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Shopper Marketing Jobs (NOW HIRING)

Red Bull

Manager, Shopper Marketing

Santa Monica, CA · Hybrid

Company Description The Shopper Marketing Manager for Military, Specialty, and Business Development is tasked with implementing channel strategies outlined by the Senior Manager and executing Red ...

Red Bull

Manager, Shopper Marketing

Santa Monica, CA · On-site

$85K - $128K/yr

The Shopper Marketing Manager for Military, Specialty, and Business Development is tasked with implementing channel strategies outlined by the Senior Manager and executing Red Bull's shopper ...

Agri-Mark

Shopper Marketing Manager

Waitsfield, VT · Hybrid

$70K - $75K/hr

The Shopper Marketing Manager will play a critical role in driving brand performance across key retail channels by owning core shopper marketing capabilities while supporting broader program ...

swirecc

Manager, Shopper Marketing

Draper, UT · On-site

The Shopper Marketing Manager utilizesdata insights and market trends to create compelling shopper experiences and drive targeted business growth for Swire Coca-Cola and our partner retailers.

Nestle

Manager Shopper Marketing

Seattle, WA

$133K - $165K/yr

Oversight of headquarter-based shopper marketing budget for both working and non-working dollars. Manage ongoing development, asset management, content updates for online ad building tool to support ...

Everyday Dose Inc.

Shopper Marketing Manager

The Shopper Marketing Manager is responsible for turning brand demand into purchase at the point of sale. This role sits at the intersection of brand, retail, and growth developing strategies and ...

swirecc

Manager, Shopper Marketing

Draper, UT

The Shopper Marketing Manager utilizesdata insights and market trends to create compelling shopper experiences and drive targeted business growth for Swire Coca-Cola and our partner retailers.

Nestle

Manager Shopper Marketing

Arlington, VA

$133K - $165K/yr

Oversight of headquarter-based shopper marketing budget for both working and non-working dollars. Manage ongoing development, asset management, content updates for online ad building tool to support ...

swirecc

Manager, Shopper Marketing

Draper, UT · On-site

The Shopper Marketing Manager utilizesdata insights and market trends to create compelling shopper experiences and drive targeted business growth for Swire Coca-Cola and our partner retailers.

Beyondmeat

Shopper Marketing Manager

El Segundo, CA

Strategic oversight of Shopper Marketing annual plans,programsand turnkey tools- both at a national level and for specific accounts. * Partnercross-functionallyto developand executetransformative ...

INCPG

Shopper Marketing Director

Batavia, OH · On-site

Shopper Marketing Director Interested in a growing niche with expertise that is expanding in all customer facing industries such as Retail, CPG, Hospitality, and Finance? Loyalty is the place to be.

Beyond Meat

Shopper Marketing Manager

El Segundo, CA · On-site

We are looking for a Shopper Marketing Manager who will develop and execute best-in-class retail programs linking brand and sales objectives. This role will provide thought leadership and project ...

INCPG

Shopper Marketing Director

Batavia, OH · On-site

Shopper Marketing Director Interested in a growing niche with expertise that is expanding in all customer facing industries such as Retail, CPG, Hospitality, and Finance? Loyalty is the place to be.

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All JobsShopper Marketing Jobs

Shopper Marketing information

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$13

$39

$99

How much do shopper marketing jobs pay per hour?

As of Jun 16, 2026, the average hourly pay for shopper marketing in the United States is $39.57, according to ZipRecruiter salary data. Most workers in this role earn between $25.72 and $40.87 per hour, depending on experience, location, and employer.

What skills are needed for shopper jobs?

Shopper marketing roles require strong communication, analytical skills, and the ability to understand consumer behavior. Attention to detail, familiarity with retail environments, and proficiency with data analysis tools are also important for success in these positions.

What is the highest paid job in marketing?

