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Surgical Instrument Sales Jobs (NOW HIRING)

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Surgical Instrument Sales information

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How much do surgical instrument sales jobs pay per hour?

As of Jun 14, 2026, the average hourly pay for surgical instrument sales in the United States is $20.56, according to ZipRecruiter salary data. Most workers in this role earn between $14.42 and $23.08 per hour, depending on experience, location, and employer.

What is the difference between Surgical Instrument Sales vs Surgical Equipment Technician?

AspectSurgical Instrument SalesSurgical Equipment Technician
CredentialsSales certifications, medical device knowledgeTechnical certifications, biomedical equipment training
Work EnvironmentOffice, hospitals, trade showsHospitals, clinics, repair labs
Industry UsageSales, marketing, client relationsMaintenance, repair, technical support
Common Search IntentBuying, selling, product knowledgeRepair, technical support, maintenance

While both roles involve working with medical equipment, Surgical Instrument Sales focuses on selling surgical instruments to healthcare providers, emphasizing client relations and product knowledge. Surgical Equipment Technicians, on the other hand, specialize in maintaining and repairing surgical equipment, requiring technical skills and certifications. Understanding these differences helps job seekers and employers find the right fit for their needs.

Which medical device sales job pays the most?

In medical device sales, roles such as senior sales executives or regional sales managers typically offer the highest compensation, often including base salary plus commissions and bonuses. Surgical instrument sales representatives with extensive experience and specialized knowledge can also earn high incomes, especially in high-demand or high-value markets.

How much commission do medical device reps make?

Surgical instrument sales representatives typically earn commissions that range from 10% to 30% of the sales they generate, with total compensation often including a base salary and performance bonuses. Commission rates can vary based on the company, product line, and sales targets, and strong product knowledge and sales skills are essential for success.

What are some common challenges faced by Surgical Instrument Sales representatives in the field?

Surgical Instrument Sales representatives often navigate a highly competitive and fast-paced market, where building strong relationships with surgeons, hospital decision-makers, and purchasing departments is crucial. One of the main challenges is staying informed about rapidly evolving medical technologies and product offerings to effectively educate clients and address their needs. Additionally, sales cycles can be lengthy and require persistent follow-up, product demonstrations, and sometimes hands-on support during surgical procedures. Success in this role relies on adaptability, excellent communication skills, and a deep understanding of both product features and the healthcare environment.

How to get into medical instrument sales?

To enter surgical instrument sales, candidates typically need a background in healthcare, biology, or sales experience, along with strong communication and technical knowledge of medical devices. Gaining certifications related to medical sales or product training can improve prospects, and understanding hospital procurement processes is beneficial. Entry often involves starting in entry-level sales roles or related healthcare positions before advancing to specialized medical instrument sales.

What are surgical instrument sales?

Surgical instrument sales involve selling medical devices and tools used by surgeons and other healthcare professionals during surgical procedures. Professionals in this field work for manufacturers or distributors, meeting with hospital staff and decision-makers to demonstrate products, negotiate contracts, and ensure client satisfaction. The role often requires strong knowledge of medical devices, excellent communication skills, and the ability to travel frequently. Success in surgical instrument sales is typically measured by meeting or exceeding sales targets and building long-term relationships with healthcare providers.

What are the key skills and qualifications needed to thrive as a Surgical Instrument Sales Representative, and why are they important?

To thrive as a Surgical Instrument Sales Representative, you need a solid understanding of medical devices, sales acumen, and typically a bachelor's degree in a related field. Familiarity with CRM software, surgical instrument product lines, and sometimes medical sales certifications (like CNPR) are important technical assets. Outstanding interpersonal skills, resilience, and the ability to build strong client relationships set top performers apart. These skills are crucial for effectively educating healthcare professionals, achieving sales targets, and navigating the competitive medical device market.

Is it hard to get a job in medical device sales?

Surgical instrument sales is a competitive field that typically requires relevant sales experience, technical knowledge of medical devices, and often a healthcare background or certification. Success depends on networking, understanding the industry, and demonstrating strong communication skills; entry can be challenging but achievable with proper preparation and persistence.
More about Surgical Instrument Sales jobs
What cities are hiring for Surgical Instrument Sales jobs? Cities with the most Surgical Instrument Sales job openings:
What states have the most Surgical Instrument Sales jobs? States with the most job openings for Surgical Instrument Sales jobs include:
Infographic showing various Surgical Instrument Sales job openings in the United States as of June 2026, with employment types broken down into 67% Full Time, and 33% Part Time. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution, with an average salary of $42,763 per year, or $20.6 per hour.
Breast Surgery Territory Manager - Milwaukee, WI

Breast Surgery Territory Manager - Milwaukee, WI

Hologic Inc.

