One of our direct client is urgently looking for an Advertising Research Analyst @ New York, NY Job Title: Advertising Research Analyst Location: New York, NY Duration: 3 to 6 Months Description:
One of our direct client is urgently looking for an Advertising Research Analyst @ New York, NY Job Title: Advertising Research Analyst Location: New York, NY Duration: 3 to 6 Months Description:
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Director, US Advertising and Promotional Compliance
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Advertising Copywriter for Broadcast
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Description Position Summary The Director - Landscape Architecture (LA) leads the team for this practice area, focused on attracting, developing, and retaining top design talent to grow a high ...
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As the Event Director, you'll be the driving force that brings together people, planning, and precision to create an exceptional experience for athletes, spectators, and staff alike. Who We Are Prep ...
Advertising Director information
See salary details
$14K - $24.3K
9% of jobs
$24.3K - $34.5K
0% of jobs
$34.5K - $44.8K
0% of jobs
$44.8K - $55.1K
9% of jobs
$55.1K - $65.4K
0% of jobs
$75.2K is the 25th percentile. Wages below this are outliers.
$65.4K - $75.6K
6% of jobs
$75.6K - $85.9K
24% of jobs
The median wage is $86.3K / yr.
$85.9K - $96.2K
15% of jobs
$96.2K - $106.5K
7% of jobs
$109.2K is the 75th percentile. Wages above this are outliers.
$106.5K - $116.7K
13% of jobs
$116.7K - $127K
16% of jobs
$14K
$86.1K
$127K
How much do advertising director jobs pay per year?
What Is the Job of an Advertising Director?
An advertising director works to oversee projects or advertising campaigns for an ad department or agency. As an advertising director, your exact responsibilities depend on the type of projects on which you work as well as the size of the agency. Your duties may include negotiating each client contract, hiring creative or sales staff, or working on a budget for projects or the advertising department as a whole. You may also function as a creative director who is in charge of the creative aspects of making the advertisements. An advertising art director, meanwhile, focuses on media acquisition for ad campaigns.
What are the key skills and qualifications needed to thrive as an Advertising Director, and why are they important?
What are some common challenges faced by an Advertising Director when managing multiple campaigns across different channels?
What does an Advertising Director do?
What jobs make 5000 a week without a degree?
What is the difference between Advertising Director vs Marketing Manager?
| Aspect | Advertising Director | Marketing Manager |
|---|---|---|
| Primary Focus | Oversees advertising campaigns and creative strategies | Develops overall marketing strategies and manages marketing initiatives |
| Required Credentials | Bachelor's degree in marketing, advertising, or related field; experience in advertising | Bachelor's degree in marketing, business, or related field; experience in marketing management |
| Work Environment | Creative agencies, advertising departments | Corporate marketing departments, agencies |
| Industry Usage | Commonly used in advertising and media companies | Used across various industries for overall marketing roles |
The Advertising Director primarily focuses on managing advertising campaigns and creative strategies, while the Marketing Manager oversees broader marketing initiatives and strategies. Both roles require similar educational backgrounds and often work within marketing or advertising departments, but their scope and responsibilities differ based on campaign versus overall marketing management.

Job description
One of our direct client is urgently looking for anAdvertising Research Analyst@ New York, NY
Job Title:Advertising Research Analyst
Location: New York, NY
Duration: 3 to 6 Months
Description:
TiVo's Advertising group spans a wide range of media solutions, including enabling entertainment advertisers, agencies, content providers and marketers to reach consumers in “search and discovery mode” - when they are highly receptive to advertising. Our Guide Advertising, Sponsored Discovery, and CTV solutions appear as content choices in interactive program guides, in-app on smart TVs and nestled within the search and recommendations of a consumers' user experience. These ideal placements make TiVo a perfect complement to today's overall TV media buys.
Summary:
The Advertising Research Analyst works closely with the Advertising Director , Analytics & Insights to support the Advertising team by providing advertising campaign insights to clients advertising on TiVo platforms. This position also collaborates with the Advertising Product & Operations teams to develop and report on KPIs, and provide internal reports required for business intelligence and financial reconciliation.
The Research Analyst uses proprietary first party data to analyze post-campaign performance on the product platforms, including CTV programmatic/direct deals and linear display guides. Performance metrics include impression delivery, and ad exposed program tune-in lift for linear, L3/L7 and VOD viewing. New CTV initiatives require digital linear and OTT metrics reporting through ad serving partners as well as Tivo proprietary UIs.
Responsibilities:
Produce monthly and quarterly internal reports including KPI and impression delivery and revenue by platform and partner/advertiser
Provide post-campaign metrics reports for all ad campaigns on Tivo platforms including IPG, recommendations carousel and CTV
Analyze set top box return path data for post-campaign insights including campaign ad exposure and tune-in lift for linear and delayed viewing
Prepare client facing PowerPoint presentations for post campaign insights
Collaborate with Sales, Engineering and Ad Operations teams to develop and improve campaign reporting capabilities
Skills: Requirements:
Experience in digital advertising including targeting and attribution; CTV video advertising would be a plus
Expertise in Excel including:
Functions such as if/and/or; look ups and index/match; sumif/ /countif/; sumproduct; formula errors; array formulas; pivot tables
Data querying from multiple files
VBA
Linear programming (solver, data tables)
Predictive modeling (regressions)
Forecasting (exponential smoothing, seasonality)
Ability to analyze raw data, interpret performance and summarize actionable insights
Familiarity with analytics and ad delivery platforms (Google Ad Manager, Tableau)
Detail oriented and self-motivated
Excellent oral and written communication skills
Team player who can collaborate across functions and business groups
About Redolent
Sourced by ZipRecruiter
Redolent, a dynamic and rapidly expanding company committed to excellence in software solutions, where success is fueled by a combination of technical expertise and efficient management practices. Our solutions create a measurable delta in our clients’ productivity and profitability, contributing to their growth and success.
Industry
It services
Company size
51 - 200 Employees
Headquarters location
San Jose, CA, US
Year founded
2008