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New Product Launch Manager Jobs (NOW HIRING)

Inteva Products, LLC

Launch Manager

Gadsden, AL

... Launch processManage the Lead Operations and Industrial Engineering Group (LOE and IE) and Change Management ProcessDevelop direct reportsEnsure that all program deliverables are met prior to ...

Cooper Standard

Launch Manager

Spring Lake, MI · On-site

As a key member of the plant leadership team, the Launch Manager is responsible for driving strategic direction and execution of all new business and product launches. This role leads cross ...

Zipline

Launch Manager

South San Francisco, CA

$140K - $180K/yr

... products. Our customers include the world's largest and most prominent healthcare systems ... About You and The Role Zipline is building the charging-point and partner network that brings new ...

Rhino USA, Inc

Product Launch Associate

Austin, TX · On-site

Product / New Product Development (NPD) • Level: Entry-Level • Reports to: Brett Engstrom, Head ... Manage all product data and respond to inquiries about the production timeline, including keeping ...

North American Lighting

Launch - Supervisor

Salem, IL · On-site

$57K - $77K/yr

Oversees new product launch activities within his/her assigned plant. * Coordinates launch activities with launch team, engineers, General Foremen & Production Control. * Ensures new product ...

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New Product Launch Manager information

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$51.5K

$159.4K

$197K

How much do new product launch manager jobs pay per year?

As of Aug 8, 2026, the average yearly pay for new product launch manager in the United States is $159,405.00, according to ZipRecruiter salary data. Most workers in this role earn between $141,000.00 and $197,000.00 per year, depending on experience, location, and employer.

What are some common challenges faced by new product launch managers when coordinating cross-functional teams?

New Product Launch Managers often encounter challenges in aligning cross-functional teams, such as marketing, sales, R&D, and supply chain, particularly when priorities and timelines differ between departments. Clear communication and proactive stakeholder engagement are essential to manage expectations and ensure everyone is working toward the same launch objectives. Addressing potential bottlenecks early and fostering a collaborative atmosphere can help mitigate risks and keep the launch process on track.

What is the difference between New Product Launch Manager vs Product Marketing Manager?

AspectNew Product Launch ManagerProduct Marketing Manager
Primary FocusPlanning and executing product launchesDeveloping marketing strategies for products
ResponsibilitiesCoordination of cross-functional teams, launch timelines, and go-to-market plansMarket research, positioning, messaging, and promotional campaigns
Required SkillsProject management, communication, product knowledgeMarket analysis, branding, marketing strategy
Work EnvironmentCross-departmental teams, product development, marketingMarketing departments, customer insights, advertising

While both roles involve product-related activities, the New Product Launch Manager focuses on executing the launch process, coordinating teams, and ensuring timely delivery. The Product Marketing Manager concentrates on market positioning, messaging, and promotional strategies to drive product adoption. Understanding these differences helps in choosing the right career path or job search focus.

What are the key skills and qualifications needed to thrive as a new product launch manager?

To thrive as a New Product Launch Manager, you need expertise in project management, market analysis, and product lifecycle management, often backed by a relevant degree and experience in product development or marketing. Familiarity with tools like Microsoft Project, CRM platforms, and data analytics software, as well as certifications such as PMP, are typically valuable. Exceptional communication, cross-functional collaboration, and problem-solving skills help you coordinate teams and manage complex timelines. These skills and qualities ensure efficient, successful launches and effective alignment of product offerings with market needs.

What does a new product launch manager do?

A New Product Launch Manager is responsible for overseeing the introduction of new products to the market. This role involves coordinating cross-functional teams, developing go-to-market strategies, managing timelines, and ensuring that all aspects of the launch run smoothly. The manager works closely with marketing, sales, product development, and supply chain teams to ensure the product meets market needs and achieves business goals. They also track performance metrics and adjust plans as needed to ensure a successful launch.
More about New Product Launch Manager jobs
What cities are hiring for New Product Launch Manager jobs? Cities with the most New Product Launch Manager job openings:
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New Product Launch Manager jobs near you
Infographic showing various New Product Launch Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 85% Physical, 2% Hybrid, and 13% Remote job distribution, with an average salary of $159,405 per year, or $76.6 per hour.

Launch Manager

Inteva Products, LLC

Gadsden, AL

Full-time

Re-posted 21 days ago

Inteva Products rating

4.5

Company rating: 4.5 out of 10

Based on 10 frontline employees who took The Breakroom Quiz

Job description

Lead Operations Launch ActivitiesEnsure successful launches by developing tools to track launch readiness to customer deliverables, launch metrics versus business caseEnsure PDP is followed for all launches, including MSD workshops and Zero Defect Launch processManage the Lead Operations and Industrial Engineering Group (LOE and IE) and Change Management ProcessDevelop direct reportsEnsure that all program deliverables are met prior to accepting the program from CorporateCoordinate competing interests for plant resources (skilled trades, floor space, operators, CMM, kaizen team, engineers, etc.)Resolve issues between the plant and outside functional groups.

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