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Search Engine Optimization Manager Jobs in Columbus, OH

Postali

SEO Coordinator (Entry-level)

Columbus, OH · On-site

Keep tasks organized and updated in project management tools * Stay up to date on SEO trends, tools, and best practices What We're Looking For * 0-2 years of experience in SEO, digital marketing, or ...

Postali

SEO Specialist (Mid-level)

Columbus, OH

Plan and manage white-hat link-building campaigns that contribute to overall SEO health and domain authority. * Stay current on search algorithm updates, SEO best practices, and emerging tools and ...

Plantemoran

Search Optimization Strategist

Columbus, OH · On-site

The Search Optimization Strategist reports to the Senior Digital Marketing Manager. The role. * Lead and implement firm-wide search optimization strategy across SEO, AEO, and GEO to increase organic ...

Hart

Search Engine Marketing Buyer

Columbus, OH · On-site

... optimization, and reporting. • Develop, implement, and manage campaigns within Google Ads, Microsoft Ads, and other SEM platforms. • Monitor daily campaign performance, identify trends, and ...

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All JobsSearch Engine Optimization Manager JobsSearch Engine Optimization Manager Jobs in Columbus, OH

Search Engine Optimization Manager information

See Columbus, OH salary details

$38.6K

$83.3K

$129.9K

How much do search engine optimization manager jobs pay per year?

As of Jun 11, 2026, the average yearly pay for search engine optimization manager in Columbus, OH is $83,267.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,600.00 and $94,200.00 per year, depending on experience, location, and employer.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

What does a Search Engine Optimization (SEO) Manager do?

A Search Engine Optimization (SEO) Manager is responsible for developing and implementing strategies to increase a website’s visibility on search engines like Google. They analyze website performance, conduct keyword research, optimize website content, and track metrics to improve rankings and drive organic traffic. SEO Managers also stay updated on search engine algorithm changes and collaborate with content creators, web developers, and marketing teams to ensure best practices are followed.

What are some common challenges faced by Search Engine Optimization Managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What Does a Search Engine Optimization Manager Do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a Search Engine Optimization Manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.
More about Search Engine Optimization Manager jobs
What cities near Columbus, OH are hiring for Search Engine Optimization Manager jobs? Cities near Columbus, OH with the most Search Engine Optimization Manager job openings:
Search Engine Optimization Manager jobs near you
SEO Coordinator (Entry-level)

SEO Coordinator (Entry-level)

Postali

Columbus, OH • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

This job post has expired today. Applications are no longer accepted.

Job description

About the Role
This is an in-house position based in Columbus, Ohio (not remote).
Postali is hiring an SEO Coordinator to join our Client Performance team. In this role, you’ll support SEO strategy and execution for law firm clients while working closely with content writers, designers, developers, and senior SEO team members.
This is a great opportunity for someone who is curious, detail-oriented, and eager to learn how SEO works in a real-world, fast-paced agency environment.
What You’ll Do
  • Support SEO strategies for assigned clients with guidance from senior team members
  • Conduct keyword research and help identify content opportunities
  • Assist with on-page SEO updates (metadata, internal linking, content optimization)
  • Monitor website performance and track rankings, traffic, and key metrics
  • Help implement local SEO strategies, including map listings and citations
  • Research competitors and identify trends or opportunities
  • Support link-building efforts and outreach campaigns
  • Collaborate with content, design, and development teams to execute SEO initiatives
  • Keep tasks organized and updated in project management tools
  • Stay up to date on SEO trends, tools, and best practices
What We’re Looking For
  • 0–2 years of experience in SEO, digital marketing, or a related work
  • Basic understanding of how search engines work
  • Familiarity with tools like Google Analytics, Google Search Console, SEMrush, or similar (or willingness to learn)
  • Strong attention to detail and organization
  • Ability to manage multiple tasks and deadlines
  • Clear communication skills and a collaborative mindset
  • Curiosity and a willingness to learn and ask questions

Must-Have: Curiosity About the Future of Search
Search is evolving quickly, especially with the rise of AI tools like ChatGPT and Google’s AI-driven results.
We’re looking for someone who:
  • Is interested in how AI is changing search behavior
  • Pays attention to trends in Google and digital marketing
  • Is open to learning new tools and approaches
  • Wants to grow alongside a rapidly changing industry

You don’t need to be an expert, just someone who’s paying attention and eager to learn!
Great to Have
  • Experience with WordPress or another CMS
  • Experience using project management tools
  • Strong Excel or Google Sheets skills
  • Interest in legal marketing or service-based industries

Job Details
  • Full-time, in-office (Columbus, OH)

Benefits include:
  • 401(k)
  • Health, dental, and vision insurance
  • Life insurance
  • Paid time off
  • Parental leave

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