In marketing, executive roles such as Chief Marketing Officer (CMO) or Vice President of Marketing tend to be the highest paid, often earning six-figure salaries or more depending on the company size and industry. These positions require strategic leadership, extensive experience, and strong skills in data analysis, branding, and digital marketing tools.

What are some common challenges faced by professionals in Shopper Marketing roles, and how can they be addressed?

Professionals in Shopper Marketing often encounter the challenge of aligning brand strategies with retailer objectives while creating engaging in-store and digital experiences that drive shopper conversion. Navigating diverse retailer requirements, tight campaign timelines, and shifting consumer behaviors can be demanding. Success in this role requires strong collaboration with sales, category management, and external retail partners, as well as agility in adapting strategies based on real-time insights. Building strong relationships and maintaining open communication channels within cross-functional teams can help address these challenges and deliver effective shopper-focused campaigns.

What is the future of shopper marketing?

The future of shopper marketing involves increased use of data analytics, digital tools, and personalized experiences to influence consumer purchasing decisions. As e-commerce and omnichannel strategies grow, shopper marketers will focus on integrating online and in-store environments, leveraging technologies like AI and mobile platforms to optimize engagement and sales. Continuous skill development in digital marketing and consumer behavior analysis will be essential for professionals in this field.

What are the key skills and qualifications needed to thrive as a Shopper Marketing professional, and why are they important?

To thrive as a Shopper Marketing professional, you need strong analytical skills, a solid understanding of consumer behavior, and a background in marketing or business. Familiarity with data analytics tools, category management software, and retail point-of-sale systems is typically required. Excellent collaboration, creativity, and communication skills help drive impactful campaigns and foster strong retailer relationships. These skills are vital for developing targeted strategies that influence purchase decisions and maximize brand performance at the point of sale.

What is the difference between Shopper Marketing vs Brand Marketing?

AspectShopper MarketingBrand Marketing
FocusInfluencing purchase decisions at the point of saleBuilding brand awareness and perception
Work EnvironmentRetail stores, point-of-sale, in-store campaignsAdvertising, media, digital platforms
Required SkillsConsumer insights, retail strategies, merchandisingBrand strategy, creative development, media planning

Shopper Marketing concentrates on influencing consumers at the moment of purchase, often within retail environments, while Brand Marketing aims to build overall brand awareness and perception across various channels. Both roles require understanding consumer behavior, but Shopper Marketing is more retail and sales-focused, whereas Brand Marketing emphasizes long-term brand positioning.

What does a shopper marketer do?

A shopper marketer develops strategies to influence consumers' purchasing decisions at the point of sale, often working with retail environments and product displays. They analyze consumer behavior, collaborate with sales and marketing teams, and use tools like data analytics to optimize in-store promotions and branding efforts.

What is shopper marketing?

Shopper marketing is a strategy that focuses on understanding and influencing the behavior of shoppers throughout their purchasing journey, both in-store and online. It involves creating targeted marketing initiatives and campaigns that appeal directly to consumers at the point of sale or decision-making. The goal is to drive engagement, increase sales, and build brand loyalty by delivering relevant messaging, promotions, and experiences tailored to shoppers’ needs.
More about Shopper Marketing jobs
What cities are hiring for Shopper Marketing jobs? Cities with the most Shopper Marketing job openings:
What are the most commonly searched types of Shopper Marketing jobs? The most popular types of Shopper Marketing jobs are:
What states have the most Shopper Marketing jobs? States with the most job openings for Shopper Marketing jobs include:
What job categories do people searching Shopper Marketing jobs look for? The top searched job categories for Shopper Marketing jobs are:
Shopper Marketing jobs near you
Infographic showing various Shopper Marketing job openings in the United States as of June 2026, with employment types broken down into 33% Full Time, 33% Part Time, and 34% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $82,311 per year, or $39.6 per hour.

