What does a lead business development representative do?

A Lead Business Development Representative (Lead BDR) is responsible for identifying and developing new business opportunities to drive company growth. They often manage and mentor a team of business development representatives, set targets, and develop strategies for outreach and lead generation. Lead BDRs work closely with sales and marketing teams to qualify leads, build relationships with potential clients, and ensure a smooth handoff to the sales process. Their role requires strong communication, leadership, and analytical skills to meet business goals.