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Web & Graphic Designer Must-Have Resume Skills and Keywords

Are you interested in improving your job outlook and increasing your salary? How can you demonstrate that you are the most qualified candidate for a Web & Graphic Designer position? Of course continuing to gain experience working as a Web & Graphic Designer may be your best qualification, but there are other ways you can also develop your skills, like continuing education or volunteer opportunities. More immediately, however, you can be ready for your next opportunity or promotion by educating yourself about the duties, responsibilities, and required skills of a Web & Graphic Designer and making sure your resume reflects your experience properly.

In order to do so, you’ll want to know that both employers hiring for a Web & Graphic Designer and those who list the position of Web & Graphic Designer on their resumes predominantly feature Graphic Design and Adobe Photoshop as the most common and important terms, respectively. But the list quickly begins to diverge with resumes showing HTML, WordPress and Web Design at positions three, four and five, while job listings show a different pattern. Do you know what you would list?

We designed the ZipRecruiter Career Keyword Mapper to help you solve this problem and hopefully improve your resume. Using machine learning tools paired with industry research, our Marketplace Research Team helped analyze millions of job postings and resumes to identify the most important keywords related to Web & Graphic Designer jobs. Our goal is to help you discover opportunities to improve your resume or to help you understand what skills and qualifications you need to be a Web & Graphic Designer or to advance your career into beyond this role.

Top Skills Mentioned in Job Descriptions

Top
10
Job Skills
Employers require a broad range of skills and qualifications in their descriptions of Web & Graphic Designer positions. The top three keywords make up 46.12% of the total set of top terms. Look to the Resume Checklist below to see how Graphic Design, Adobe Photoshop, and Illustration Design shares stack up against the share from resumes. Web Design, Adobe InDesign and HTML represent an additionally healthy share of the employer Web & Graphic Designer job postings with their combined total of 26.59%. At 27.28%, Social Media, Collaboration, Digital, and WordPress appear far less frequently, but are still a significant portion of the 10 top Web & Graphic Designer skills and requirements according to employers.

Top Skills Mentioned in Resumes

Top
10
Job Skills
Job seeker resumes showcase a broad range of skills and qualifications in their descriptions of Web & Graphic Designer positions. The top three keywords represent 41.31% of the total set of top resume listed keywords. Look to the Resume Checklist below to investigate how Graphic Design, Adobe Photoshop, and HTML match up to employer job descriptions. WordPress, Web Design, and Social Media represent a very decent share of skills found on resumes for Web & Graphic Designer with 28.73% of the total. At 29.97%, Illustration Design, Adobe Illustrator, Adobe InDesign, and Adobe Products appear far less frequently, but are still a significant portion of the 10 top Web & Graphic Designer skills and qualifications found on resumes.

Most Important Skills Required to Be a Web & Graphic Designer as Listed by Employers and Employees

Here is a simple table of the top 10 skills and qualifications as listed by employers in Web & Graphic Designer job postings since January of 2018, followed by the top 10 skills and qualifications most commonly listed by people who held the title of Web & Graphic Designer on their resumes.
Top Web & Graphic Designer Skills
Skills Required by Employers Share
Graphic Design 21.19%
Adobe Photoshop 13.86%
Illustration Design 11.07%
Web Design 10.37%
Adobe InDesign 8.37%
HTML 7.85%
Social Media 6.97%
Collaboration 6.97%
Digital 6.71%
WordPress 6.63%
Skills Listed by Employees Share
Graphic Design 16.05%
Adobe Photoshop 13.92%
HTML 11.34%
WordPress 10.10%
Web Design 9.65%
Social Media 8.98%
Illustration Design 7.86%
Adobe Illustrator 7.86%
Adobe InDesign 7.52%
Adobe Products 6.73%

