About Baseball Lifestyle 101
Sourced by ZipRecruiter
Company size
11 - 50 Employees
Headquarters location
Farmingdale, NY, US
Year founded
2016
Job description
COMPANY:
Baseball Lifestyle 101 is a growing apparel company located in Farmingdale, New York. We pride ourselves on the community that we have built and the clothing that represents baseball fanatics everywhere. We believe the team we build today is the foundation for our future success.
TITLE:
Ecommerce Marketing Specialist
SUMMARY OF ROLE:
The Ecommerce Marketing Specialist will support the day-to-day operations of the company's online business and website experience. Key responsibilities include assisting with product setup, website maintenance, reporting, and digital merchandising to ensure an accurate, organized, and high-performing online storefront. This is a great opportunity for someone looking to begin or continue building a career in Ecommerce within a fast-paced apparel environment.
RESPONSIBILITIES:
• Support daily Ecommerce operations and website activities
• Assist with creating and maintaining product listings within the website backend
• Create and manage product information including SKUs, UPCs, product descriptions, pricing, and imagery uploads
• Organize website collections for new arrivals, in-stock items, seasonal launches, and best sellers
• Monitor website functionality and communicate errors, bugs, or product issues to the appropriate teams
• Assist with monitoring website performance and identifying opportunities for improvement
• Support online merchandising updates and website content changes
• Assist in researching apps, integrations, and tools that improve workflow and customer experience
• Pull and compile basic online sales and website performance reports
• Partner with operations, creative, marketing, and customer service teams to support launches and site updates
• Help maintain accurate product data and ensure consistency across the website
• Support special projects and additional tasks as assigned
EDUCATION:
• Bachelor's Degree in Business, Marketing, Ecommerce, Communications, or a related field preferred
• Equivalent work experience or relevant internship experience will also be considered
EXPERIENCE:
• 2-3 years of experience in Ecommerce, retail, merchandising, digital operations, or administrative support preferred
• Internship experience, Shopify exposure, or apparel/retail experience is a plus
• Experience with Shopify or similar Ecommerce platforms preferred but not required
SKILLS:
• Strong organizational skills with excellent attention to detail
• Strong communication and collaboration skills
• Comfortable learning new systems, software, and digital tools
• Basic analytical skills with an interest in sales reporting and website performance
• Ability to multitask and manage priorities in a fast-paced environment
• Problem-solving mindset with a proactive approach to tasks
• Customer-focused understanding of online shopping experiences
• Proficiency in Microsoft Office, Google Workspace, or similar platforms preferred
bl101.com
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Frequently asked questions
Q: What skills or qualities help someone succeed as a eCommerce Marketing Specialist?
A: To succeed as an eCommerce Marketing Specialist, key technical skills include proficiency in digital marketing tools such as Google Analytics, Adobe Creative Cloud, and email marketing platforms like Mailchimp, as well as knowledge of SEO principles and social media advertising. Soft skills like creativity, analytical thinking, and excellent communication skills are also crucial, as they enable effective collaboration with cross-functional teams and the ability to develop innovative marketing strategies. By combining these technical and soft skills, eCommerce Marketing Specialists can drive business growth, improve customer engagement, and stay ahead in the competitive e-commerce landscape.
Q: What is the career path for a eCommerce Marketing Specialist?
A: A typical career path for an eCommerce Marketing Specialist involves progression from entry-level roles such as Marketing Coordinator or Social Media Specialist, to mid-level positions like Email Marketing Manager or Paid Advertising Specialist, and ultimately to senior roles like Senior Marketing Manager or Director of E-commerce Marketing. Key opportunities for skill development and professional growth in this role include staying up-to-date with the latest digital marketing trends, developing expertise in data analysis and interpretation, and expanding knowledge of e-commerce platforms and technologies. Long-term career prospects for eCommerce Marketing Specialists may include transitioning into leadership roles, pursuing specialized roles like E-commerce Strategy Consultant or Digital Marketing Agency Owner, or leveraging their expertise to enter related fields like product management or business development.
