What is a temporary sales development representative?

A Temporary Sales Development Representative (SDR) is a sales professional hired on a short-term basis to identify and qualify potential customers for a company's products or services. They are responsible for generating leads, making initial contact with prospects, and setting up meetings for the sales team. Temporary SDRs play a crucial role in boosting sales pipelines during busy periods or when a company needs extra support. Their contracts typically last for a few weeks to several months, depending on business needs.