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Sales Development Jobs in Michigan (NOW HIRING)

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Sales Development Representative

Grand Rapids, MI · On-site

$20K/yr

Sales Development Representative Grand Rapids, MI | Hybrid (1 day onsite per week) Imagine yourself... * Doing meaningful work that makes a vibrant impact on the world around you. * Growing your ...

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Sales Development information

See Michigan salary details

$35.7K

$67.4K

$105.9K

How much do sales development jobs pay per year?

As of Aug 25, 2026, the average yearly pay for sales development in Michigan is $67,414.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,000.00 and $80,600.00 per year, depending on experience, location, and employer.

What is sales development?

Sales Development is a specialized function within a sales organization focused on identifying, connecting with, and qualifying potential customers. Sales Development Representatives (SDRs) typically reach out to leads, nurture relationships, and set up meetings or demonstrations for account executives. Their main goal is to move prospects through the early stages of the sales funnel by understanding their needs and determining if they are a good fit for the company's products or services. This role is crucial for generating new business opportunities and ensuring a steady pipeline for the sales team.

How does a sales development professional typically collaborate with account executives and marketing teams?

Sales Development professionals play a crucial role in bridging marketing and sales. They often work closely with marketing to understand new campaigns and generate qualified leads, while partnering with account executives to ensure smooth handoff and follow-up on prospects. Regular communication and alignment meetings are common to share insights, feedback, and progress on sales pipelines. This collaboration helps optimize lead quality, improves conversion rates, and supports overall revenue growth.

What are the key skills and qualifications needed to thrive as a sales development representative, and why are they important?

To thrive as a Sales Development Representative, you need strong communication skills, resilience, and a basic understanding of sales principles, often supported by a degree in business or a related field. Familiarity with CRM systems like Salesforce, sales engagement tools, and lead research platforms is typically required. Outstanding interpersonal skills, persistence, and the ability to quickly build rapport help set top performers apart. These abilities are crucial for generating quality leads, nurturing prospects, and driving revenue growth in a competitive environment.

What is the difference between Sales Development vs Business Development?

AspectSales DevelopmentBusiness Development
Primary FocusGenerating qualified leads and setting appointmentsBuilding strategic partnerships and expanding market opportunities
Required SkillsCold calling, prospecting, CRM proficiencyNetworking, strategic planning, negotiation
Work EnvironmentSales teams, inside sales, B2B or B2C settingsCorporate strategy, partnerships, market expansion
Common UsageOften part of sales pipeline developmentFocuses on long-term growth and alliances

Sales Development primarily focuses on lead generation and appointment setting to support the sales pipeline. Business Development emphasizes strategic growth through partnerships and market expansion. While both roles are vital for revenue growth, they differ in scope and objectives, with Sales Development being more tactical and Business Development more strategic.

Is a sales development representative entry-level?

Yes, a sales development representative (SDR) is typically an entry-level role in sales. It often requires basic communication skills, familiarity with customer relationship management (CRM) tools, and a willingness to learn about sales processes. Many companies use SDR positions as a starting point for careers in sales or business development.

What are the most commonly searched types of Sales Development jobs in Michigan?

The most popular types of Sales Development jobs in Michigan are:

What are popular job titles related to Sales Development jobs in Michigan?

For Sales Development jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Sales Development jobs in Michigan look for?

The top searched job categories for Sales Development jobs in Michigan are:

Sales Development jobs near you
Infographic showing various Sales Development job openings in Michigan as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 21% Part Time, and 2% Contract. Highlights an 86% Physical, 3% Hybrid, and 11% Remote job distribution, with an average salary of $67,414 per year, or $32.4 per hour.

Sales Development Representative

Kalamazoo, MI • On-site

Level Data LLC
Software Development • 11 - 50 employees
Learn more about Level Data LLCexternal

$55K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 7 days ago

Job description

About Us: Level Data is a fast-growing, software-as-a-service company. We are on a mission to change lives in the education technology space. We are a passionate group of people who always put our customers first. Our core values are at the heart of all we do. We Listen First and always assume positive intent. We will continually strive for excellence, and never settle by saying, "We've always done it this way." Instead, we say, "What can we do better?" We act with urgency and place our customers at the center of all our decisions.
Level Data is an equal opportunity employer. All qualified applicants will receive consideration of employment without regard to race, sex, color, religion, national origin, protected veteran status, or based on a disability.
Job Description: We are seeking an experienced Sales Development Representative who will focus on generating new business opportunities for the company by identifying, contacting, and qualifying potential customers. This individual will be responsible for creating and managing leads through the sales pipeline. The Sales Development Representative will report to the Director of Sales Development.
Key Responsibilities:
  • Partner with Level Data's marketing team to qualify and convert marketing leads into opportunities
  • Lead prospecting efforts into new customers as well as help develop and expand existing sales cycles
  • Identify target accounts and prospects with Account Executives and effectively pitch Level Data to book discovery meetings with qualified prospects
  • Work with Account Executives with an assigned territory to support building sales pipeline
  • Partner with and support the Account Executives in generating Sales Qualified Leads and booking meetings with qualified individuals within our ICP
  • Conduct thorough research into prospect accounts, showcasing your understanding of their business and challenges; and areas of opportunity where Level Data can potentially assist
  • Create and execute thoughtful and targeted research into prospects, tailoring messaging, and effectively performing initial qualification by identifying pain points and/or initiatives that align with Level Data solution
  • Achieve and exceed weekly and monthly metrics (calls, emails, discovery meetings, pipeline generation, etc.)
  • Participate in ongoing enablement, coaching, and sales training
  • Utilize sales processes, systems, tools and resources (HubSpot CRM, Chili Piper, Gong, Pendo.io, Terminus, and other selling tools) to improve SDR productivity
  • Create personalized templates and sequences regularly

Qualifications:
  • 2+ years of Business Development or Sales Development experience (experience cold-calling and prospecting)
  • Core Competencies: Grit, Business Acumen, Conscientious, Curious, Coachable
  • Experience with HubSpot CRM is not required, but a huge plus!
  • Organization skills around metrics and able to manage time effectively, work independently and be self-motivated to generate pipeline
  • Results-driven and able to effectively overcome objections
  • Demonstrated ability to handle multiple priorities effectively and efficiently
  • Strong written and verbal communication skills
  • A great attitude and a sense of humor!
  • BA/BS preferred

Benefits: Level Data offers group health insurance benefits to all eligible employees effective on their date of hire. This includes Health, Dental, Vision, FSA, ST Disability and LT Disability. Optional Life and 401k plans are also available.
All positions are subject to background evaluations and a pre-employment drug screening.

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