What is online program management?

Online Program Management (OPM) refers to the services and support provided by third-party companies to colleges or universities to help them develop, launch, and manage online degree programs. OPM providers typically assist with course design, marketing, student recruitment, enrollment, and sometimes even student support. These partnerships allow educational institutions to expand their online offerings efficiently and reach a broader audience. OPM companies usually operate under revenue-sharing or fee-for-service models. The goal is to help institutions scale their online programs while maintaining academic quality.