per year, or $24.7 per hour.
Assistant Marketing Manager

Assistant Marketing Manager

MTM LLC

Laurel, MD • On-site

$40K/hr

Full-time

Posted 29 days ago

Be an early applicant

Job description

Job description

Our Client leading home remodeling company dedicated to transforming houses into dream homes. With a focus on quality craftsmanship, innovative design, and exceptional customer service, we have established ourselves as a trusted name in the industry. As we continue to expand our operations, we are seeking a dynamic and experienced Director of Field Marketing to lead our marketing efforts in the field.

Position Overview: The Director of Field Marketing will be responsible for developing and executing strategic marketing initiatives to drive brand awareness, generate leads, and support sales efforts for our home remodeling services. This role will involve managing a team of field marketing representatives, coordinating with internal departments, and implementing creative campaigns to engage with our target audience effectively.

Key Responsibilities:

  • Develop and execute comprehensive field marketing strategies to increase brand visibility and drive customer acquisition.
  • Lead and mentor a team of field marketing representatives, providing guidance and support to ensure the successful implementation of marketing initiatives.
  • Collaborate with the sales team to align marketing efforts with sales objectives and support lead generation activities.
  • Identify target markets and develop tailored marketing campaigns to effectively reach and engage with potential customers.
  • Plan and execute promotional events, including trade shows, home expos, and community outreach programs, to showcase our services and generate leads.
  • Analyze market trends, competitor activities, and customer feedback to identify opportunities for growth and improvement.
  • Manage the budget for field marketing activities, ensuring optimal allocation of resources to maximize ROI.
  • Establish key performance indicators (KPIs) and metrics to measure the effectiveness of field marketing campaigns and initiatives.
  • Collaborate with the marketing team to develop collateral, promotional materials, and digital content to support field marketing efforts.
  • Build and maintain relationships with vendors, partners, and relevant stakeholders to leverage opportunities for co-marketing and collaboration.

Qualifications:

  • Minimum of 4 years of experience in marketing, with a focus on field marketing, preferably in the home remodeling or construction industry.
  • Proven track record of developing and implementing successful field marketing strategies and campaigns.
  • Strong leadership skills with the ability to inspire and motivate a team towards achieving goals.
  • Excellent communication and interpersonal skills, with the ability to build relationships and influence stakeholders at all levels.
  • Strategic thinker with analytical capabilities to assess market trends, performance metrics, and competitive landscape.
  • Creative mindset with a passion for innovation and exploring new marketing opportunities.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
  • Proficiency in marketing automation tools, CRM systems, and other relevant software applications.
  • Willingness to travel as needed to attend events, visit project sites, and support field marketing activities.

Job Type: Full-time

Pay: $70,000-$80,000 per year

Work Location: In person