What does a manager prospect researcher do?

A Manager Prospect Researcher oversees the process of identifying and evaluating potential donors for a nonprofit organization or educational institution. They lead a team responsible for gathering, analyzing, and interpreting data about prospective supporters’ wealth, interests, and philanthropic history. In addition to research, the manager ensures the team’s findings are effectively communicated to fundraising staff to guide outreach strategies. They may also develop protocols, train staff, and help shape fundraising campaigns based on research insights.