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Strategy Manager Jobs in Silver Spring, MD (NOW HIRING)

Potomac

Content Brand Strategy Manager

Bethesda, MD · On-site

$80K - $115K/yr

We're a boutique tactical asset manager with a differentiated product that serves the independent ... This is a strategic storytelling role responsible for developing compelling narratives, creating ...

Nestle

Manager E-Commerce Strategy

Arlington, VA

The Manager will serve as a strategic connector across Brand, Sales, Category Development, Supply Chain, Digital Shelf, Retail Media, IT, Data Governance, Analytics, Global, and CDG teams to ...

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Strategy Manager information

See Silver Spring, MD salary details

$57.4K

$128.9K

$224.8K

How much do strategy manager jobs pay per year?

As of Aug 16, 2026, the average yearly pay for strategy manager in Silver Spring, MD is $128,869.00, according to ZipRecruiter salary data. Most workers in this role earn between $93,000.00 and $162,800.00 per year, depending on experience, location, and employer.

How much do strategy managers make in the US?

Strategy managers in the US typically earn a median annual salary of around $100,000 to $130,000, with higher earnings possible based on experience, industry, and location. Senior roles or those in large corporations can exceed $150,000 annually, often supplemented by bonuses and benefits.

What is a strategy manager?

A strategy manager oversees an organization’s progress toward departmental goals. As a strategy manager, you work closely with senior-level administrators to determine how best to reach the company’s objectives. Job duties vary, depending on the industry and the type of company, but they typically include collecting and analyzing data, researching trends, and mapping out plans to reach your goals. You may also train employees on how to implement your strategies more efficiently. Strategy managers typically work within a specific department of a large company, such as marketing, sales, or distribution. For example, a sales strategy manager serves as a liaison between upper management and the sales team, networks with potential clients and other business contacts, and trains the sales department on how to increase sales.

What is the difference between Strategy Manager vs Business Analyst?

AspectStrategy ManagerBusiness Analyst
Required CredentialsBachelor's degree; often MBA; strategic planning certificationsBachelor's degree; certifications like CBAP or PMI-PBA beneficial
Work EnvironmentCorporate strategy teams, consulting firms, senior managementProject teams, operational departments, consulting projects
Employer & Industry UsageLarge corporations, consulting firms, finance, techVarious industries including finance, healthcare, tech, and manufacturing

The main difference between a Strategy Manager and a Business Analyst lies in their focus and scope. Strategy Managers develop long-term plans and oversee strategic initiatives, while Business Analysts analyze business processes and support project implementation. Strategy Managers typically operate at a higher strategic level, whereas Business Analysts focus on specific projects and operational improvements.

What are the key skills and qualifications needed to thrive as a strategy manager, and why are they important?

To thrive as a Strategy Manager, you need strong analytical skills, business acumen, and experience in strategic planning, often supported by a degree in business, economics, or a related field. Familiarity with data analysis tools (such as Excel, Tableau, or Power BI), financial modeling, and consulting frameworks is commonly required, and an MBA or similar certification is advantageous. Exceptional communication, leadership, and stakeholder management skills help drive alignment and effective execution of strategic initiatives. These skills are essential for guiding organizations toward long-term goals, making informed decisions, and maintaining a competitive edge.

How does a strategy manager typically collaborate with other departments within an organization?

Strategy Managers work closely with a variety of departments—including finance, marketing, operations, and executive leadership—to ensure organizational goals are aligned and strategic initiatives are executed effectively. They often facilitate cross-functional meetings, gather input from diverse stakeholders, and synthesize data to inform decision-making. This collaborative environment helps Strategy Managers identify potential challenges early and promotes buy-in for new initiatives across the company. Success in the role often depends on strong communication and relationship-building skills.
More about Strategy Manager jobs

What are the most commonly searched types of Strategy jobs in Silver Spring, MD?

The most popular types of Strategy jobs in Silver Spring, MD are:

What job categories do people searching Strategy Manager jobs in Silver Spring, MD look for?

