What does an apparel color manager do?

An Apparel Color Manager is responsible for overseeing the selection, development, and approval of colors used in clothing collections. They collaborate with designers, product developers, and suppliers to ensure color consistency and quality from concept through production. Their role involves trend research, managing color palettes, and addressing any issues with color accuracy or fastness. By ensuring colors meet both creative and technical standards, they help maintain a brand's visual identity and appeal.