Shopper Marketing Manager

Agri-Mark/Cabot Creamery

Waitsfield, VT • On-site

$70/hr

Full-time

Posted 6 days ago

Job description

How would we describe a career with Agri-Mark/McCadam/Cabot Creamery? More than 100 years of: Farmers, Family, Mission, Purpose, Sustainability, Respect, Integrity, Work Ethic, Teamwork, Pride in Award Winning Products, and Agriculture.
Cabot Creamery achieved B Corp certification in 2012 and became the world's first dairy co-op to do so. This certification demonstrates our commitment to transforming the global economy to benefit all people, communities, and the planet.
The salary Range for this position is $70-75k
We offer a hybrid workplace with three days onsite in our corporate office-Tuesday through Thursday in Waitsfield, VT.
The Shopper Marketing Manager will play a critical role in driving brand performance across key retail channels by owning core shopper marketing capabilities while supporting broader program execution. You will be responsible for managing the digital shelf, coupon and promotional tools, budget stewardship, and agency workflows, while also gaining hands-on exposure to the execution of omnichannel shopper marketing programs.
Please be both detail-oriented and collaborative, with a strong operational mindset and a desire to develop deeper expertise in shopper marketing strategy and execution.
What you'll be doing:
Core Responsibilities
Digital Shelf Management
  • Own and optimize digital shelf presence across key retail partners and e-commerce platforms
  • Partner with internal teams and agencies to ensure product content is accurate, optimized, and aligned with brand standards
  • Monitor digital shelf KPIs (e.g., content compliance, search, ratings & reviews) and recommend optimizations

Coupon & Promotional Management
  • Manage coupon strategy and execution across digital and retailer platforms
  • Coordinate with internal stakeholders and external partners to ensure timely setup, testing, and deployment
  • Track redemption performance and support post-promotion analysis

Budget Management & Tracking
  • Own shopper marketing budget tracking, forecasting, and reconciliation
  • Ensure accurate accruals, invoices, and agency billing
  • Provide regular budget updates and reporting to stakeholders

Agency & Internal Workflow Support
  • Act as a key point of coordination between agencies and internal teams
  • Manage timelines, deliverables, creative trafficking, and approvals
  • Support briefing processes and ensure projects stay on track and on budget

Shopper Marketing Program Exposure & Execution
In addition to core responsibilities, this role will have opportunities to:
  • Support execution of key shopper marketing programs across in-store, digital, and omnichannel touchpoints
  • Assist with retailer-specific initiatives and other activations
  • Participate in campaign wrap-ups and performance evaluations
  • Gain exposure to shopper insights, media planning, and retail execution best practices

What we are seeking:
  • Bachelor's degree in Marketing, Business, or related field
  • 3-6 years of experience in shopper marketing, brand marketing, retail marketing, or a related discipline
  • Experience working with agencies and cross-functional internal teams
  • Strong organizational and project management skills
  • Comfort managing budgets, timelines, and multiple workstreams simultaneously
  • Proficiency in Microsoft Office (Excel, PowerPoint); experience with retailer platforms and campaign management tools is a plus

Key Skills & Attributes
  • Detail-oriented with strong follow-through
  • Collaborative and comfortable managing cross-functional relationships
  • Experience navigating fast-paced, deadline-driven environments
  • Analytical mindset with interest in performance measurement
  • Desire to grow and deepen shopper marketing expertise

Agri-Mark is an equal opportunity employer. The company is committed to the fundamental principle of equal opportunity and equal treatment for every qualified prospective and current employee. The company does not discriminate or allow discrimination on the basis of race (including traits historically associated with race including hair texture and protective hairstyles), color, religion, ancestry, national origin, citizenship, genetic information, sex (including pregnancy or pregnancy-related conditions), sexual orientation, gender identity, place of birth, crime victim status, age, physical or mental disability, a positive result from an HIV-related blood test, military or veteran status, or any other classification protected under applicable federal and/or state law.
Agri-Mark complies with all federal, state, and local laws and regulations.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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