Milwaukee, WI

$150K - $225K/yr

Full-time

Posted 21 days ago


Hologic rating

7.9

Company rating: 7.9 out of 10

Based on 24 frontline employees who took The Breakroom Quiz

158th of 418 rated machine equipment manufacturers


Job description

Job Description

At Hologic, we're an innovative medical technology company that enables healthier lives everywhere, every day. We are also a company that prospers and grows, which is why we've been able to expand our offerings to empower even more people and champion women's health. 

What powers our growth across Breast & Skeletal Health, Diagnostics, and GYN Surgical Solutions is also what differentiates us: the exceptional and clinically proven capacity of our products to detect, diagnose, and treat illnesses and other health conditions early and with confidence. Our performance creates high expectations, which we fulfill by continually challenging ourselves to improve health through better technology, education, and market access. 

None of this would be possible without the talent and passion of our employees. Together, our expertise and dedication to developing and sharing more robust, science-based certainty drives our global presence and a promising pipeline that responds to the unmet health and wellness needs of women, families, and communities. 

While we focus on women's health and well-being, we are committed to having an even broader benefit on the world. Together, we advocate for better health and wellness through solutions that provide ever greater certainty and peace of mind. 

What to Expect:

  • Exceed sales forecast objectives for all products, to include capital equipment, Consumables and Service product lines
  • Sales plan, Gap Analysis, Marketing and Educational plans
  • Present and successfully sell Hologic value proposition to multiple stakeholders at all levels
  • Develop trusted advisor level relationships with key customer contacts and decision makers
  • Responsible for developing new prospects and establishing customers
  • Develop and manage sales funnel to analyze, track activity and provide accurate forecasts
  • Leverage internal resource team across Sales, Clinical, Service, and National Accounts to optimize customer experience.
  • Ability to demonstrate our technology in the operating room, pathology lab, and breast center
  • Provide onsite training and technical support during procedures to ensure proper use of all products
  • Attend all corporate training, sales meetings, conventions, and in-field development course
  • Create and/or implement custom in-field promotional programs for targeted regional customers and decision makers
  • Provide feedback on product performance, competition, products, marketing practices and customer satisfaction. Submit special reports regarding operation of the territory, product acceptance, and specifications, or competitive activity

What We Expect:

  • Bachelor's Degree preferred
  • Experience in capital equipment and/or medical instrument sales, a plus. Operating room experience and demonstrated ability to work with surgeons is desirable
  • Ability to develop a market, based on a new product/technology and surgical procedures
  • Familiarity with clinical and economic outcome data, reimbursement, and managed care policies and procedures
  • Experience in developing and establishing professional education training courses for surgeons and nursing staff
  • Provide surgical procedure and technical product support in surgery as well as ongoing customer service in accordance with company policy
  • Track record of success achieving business results in complex, matrixed environments
  • Demonstrate excellent problem solving and strategic skills - be able to navigate and win with complex customer opportunities
  • Proven negotiation skills with supply chain (capital sales)
  • High level business and financial acumen along with high emotional intelligence
  • Top performer (example - Presidents Club) and consistent revenue growth generator in previous role

Additional Details:

  • Since this position requires you to drive extensively during the work day a valid driving license and driving record satisfactory to the Company, as well as a serviceable vehicle available for work use is mandatory. Overnight travel required up to 50%, which will depend on the territory.
  • The total compensation range for this role is $150,000 to $225,000. This role is 100% commission based. Final compensation packages will ultimately depend on territory and performance versus quota.

Agency and Third Party Recruiter Notice:

Agencies that submit a resume to Hologic must have a current executed Hologic Agency Agreement executed by a member of the Human Resource Department. In addition Agencies may only submit candidates to positions for which they have been invited to do so by a Hologic Recruiter.  All resumes must be sent to the Hologic Recruiter under these terms or they will not be considered.

Hologic's employees are subject to third-party COVID-19 vaccination requirements, including from customers and governmental entities. Hologic is an equal opportunity employer and consistent with federal, state, and local requirements, will consider requests for reasonable accommodation based on disability or sincerely-held religious beliefs where it is able to do so without undue hardship to the company.

Hologic, Inc. is proud to be an Equal Opportunity Employer inclusive of disability and veterans.

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