What is golf fitting?

Golf fitting is a personalized process where a golf professional analyzes a player's swing, body measurements, and playing style to recommend the best golf clubs for their needs. This often involves using technology to measure swing speed, ball flight, and launch angles. The goal is to optimize performance, increase comfort, and improve overall enjoyment of the game by ensuring clubs are the right length, lie angle, shaft flex, and grip size for the individual. Custom-fitted clubs can lead to better accuracy, distance, and consistency on the course.