General Manager, Sales and Marketing

Position Overview

Reporting directly to the officers of the company, the GM of Sales and Marketing is responsible for the sales and marketing team and strategy to develop existing clients and enter new markets. This role will be responsible for creating and communicating clear objectives for the sales and marketing division and team members while working with the company’s executives to develop actionable business plans and goals. This is an exciting opportunity for an experienced sales professional to bring his/her unique set of skills and relationships to a dynamic and growing company. The ideal candidate has a strong background and demonstrated experience in sales and business development in a B2B and/or professional services setting, mainly working with senior level decision makers in the supermarket and food service industries. He/she will have the ability to build relationships and develop networks, along with highly developed account management skills. We are seeking a confident, resourceful, and self-initiating team-player with the ability to thrive in a fast-paced work environment and drive projects forward while also working collaboratively to achieve shared goals. He/she will be expected to manage clients independently, make important decisions about sales approach and network development while also leveraging the strengths of the team to deliver the high-quality service and product that defines the company’s reputation. Specific duties and responsibilities include:

Key Responsibilities & Duties

• Responsible for the overall management of all strategic and operational marketing and customer relationship activities.
• Develop thorough understanding of store level operations and company brand standards and operational procedures.
• Cross functional collaboration interdepartmentally - especially the operations division and field teams across the organization.
• Lead, train and develop, inspire, and motivate the sales and marketing teams – build top talent for a competitive advantage.
• Planning and coordinating the implementation of business plans and the penetration of new markets.
• Develop creative outreach strategies to attract and retain clients.
• Develop financial growth targets; clearly communicate vision and hold team accountable for hitting goals.
• Complete development plans for each direct report and evaluate performance.
• Able to effectively communicate AFCFC’s core capabilities, services, and differentiators.
• Work cross-functionally with internal teams to support and close new business deals.

Qualifications & Skills

• Bachelor’s Degree, 10+ years of professional work experience in sales, business development, or marketing.
• 10+ years of food industry related experience.
• Exceptional relationship management skills and the ability to build and grow connections with people of all types and backgrounds.
• Excellent verbal and written communication skills.
• Highly organized and detail oriented, with the ability to keep multiple projects and client engagements active at once.
• Effective people management skills with the ability to empower, coach, and lead high performing teams.
• Ability to make decisions, such as prioritizing relationships to develop, negotiating with clients (external and internal), and overcoming obstacles with minimal supervision.
• Interest in working as part of a growing company, with awareness about the opportunities and challenges that come with a highly adaptive environment.
• Dynamic and engaging, with a sense of humor and ability to no take oneself too seriously.
• Ability to travel up to 50%, including international and domestic flight, overnight stays, local travel, travel on short notice, and other travel deemed necessary by the company.
• Valid and current driver’s license with a personal vehicle sufficiently reliable to meet the requirements of the job.

Employee Offered Benefits:

AFCFC’s benefits package includes group medical, dental, and vision health benefits, basic life and AD&D, flexible PTO, paid holiday, and 401k retirement plan with company match provision.