Web & Graphic Designer Resume Checklist

Our Resume Keyword Checklist is based upon an analysis of the most commonly found terms within both job descriptions and resumes for Web & Graphic Designer roles. Our algorithm helps isolate phrases and patterns to identify the most frequently recurring and reused keywords from each data source, while correcting for uncommon and outlier results. Various heuristic methodologies are then applied to ultimately create two top 20 lists of the most important and significant skills, certificates and requirements found within Web & Graphic Designer job postings and resumes. We then merge the two lists together and use a combination of statistics and rules-based scenarios to create a list that is audited by the Marketplace Research team, and finally turned into the checklist you see below. Our hope is that knowing this information can help you make your best impression with your next potential employer.
Uncommon Keywords on Web & Graphic Designer Resumes
We did not find any skills or qualifications that were common on Web & Graphic Designer job descriptions, but uncommon on Web & Graphic Designer resumes.
Common Keywords on Web & Graphic Designer Resumes
Job Descriptions
Resumes
25%
50%
75%
100%
Communication Skills
Detail Oriented
Landing Pages
Collaboration
Illustration Design
Graphic Design
Innovation
User Experience
Digital
Typography
Adobe InDesign
Web Design
Brochure Design
Adobe Creative Suite
Adobe Photoshop
User Interface Design
Technical
Both employer job listings and resumes from people who’ve held the role of Web & Graphic Designer tend to always include skills and requirements found in this list. Whether you’ve only got Communication Skills, Detail Oriented, Landing Pages, Collaboration, Illustration Design, Graphic Design, Innovation, User Experience, Digital, Typography, Adobe InDesign, Web Design, Brochure Design, Adobe Creative Suite, Adobe Photoshop, User Interface Design or Technical in your background and experience, make sure to highlight the term prominently on your resume. As a job seeker you’ll be competing with many others who are bound to have as many as you (or more!) of these common resume keywords highlighted in their application for a job as a Web & Graphic Designer.
Uncommon Keywords on Web & Graphic Designer Job Descriptions
Job Descriptions
Resumes
25%
50%
75%
100%
Social Media
HTML
WordPress
JavaScript
Adobe Products
Project Management
Employer job listings seldom list Social Media, HTML, WordPress, JavaScript, Adobe Products or Project Management as important skills or qualifications in Web & Graphic Designer job descriptions. Nevertheless, job seekers mention them much more commonly in their resumes. If you possess any or all of these experiences, including these keywords prominently on your resume when applying for a Web & Graphic Designer role may go unnoticed or even discounted by hiring managers.

FAQs about Web & Graphic Designer Skills and Resume Keywords

What are the most important Web & Graphic Designer job skills to have on my resume?

The most common important skills required by employers are Communication Skills, Detail Oriented, Landing Pages, Collaboration, Illustration Design, Graphic Design and Innovation. These skills and requirements are just as likely to be mentioned by employers as well as on resumes of people that held a job as a Web & Graphic Designer, suggesting that having these keywords on a resume are important for success as a Web & Graphic Designer.

What are the least important Web & Graphic Designer job skills to have on my resume?

Although you'd probably love to load up your resume with every possible keyword you can, employers tend to look for the things they specify in the job description. Our analysis suggests that highlighting too prominently terms like Social Media, HTML, WordPress, JavaScript, Adobe Products and Project Management may be something to reconsider. These 6 terms appear 2.20, 2.47, 2.61, 2.95, 3.22 and 3.35 times less frequently, respectively, than in job descriptions for a Web & Graphic Designer role. This indicates that highlighting any of these keywords on your resume may not be a great way to stand out to a potential employer.

How do I make sure my resume has all of the right keywords for a Web & Graphic Designer position?

Unless your resume has a good density of the following skills and experience listed, you may not be considered for the role of Web & Graphic Designer. Make sure to include a strong showing for the following keywords on your resume:
  • Communication Skills
  • Detail Oriented
  • Landing Pages
  • Collaboration
  • Illustration Design
  • Graphic Design
  • Innovation
  • User Experience
  • Digital
  • Typography
  • Adobe InDesign
  • Web Design
  • Brochure Design
  • Adobe Creative Suite
  • Adobe Photoshop
Finally people who held the position of a Web & Graphic Designer and list it on their resume are adding these terms that are less likely to be noticed by employers. You may want to consider downplaying these terms on your Web & Graphic Designer application:
  • Social Media
  • HTML
  • WordPress
  • JavaScript
  • Adobe Products
  • Project Management

Before applying for a Web & Graphic Designer job

At ZipRecruiter, we understand better than anyone the importance of using the right keywords to describe your experience — it’s crucial to attracting the right employers! We built our business on the ability to effectively match job seekers with employers using AI-technology that understands your resume and how likely you are to be noticed by a potential future employer. Having a ZipRecruiter profile that showcases your most relevant skills and abilities can help you get recruited into a new role as a Web & Graphic Designer. Get started on your journey with a new ZipRecruiter Profile today!