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Search Engine Optimization Manager Jobs in Virginia

KME.digital

Content Development Associate

Alexandria, VA

$131K - $136K/yr

Regularly produce various types of content, including blogs, SEO and service pages, email blasts, and newsletters * Appropriately leverage GenAI tools to optimize research and production, within ...

BRMi

Web Content Specialist

Vienna, VA

The ideal candidate has a strong attention to detail, an understanding of SEO best practices, experience working within content management systems, and the ability to collaborate with content ...

BRMi

Web Content Specialist

Vienna, VA · On-site

The ideal candidate has a strong attention to detail, an understanding of SEO best practices, experience working within content management systems, and the ability to collaborate with content ...

BRMi

Web Content Specialist

Vienna, VA

The ideal candidate has a strong attention to detail, an understanding of SEO best practices, experience working within content management systems, and the ability to collaborate with content ...

Capital One

Performance Marketing Manager

Mclean, VA · On-site

Performance Marketing Manager Capital One's Small Business Bank ("SBB") is entering an exciting ... This person will own our search engine optimization (SEO) strategy with a focus on AI search ...

Capital One

Performance Marketing Manager

Mclean, VA · On-site

Performance Marketing Manager Capital One's Small Business Bank ("SBB") is entering an exciting ... This person will own our search engine optimization (SEO) strategy with a focus on AI search ...

Geear

Senior Inbound Strategist

Richmond, VA · On-site +1

Manage day-to-day account work such as content strategy, technical SEO, CRO recommendations, HubSpot workflows, and GBP optimization. * Working closely with other Geear team members to develop ...

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Search Engine Optimization Manager information

See Virginia salary details

$39.7K

$85.5K

$133.3K

How much do search engine optimization manager jobs pay per year?

As of Aug 17, 2026, the average yearly pay for search engine optimization manager in Virginia is $85,467.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,400.00 and $96,700.00 per year, depending on experience, location, and employer.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

More about Search Engine Optimization Manager jobs

What cities in Virginia are hiring for Search Engine Optimization Manager jobs?

Cities in Virginia with the most Search Engine Optimization Manager job openings:

What are popular job titles related to Search Engine Optimization Manager jobs in VA?

For Search Engine Optimization Manager jobs in VA, the most frequently searched job titles are:

Search Engine Optimization Manager jobs near you
Infographic showing various Search Engine Optimization Manager job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $85,467 per year, or $41.1 per hour.

Content Development Associate

KME.digital

Alexandria, VA

$131K - $136K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 17 hours ago

Job description

As aKME.digital Content Development Associate, you will write and edit marketing content, particularly blogs and website copy, for a variety of businesses. You will also collaborate with our close-knit team to ensure every piece of content meets our clients' goals. This job offers a breadth of experience to budding writers and creative types.


Responsibilities:

  • Keep up with industry news, knowledge, and best practices
  • Regularly produce various types of content, including blogs, SEO and service pages, email blasts, and newsletters
  • Appropriately leverage GenAI tools to optimize research and production, within corporate quality and authority guidance.
  • Assist in the research, development, and curation of content ideas
  • Identify opportunities for content promotion
  • Provide Search Engine Optimization (SEO) support
  • Assist with content marketing campaigns to drive leads and subscribers
  • Utilize SEO best practices to generate traffic for a client's website
  • Proofread and edit content produced by other members of the team
  • Collaborate with other departments to create innovative content ideas


Qualities/Skills:

  • Outstanding written communications
  • Master of the English language
  • Strong research & organization skills
  • Impeccable proofreading skills
  • Ability to work independently and in a team environment
  • Use and provide constructive feedback to improve content quality
  • Basic knowledge of digital marketing & Search Engine Optimization (SEO)
  • CMS (experience with at least one platform, such as WordPress, Wix, Squarespace, Shopify, etc.)


Benefits:

  • 401(k) matching
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Life insurance
  • Paid time off
  • Professional development assistance
  • Vision insurance

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