What does a Sales Director do?

As a sales director, your primary responsibilities are to find ways to increase sales and to lead your sales team to work toward and meet sales goals. Your job duties include conducting market research, analyzing sales reports, developing strategic sales plans, and training sales representatives and new managers. Your role as a sales director is all about getting results for your business. You need an in-depth understanding of the products your company sells and your target market to succeed in this career.