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Senior Customer Insight Analyst Jobs in Wisconsin

What You'll Be Doing As a Senior Customer Service Specialist , you'll play a critical role in ... Maintain customer data and contacts in Salesforce CRM * Capture customer insights, interactions ...

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Senior Customer Operations Manager Kenosha Branch 12355 Uline Way, Kenosha, WI 53144 Fast, friendly ... Guide leaders in analyzing department results for trends and improvement opportunities. * Track and ...

Senior Customer Operations Manager Kenosha Branch 12355 Uline Way, Kenosha, WI 53144 Fast, friendly ... Guide leaders in analyzing department results for trends and improvement opportunities. * Track and ...

Senior Customer Operations Manager Kenosha Branch 12355 Uline Way, Kenosha, WI 53144 Fast, friendly ... Guide leaders in analyzing department results for trends and improvement opportunities. * Track and ...

Senior Customer Operations Manager Kenosha Branch 12355 Uline Way, Kenosha, WI 53144 Fast, friendly ... Guide leaders in analyzing department results for trends and improvement opportunities. * Track and ...

The Senior Customer Success Manager works closely with customers to understand their business goals ... analyzing and synthesizing information and then leveraging that insight to drive customer ...

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If so, we'd love to meet you! We're looking for an energetic, customer‑obsessed Senior Customer ... Maintain customer data and contacts in Salesforce CRM * Capture customer insights, interactions ...

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Showing results 1-20

Senior Customer Insight Analyst information

See Wisconsin salary details

$49K

$103.5K

$131.7K

How much do senior customer insight analyst jobs pay per year?

As of Jul 3, 2026, the average yearly pay for senior customer insight analyst in Wisconsin is $103,486.00, according to ZipRecruiter salary data. Most workers in this role earn between $88,800.00 and $117,600.00 per year, depending on experience, location, and employer.

How does a Senior Customer Insight Analyst typically collaborate with other departments to drive business decisions?

A Senior Customer Insight Analyst frequently works cross-functionally with marketing, product, and sales teams to translate data-driven insights into actionable strategies. They often participate in meetings to present findings, clarify complex data trends, and recommend evidence-based solutions to improve customer experience and business outcomes. Close collaboration ensures that insights are aligned with organizational goals and that initiatives based on these insights are effectively implemented. This collaborative environment is key to ensuring that customer insights directly inform business decisions and drive measurable impact.

What does a Senior Customer Insight Analyst do?

A Senior Customer Insight Analyst is responsible for analyzing customer data to identify trends, behaviors, and preferences. They use advanced analytical techniques to transform raw data into actionable insights that help businesses make informed decisions about products, services, and marketing strategies. Their work often involves collaborating with various departments to provide recommendations that improve customer experience and drive business growth. Senior analysts typically lead projects, mentor junior team members, and present findings to stakeholders.

What are the key skills and qualifications needed to thrive as a Senior Customer Insight Analyst, and why are they important?

To thrive as a Senior Customer Insight Analyst, you need strong analytical skills, proficiency in statistical analysis, and a background in marketing, business, or a related field. Familiarity with data visualization tools (such as Tableau or Power BI), statistical software (like SPSS or R), and CRM systems is typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate complex data into actionable business insights. These capabilities are essential for driving data-informed decision-making and delivering customer-focused strategies that support organizational growth.
What are popular job titles related to Senior Customer Insight Analyst jobs in Wisconsin? For Senior Customer Insight Analyst jobs in Wisconsin, the most frequently searched job titles are:
What cities in Wisconsin are hiring for Senior Customer Insight Analyst jobs? Cities in Wisconsin with the most Senior Customer Insight Analyst job openings:
Infographic showing various Senior Customer Insight Analyst job openings in Wisconsin as of June 2026, with employment types broken down into 2% Locum Tenens, 2% As Needed, 61% Full Time, 14% Part Time, and 21% Contract. Highlights an 80% Physical, 8% Hybrid, and 12% Remote job distribution, with an average salary of $103,486 per year, or $49.8 per hour.
Customer Insights Analyst

