Digital Media Specialist Job Description Sample Template

This free Digital Media Specialist job description sample template can help you attract an innovative and experienced Digital Media Specialist to your company. We make the hiring process one step easier by giving you a template to simply post to our site. Make sure to add requirements, benefits, and perks specific to the role and your company.

Digital Media Specialist Job Summary

We are currently seeking a Digital Media Specialist to help us plan and optimize campaigns over a variety of digital delivery platforms. This involves ensuring that digital assets or collateral meet the individual requirements of each platform, so you must have familiarity with aspect ratios and frame rates. You will also assist with keyword analysis and generate tags so that our metadata accurately represents us in browse or search results. Applicants must be comfortable working with mainstream platforms while staying up-to-date on up-and-coming media platforms and trends.

Digital Media Specialist Duties and Responsibilities

  • Plan ad campaigns for digital delivery platforms
  • Ensure digital assets meet the individual requirements of each platform
  • Analyze the performance of each campaign and make optimization suggestions
  • Generate tags and assist with keyword analysis
  • Stay up-to-date on new media platforms and tactics

Digital Media Specialist Requirements and Qualifications

  • Bachelor’s degree in a relevant field (or equivalent experience)
  • Digital marketing experience (3+ years preferred)
  • Proficiency with Adobe Creative Suite, including Premiere
  • Familiarity with aspect ratios and frame rates
  • Comfortable working with Facebook Ads, Google AdWords, Twitter Ads, and other advertising platforms
  • Attention to detail
  • Excellent analytical, problem-solving, and planning skills

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