What Is a Motion Graphics Designer and How to Become One

By ZipRecruiter Marketplace Research Team

Motion graphics designers use video and visual design to present an idea or story. Marketing campaigns, technical illustrations, computer graphics, and eLearning platforms all use motion graphics designers. A motion graphics designer's responsibilities are to create quality content that connects with the audience. In this role, you collaborate with a team to develop creative artwork and film animation viewed on handheld electronic devices, the internet, and TV. You may start your design by developing a storyboard, then create a series of graphics, editing and implementing images as you go. Before publication, you review your work and make adjustments as necessary.

There are no formal education requirements to become a motion graphics designer. Many have a bachelor's degree in graphic design or a related field, while others choose to learn on their own through online boot camps and certifications. Some employers consider candidates with a substantial and impressive portfolio but do not have a degree. You must be familiar with the various uses of digital media and proficient in Adobe products (Photoshop, Illustrator, Adobe After Effects, Cinema 4D, Final Cut Pro, Adobe Animate). Additional qualifications include creativity, strong communication and collaborative skills, attention to detail, and the ability to work independently.

Job Summary

We are seeking a motivated and energetic artist to join our company as a Motion Graphics Designer. As part of our creative team, you create video content and assets for use across a wide variety of media, including social media, mobile platforms, and emerging media. You work with a larger team of creative professionals, supporting company goals and media initiatives, meaning that a collaborative mindset is an absolute must. Our ideal candidate is an expert in an array of Adobe products, including Adobe Photoshop and Adobe After Effects Design. You should also be an expert in other common design software.

Duties and Responsibilities

• Create visually stunning video assets and content
• Collaborate with creative directors and other colleagues to best support larger media goals
• Take initiative on projects to over-deliver new and innovative solutions
• Create graphic templates for easy use by other team members and client teams
• Adhere to brand guidelines in ways that still push creative boundaries

Requirements and Qualifications

• Prior experience with and a strong portfolio of motion graphics work
• Expert-level knowledge of Adobe Suite and common motion graphics design software
• A never-ending desire to learn new techniques and technology to advance your craft
• Excellent written and verbal communication skills
• Superb visual and conceptual skills to solve problems and create novel solutions