Customer Insights Analyst

WEC Energy Group

Milwaukee, WI • On-site

$135K/yr

Full-time

Posted 13 days ago


WEC Energy Group rating

8.4

Company rating: 8.4 out of 10

Based on 20 frontline employees who took The Breakroom Quiz


Job description

WBS, a subsidiary of WEC Energy Group, is seeking a Customer Insights Analyst in our Milwaukee, Wisconsin location.
About Us
WEC Energy Group is one of the nation's largest electric generation and distribution and natural gas delivery holding companies serving 4.7 million customers across the Midwest. We are committed to providing clean, reliable, and affordable energy in an environmentally sustainable manner. Customers are the heart of our business, and we work every day to help grow and support communities where we provide vital energy services.
As a Fortune 500 company, we value and develop our employees who are making a difference in a mission that matters. We don't just offer a job; we provide fulfilling careers where safety and well-being are paramount. Join our team and experience first-hand our commitment to your success. We offer competitive pay and benefits to recognize your hard work and dedication.
If you're talented, energetic and ready for a career with a future, we want you on our team. We are powered by a diverse and inclusive workforce fueled by the pride in what we do. If you're driven by the passion to change lives, this is the place for you.
Job Summary
This position has primary responsibility for leading customer experience and customer satisfaction research efforts for both residential and business customers. Individuals in this position will work collaboratively with leadership and internal stakeholders to develop strategic and tactical approaches to drive improvements towards achieving the corporate customer satisfaction goals. They will identify research objectives and conduct analyses of the data to provide actionable insights and recommendations. These individual(s) will make presentations to communicate their findings to leadership and others in the organization. These individual(s) will prepare reports on customer satisfaction goal progress for senior leadership.
Job Responsibilities
  • Manage daily operations of the corporate-wide customer satisfaction transaction survey process
  • Provide accurate and timely reports on customer satisfaction goal progress to leadership and the WEC Board of Directors
  • Support the development and rollout of annual corporate customer satisfaction goals
  • Identify actionable insights using statistical analysis and text/sentiment analysis
  • Lead action planning meetings with internal stakeholders
  • Foster relationships with internal stakeholders to understand their business and meet their needs
  • Create and deliver presentations to a wide variety of audiences, including senior leadership
  • Manage residential customer online panel and lead panel research that drives business value and customer satisfaction
  • Identify and promote best practices by leveraging insights from peer utilities, industry benchmark studies and vendor partnerships
  • Manage customer outreach and recovery programs to enhance communication and customer satisfaction
  • Provide custom research in support of various corporate initiatives including employee experience
  • Lead vendor relationships; may formally supervise employees
  • Assist with budget development and oversight

Minimum Qualifications
  • Bachelor's degree in business, data analytics, economics, computer science, statistics, mathematics, marketing, social sciences, or related discipline
  • Minimum 2+ years (Specialist), 5+ years (Senior), or 8+ years (Principal) experience in market research (customer satisfaction research, survey research) or data analytics related
  • Demonstrated ability to use market research techniques (quantitative and qualitative)
  • Knowledge of statistical analysis software such as SAS, SPSS, Power BI, and/or R
  • Demonstrated project management and meeting facilitation skills
  • Excellent professional communication skills, both written and verbal
  • Demonstrated experience providing recommendations that produced positive business outcomes
  • Proficiency with Microsoft Office Suite (highly competent in Excel and PowerPoint)

Preferred Qualifications
  • 5+ years relevant work experience
  • Advanced Degree beyond a Bachelors Degree
  • Candidates with research experience in other industries or fields (e.g., marketing, social science, etc.) are encouraged to apply
  • End-to-end research study management from study design and survey creation to data analysis and results presentation

End Date: 07/12/2026
Pay Range Minimum: $78,702.26
Pay Range Maximum: $135,761.08
The pay range reflects the minimum and maximum for the position at the time of posting and may be modified in the future. The starting salary/pay within the pay range will be based on several factors, as applicable, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, shift, travel requirements, collective bargaining agreements, and business and organizational needs. At WEC Energy Group, it is not typical for an individual to be hired at or near the top of the range for their role.
WEC Energy Group benefits
We reserve the right to modify the application deadline or discontinue accepting applications for any position if deemed necessary.
Learn more at Careers
WEC Energy Group will only employ those who are legally authorized to work in the United States. Individuals with temporary visas such as E, F-1 with OPT or CPT, H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.
WEC Energy Group and its subsidiaries are Equal Opportunity Employers. As a result, all qualified applicants will receive equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or any other protected status. The Company also complies with all applicable federal, state and local laws that require it to take affirmative action.
EEO/AA policies and statements
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