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Shopper Insights Jobs (NOW HIRING)

Harrods

Private Shopper Our ambition is for Harrods Private Shopping to be the ultimate luxury shopping and ... This may be conversational insight or using data and reporting * Depth and breadth of luxury ...

INCPG

Shopper Marketing Director

Batavia, OH · On-site

Shopper Marketing Director Interested in a growing niche with expertise that is expanding in all ... History or working knowledge of taking insight to action whether in a National Account Sales ...

INCPG

Shopper Marketing Director

Batavia, OH

Shopper Marketing Director Interested in a growing niche with expertise that is expanding in all ... History or working knowledge of taking insight to action whether in a National Account Sales ...

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Shopper Insights information

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$43

How much do shopper insights jobs pay per hour?

As of Jun 16, 2026, the average hourly pay for shopper insights in the United States is $18.33, according to ZipRecruiter salary data. Most workers in this role earn between $12.50 and $21.88 per hour, depending on experience, location, and employer.

What job makes $10,000 a month without a degree?

In the field of shopper insights, high earnings of $10,000 or more per month are uncommon without specialized skills or experience. Typically, roles in data analysis, market research, or consulting within this area require relevant training or certifications, and income levels vary based on experience, location, and company size.

How to get into consumer insights jobs?

To enter consumer insights roles, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with strong analytical skills and experience with data analysis tools like Excel or SPSS. Gaining experience through internships or entry-level positions in market research can also be valuable. Developing skills in consumer behavior, research methodologies, and data interpretation helps improve job prospects in this field.

What is the difference between Shopper Insights vs Market Research Analyst?

AspectShopper InsightsMarket Research Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; experience in consumer behaviorBachelor's in Marketing, Business, Statistics, or related; analytical skills
Work EnvironmentRetailers, consumer goods companies, market research firmsResearch firms, corporations, consulting agencies
Employer & Industry UsageFocuses on understanding shopper behavior to optimize retail strategiesAnalyzes market trends and consumer data to inform business decisions

Shopper Insights professionals specialize in understanding consumer shopping behaviors to improve retail strategies, often working directly with retailers and consumer goods companies. Market Research Analysts analyze broader market trends and consumer data to guide overall business decisions. While both roles require analytical skills and similar educational backgrounds, Shopper Insights focuses more on in-store and shopping behavior, whereas Market Research Analysts have a wider scope including product and industry trends.

What are Shopper Insights?

Shopper Insights refer to the analysis and understanding of consumer behavior, motivations, and preferences at various points along the shopping journey. Professionals in this field gather and interpret data from multiple sources, such as sales data, in-store observations, and consumer surveys, to help retailers and brands optimize marketing, merchandising, and product placement strategies. The goal is to enhance the shopping experience, increase sales, and build stronger customer loyalty by making data-driven decisions that resonate with shoppers.

Who pays the most for personal shoppers?

Personal shoppers working for luxury retail brands or high-end department stores tend to earn the highest wages, often supplemented with commissions or bonuses. Experienced personal shoppers with specialized skills or certifications can also command higher pay, especially in affluent markets or exclusive environments.

What are the key skills and qualifications needed to thrive as a Shopper Insights professional, and why are they important?

To thrive as a Shopper Insights professional, you need expertise in market research, data analysis, and consumer behavior, often supported by a degree in marketing, business, or a related field. Familiarity with analytics platforms like Nielsen, IRI, and survey tools, as well as advanced Excel or statistical software, is highly valuable. Strong communication, critical thinking, and storytelling skills help translate complex data into actionable business recommendations. These abilities are crucial for uncovering shopper trends and driving strategies that enhance sales and customer engagement.

How does a Shopper Insights professional typically collaborate with marketing and sales teams to drive business decisions?

Shopper Insights professionals work closely with both marketing and sales teams by analyzing consumer purchasing behaviors and sharing actionable insights. They often present key findings through reports and presentations, helping teams tailor campaigns, optimize product placements, and refine promotional strategies. This collaboration ensures that business decisions are data-driven and aligned with real shopper needs, fostering a more effective go-to-market approach. Regular cross-functional meetings and workshops are common to ensure alignment and maximize the impact of insights.

What is a shopper insight?

A shopper insight is a deep understanding of consumer behaviors, preferences, and motivations related to purchasing decisions. In shopper insights roles, professionals analyze data from surveys, sales, and shopping patterns to help companies optimize marketing strategies and improve product placement. Skills in data analysis and consumer research are essential for this position.
More about Shopper Insights jobs
What are the most commonly searched types of Shopper Insights jobs? The most popular types of Shopper Insights jobs are:
What states have the most Shopper Insights jobs? States with the most job openings for Shopper Insights jobs include:
What job categories do people searching Shopper Insights jobs look for? The top searched job categories for Shopper Insights jobs are:
Infographic showing various Shopper Insights job openings in the United States as of June 2026, with employment types broken down into 2% As Needed, 36% Full Time, 37% Part Time, and 25% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $38,119 per year, or $18.3 per hour.

Shopper Insights Client Lead

dunnhumby

Bentonville, AR

Other

Posted 3 days ago

Job description

dunnhumby is the global leader in Customer Data Science, partnering with the world's most ambitious retailers and brands to put the customer at the heart of every decision. We combine deep insight, advanced technology, and close collaboration to help our clients grow, innovate, and deliver measurable value for their customers.

dunnhumby employs nearly 2,500 experts in offices throughout Europe, Asia, Africa, and the Americas working for transformative, iconic brands such as Tesco, Coca-Cola, Nestle, Unileverand Metro.

Dunnhumby is seeking a Shopper Insights Client Lead who expects more from their career to join our Walmart team in Bentonville, USA. You will be a trusted advisor for our retail and CPG clients, working side-by-side with them to ensure their success. Using customer insights derived from our data platform, you will own and develop a client plan that delivers recognizable value, client satisfaction and return on investment. You will work with Walmart Merchants andtheirmarket-leading CPGpartnersto help them useWalmart customer insightsto place the customer at the heart of theircollaborativedecision-making.

What we expect from you

  • Mobility to be based in Bentonville
  • Bachelorsdegree in a relevant subject
  • 3-4 years relevant CPG, Merchants or Retail experience
  • Client facing or stakeholder management experience
  • Knowledge of customer insights and consultative approach to selling
  • Experience with the SHOP/Shelf Review, Category management: assortment analytics, customer insight analytics
  • Project management experience

What you can expect from us

We won't just meet your expectations. We'll defy them. So you'll enjoy the comprehensive rewards package you'd expect from a leading technology company. But also, a degree of personal flexibility you might not expect. Plus, thoughtful perks, like flexible working hours and your birthday off.

You'll also benefit from an investment in cutting-edge technology that reflects our global ambition. But with a nimble, small-business feel that gives you the freedom to play, experiment and learn.

And we don't just talk about diversity and inclusion. We live it every day - with thriving networks including dh Gender Equality Network, dh Proud, dh Family, dh One, dh Enabled and dh Thrive as the living proof. We want everyone to have the opportunity to shine and perform at your best throughout our recruitment process. Please let us know how we can make this process work best for you.

Our approach to Flexible Working

At dunnhumby, we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work.

We believe that you will do your best at work if you have a work / life balance. Some roles lend themselves to flexible options more than others, so if this is important to you please raise this with your recruiter, as we are open to discussing agile working opportunities during the hiring process.

For further information about how we collect and use your personal information please see our Privacy Notice which can be found (here)

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