The top searched job categories for Strategy Manager jobs in Silver Spring, MD are:

What cities near Silver Spring, MD are hiring for Strategy Manager jobs?

Cities near Silver Spring, MD with the most Strategy Manager job openings:

Strategy Manager jobs near you
Infographic showing various Strategy Manager job openings in Silver Spring, MD as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 16% Part Time, and 2% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $128,869 per year, or $62 per hour.

Content Brand Strategy Manager

Potomac

Bethesda, MD • On-site

$80K - $115K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 2 days ago

Job description

The Opportunity
At Potomac, we're not for everyone-and that's by design. We attract people who think critically, communicate clearly, and execute with urgency. People who care deeply about their work and don't need handholding to make things happen.
We're a boutique tactical asset manager with a differentiated product that serves the independent broker-dealer and RIA channel
Headquartered in Bethesda, MD, we combine institutional-grade investment expertise with a quantitative process that is Built to Conquer Risk®.
Summary
Potomac is seeking a Content Brand Strategist with Advanced Copywriting Experience to help shape and amplify the firm's voice across every touchpoint. This is a strategic storytelling role responsible for developing compelling narratives, creating high-impact content, and ensuring brand consistency across marketing, sales, executive communications, and thought leadership initiatives.
This position sits at the intersection of brand strategy, content marketing, and advanced copywriting. You will translate complex investment concepts into clear, engaging messaging that builds trust, strengthens advisor relationships, and supports business growth.
The ideal candidate combines exceptional writing skills with strong strategic thinking, audience awareness, and an understanding of how content drives engagement throughout the customer journey.
Key Responsibilities
Elevate Potomac's Brand Narrative
  • Help define and evolve Potomac's brand voice, messaging framework, and narrative strategy
  • Ensure consistency across all internal and external communications
  • Develop messaging that clearly articulates Potomac's value proposition and differentiators
  • Partner with leadership to strengthen the firm's market positioning

Drive Content Strategy
  • Develop and execute content strategies aligned with business objectives and growth initiatives
  • Create content plans that support advisor engagement, lead generation, brand awareness, and retention efforts
  • Identify opportunities to leverage content across multiple channels and audiences
  • Ensure content supports broader sales and marketing initiatives

Create High-Impact Content
  • Write and edit compelling content across a variety of formats, including:

-Thought leadership articles
-Advisor communications
-Marketing campaigns
-Website content
-Email campaigns
-Sales enablement materials
-Executive messaging
-Social media content
-Presentation materials
-Video scripts
  • Translate complex investment concepts into clear, persuasive, and accessible messaging
  • Develop content that balances educational value with business objectives

Measure and Improve Performance
  • Monitor content performance and audience engagement metrics
  • Use data and insights to refine messaging and content strategy
  • Continuously identify opportunities to improve effectiveness and impact
  • Stay informed on industry trends, content best practices, and evolving advisor needs
Qualifications
Required
  • 5-10 years of experience in content strategy, brand marketing, communications, copywriting, or a related field
  • Exceptional writing, editing, and storytelling abilities
  • Experience developing content strategies that support business growth objectives
  • Demonstrated ability to create compelling content across multiple channels and formats
  • Strong understanding of audience segmentation and content performance measurement
  • Experience collaborating with senior leaders and cross-functional teams

Preferred
  • Experience in financial services, asset management, wealth management, or a related industry
  • Familiarity with advisor-focused marketing and distribution models
  • Experience supporting executive thought leadership programs
  • Understanding of marketing automation, CRM systems, and digital marketing channels

Potomac is not your typical asset manager. We cut through the industry BS with brutal transparency and an obsession with execution. If you're looking for a slow pace and low volume, this isn't for you. If you want to drive, build, and scale, this is your shot.
Salary Range: $80,000-$115,000
Benefits:
  • Medical insurance
  • Vision insurance
  • Dental insurance
  • Health savings account option
  • 401(k) & other retirement benefits
  • Paid maternity leave
  • Paid paternity leave
  • Commuter benefits
  • Disability insurance
  • Paid time off

Apply