Director of Marketing Job Description Sample Template
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This free Director of Marketing job description sample template can help you attract an innovative and experienced Director of Marketing to your company. We make the hiring process one step easier by giving you a template to simply post to our site. Make sure to add requirements, benefits, and perks specific to the role and your company.
Director of Marketing Job Summary
We are seeking a creative and organized, director of marketing who will implement positive marketing initiatives for our growing company. Ideal candidate will be an effective collaborator and motivator who can lead a team of marketers to success. Director of marketing applicants must have extensive experience in sales and marketing, thrive in a fast-past environment and be able to delegate and track multiple ongoing projects and responsibilities simultaneously.
Director of Marketing Duties and Responsibilities
- Lead development and implementation of marketing, advertising, and sales initiatives
- Educate marketing team on brand identity
- Lead product development, advertising campaigns and pricing strategies
- Find innovative ways to connect with target audiences
- Oversee social media marketing platforms
- Increase brand awareness and reach across multiple platforms
- Direct analytical data gathering and marketing/consumer test strategies
- Direct and oversee all design and advertising ventures
- Attend conferences, meetings, conventions, in order to stay current on market trends and new research
- Create and adhere to marketing budgets
- Train, and manage marketing team, including performance reviews
- Present frequent progress reports to executives
Director of Marketing Requirements and Qualifications
- Bachelor's degree in marketing, communications, business administration or related field
- MBA preferred
- 5+ years extensive experience in sales, marketing, advertising and brand management
- Proficient using Microsoft Suite and various marketing softwares (Dynamics, Excel, CRM)
- Membership in the American Marketing Association (AMA)
- Professional Certified Marketer (PCM) certification a plus
- Proven dynamic leadership and project management skills
- Strategic, innovative and creative personality with a strong business acumen
- A passion for working in and managing a fast-paced, collaborative environment
- Adept multi-tasker with ability to quickly prioritize and effectively delegate tasks
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