What is protective packaging?

Protective packaging refers to materials and solutions designed to shield products from damage during shipping, handling, and storage. This can include bubble wrap, foam, airbags, corrugated inserts, and other cushioning materials. The main goal is to prevent breakage, moisture, or contamination, ensuring goods arrive safely at their destination. Protective packaging is used across many industries, including electronics, food, pharmaceuticals, and e-commerce. Proper packaging can also help reduce returns and increase customer satisfaction.