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Search Engine Optimization Manager Jobs in Appleton, WI

Develops relationships with vendors and manages day to day interactions. * Leverage reports and ... (SEO) optimization. * Maintains commitment to iteration, new industry trends, and innovation ...

Manage marketing materials, including calls and written communications to potential customers and ... Deep knowledge of traditional and digital marketing (SEO, Social Media), backed by strong writing ...

Manage marketing materials, including calls and written communications to potential customers and ... Deep knowledge of traditional and digital marketing (SEO, Social Media), backed by strong writing ...

Manage marketing materials, including calls and written communications to potential customers and ... Deep knowledge of traditional and digital marketing (SEO, Social Media), backed by strong writing ...

Manage marketing materials, including calls and written communications to potential customers and ... Deep knowledge of traditional and digital marketing (SEO, Social Media), backed by strong writing ...

As an Account Executive , you will lead all sales and client management responsibilities of your ... Familiarity of the Adtech ecosystem including ad network, ad exchange, SEM platform, DSP, SSP, and ...

As an Account Executive , you will lead all sales and client management responsibilities of your ... Familiarity of the Adtech ecosystem including ad network, ad exchange, SEM platform, DSP, SSP, and ...

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Showing results 1-20

Search Engine Optimization Manager information

See Appleton, WI salary details

$39K

$84.1K

$131.2K

How much do search engine optimization manager jobs pay per year?

As of Aug 6, 2026, the average yearly pay for search engine optimization manager in Appleton, WI is $84,114.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,300.00 and $95,100.00 per year, depending on experience, location, and employer.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.
What cities near Appleton, WI are hiring for Search Engine Optimization Manager jobs? Cities near Appleton, WI with the most Search Engine Optimization Manager job openings:
Infographic showing various Search Engine Optimization Manager job openings in Appleton, WI as of July 2026, with employment types broken down into 90% Full Time, 6% Part Time, 3% Contract, and 1% Nights. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution, with an average salary of $84,114 per year, or $40.4 per hour.

Digital Content Specialist

Rawhide Youth Services

New London, WI • On-site

$52K/yr

Full-time

Posted 21 days ago


Job description

Job Purpose

The Digital Content Specialist brings the organization's story to life through visual, digital, and social content. This roleis responsible forcreating, publishing, andoptimizingcontent across digital channels to drive engagement, awareness, and action.

This position turns strategy and stories into scroll-stopping, click-worthy content that connects audiences to the mission.

Essential Functions

Content Creation

  • Create digital assets including graphics,videos, photos, and campaign visuals
  • Design and format email templates, landing pages, and digital appeals
  • Maintain a consistent visual brand across all platforms

Social Media & Digital Channels

  • Manage and post content across social media platforms
  • Write captions and adapt messaging for digital audiences
  • Monitor engagement and respond to comments or messages as appropriate
  • Identifytrends and opportunities for growth

Website & Digital Platforms

  • Update andmaintainwebsite pages, landing pages, and forms
  • Ensure content is current,accurate, and optimized
  • Support SEO and user experience

Email & Campaign Support

  • Build and deploy emails through email marketing platforms
  • Segment lists and schedulesends
  • Support digital fundraising and engagement campaigns

Analytics & Optimization

  • Track digital performance including email, website, and social metrics
  • Provide regular reporting and insights
  • Test andoptimizecontent for stronger engagement and conversion

Collaboration

  • Work closely with the Communications Manager to bring stories to life visually
  • Partner with the Marketing Project Manager to meet campaign timelines
  • Execute creativedirectionsset by the Director

Maintains Professional and Technical Knowledge

  • Attend educational workshops, review professional publications,establishpersonalnetworksand participate in professional groups

Protects the Credibility of the Rawhide Mission

  • Comply withthe Rawhide standard of conduct by setting an example in words and actions that are consistent with the values and beliefs of Rawhide

Contributes to the Team Effort

  • Performing other duties as directed or assigned by Director

Qualifications

  • 3+years of experience in digital marketing, content creation, or social mediapreferred
  • Strong graphic design and basic video editing skills
  • Experience with social media platforms, CMS systems, and email marketing tools
  • Knowledge of analytics, SEO, and digital best practices
  • Strong attention to detail and creativity
  • Ability to manage multiple projects and deadlines
  • Nonprofit or mission-driven experience preferred.

Core Competencies

  • Visual storytelling
  • Digital content creation
  • Brand consistency
  • Time management
  • Technicalproficiency
  • Creativity and adaptability