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Media Director Jobs in Raleigh, NC (NOW HIRING)

MERGE

Director, Pharma Media

Raleigh, NC · Hybrid

$106K - $127K/yr

As our Director, Pharma Media, you will... Help lead media strategy and delivery across one of our fastest-growing areas of pharmaceutical work. In this hands-on leadership role, you'll own day-to ...

MERGE

Director, Pharma Media

Raleigh, NC · On-site

$106K - $127K/yr

As our Director, Pharma Media, you will... Help lead media strategy and delivery across one of our fastest-growing areas of pharmaceutical work. In this hands-on leadership role, you'll own day-to ...

GO Media

Paid Media Manager

Raleigh, NC · On-site

$105K - $109K/yr

GO Media is looking for a Paid Media Manager to plan, execute, and optimize paid advertising campaigns for a portfolio of agency clients. You'll manage day-to-day performance across search and social ...

Go Media

Paid Media Manager

Raleigh, NC · On-site

$105K - $109K/yr

GO Media is looking for a Paid Media Manager to plan, execute, and optimize paid advertising campaigns for a portfolio of agency clients. You'll manage day-to-day performance across search and social ...

GO Media

Paid Media Manager

Raleigh, NC · On-site

$119K - $124K/yr

GO Media is looking for a Paid Media Manager to plan, execute, and optimize paid advertising campaigns for a portfolio of agency clients. You'll manage day-to-day performance across search and social ...

VisionPoint Marketing

Media Supervisor

Raleigh, NC · On-site +1

$119K - $124K/yr

Collaborate with Strategists, Enrollment Marketing Consultants, and Director of Media in the development of digital marketing strategies, plans, and reports for VisionPoint's clients. * Partner ...

VisionPoint Marketing

Media Supervisor

Raleigh, NC · Remote

$125K - $131K/yr

Collaborate with Strategists, Enrollment Marketing Consultants, and Director of Media in the development of digital marketing strategies, plans, and reports for VisionPoint's clients. * Partner ...

Curtis Media Group

Program Director

Raleigh, NC · On-site

PROGRAM DIRECTOR - WPLW-FM, Raleigh, NC Pulse FM, a CHR station owned by Curtis Media Group, is searching for our next Program Director in Raleigh, North Carolina. This is a hands-on, lead-from-the ...

Curtis Media Group

Program Director

Raleigh, NC · On-site

PROGRAM DIRECTOR -- WPLW-FM, Raleigh, NC Pulse FM, a CHR station owned by Curtis Media Group, is searching for our next Program Director in Raleigh, North Carolina. This is a hands-on, lead-from-the ...

Curtis Media Group

Program Director

Raleigh, NC · On-site

$75 - $110/hr

PROGRAM DIRECTOR -- WPLW-FM, Raleigh, NC Pulse FM, a CHR station owned by Curtis Media Group, is searching for our next Program Director in Raleigh, North Carolina. This is a hands-on, lead-from-the ...

WCPSS

Media Coordinator

Wendell, NC · On-site

Overview POSITION TITLE (Oracle title) SCHOOL LIBRARY MEDIA COORDINATOR WORKING TITLE School ... The position, at times, must be able to come into direct contact with school system staff, students ...

WCPSS

Media Coordinator

Wendell, NC

Overview POSITION TITLE (Oracle title) SCHOOL LIBRARY MEDIA COORDINATOR WORKING TITLE School ... The position, at times, must be able to come into direct contact with school system staff, students ...

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Media Director information

See Raleigh, NC salary details

$45.7K

$109.6K

$153.1K

How much do media director jobs pay per year?

As of Aug 26, 2026, the average yearly pay for media director in Raleigh, NC is $109,551.00, according to ZipRecruiter salary data. Most workers in this role earn between $87,500.00 and $130,700.00 per year, depending on experience, location, and employer.

What is a media director?

A media director works within an advertising agency or marketing department, and is responsible for coordinating the creation and distribution of marketing materials, press releases, and advertising campaigns. Your duties include working with clients to determine appropriate campaign strategy for products or services and making cost estimates for the finished campaign product. You also work closely with the account management and art departments, directing the composition of marketing materials and overseeing all aspects of the campaign, including photo and commercial shoots, media buys, and communication with contacts in the media industry.

What does a media director do?

A Media Director is responsible for overseeing a company's media planning, buying, and strategy to ensure effective advertising campaigns. They analyze target audiences, select appropriate media channels, negotiate with vendors, and manage budgets to maximize the reach and impact of marketing efforts. Media Directors often collaborate with creative teams, clients, and executives to align campaigns with overall business goals. Their expertise helps organizations achieve the best possible return on investment for their advertising spend.

What are the key skills and qualifications needed to thrive as a media director, and why are they important?

To thrive as a Media Director, you need expertise in media planning, campaign strategy, analytics, and a background in marketing or communications, often supported by a relevant degree. Familiarity with media buying platforms, analytics tools like Google Analytics, and ad management systems is standard in the field. Strong leadership, negotiation skills, and creative problem-solving set standout candidates apart. These skills ensure effective campaign execution, optimal budget use, and strong team performance in a competitive media landscape.

How does a media director typically collaborate with creative and account teams within an agency?

A Media Director works closely with both creative and account teams to ensure that media strategies align with client goals and campaign messaging. They often participate in brainstorming sessions, provide media insights to inform creative concepts, and coordinate with account managers to understand client needs and budgets. Effective communication and cross-department collaboration are essential, as Media Directors help bridge the gap between creative vision and media execution, ensuring campaigns are both innovative and strategically placed.

What is the difference between Media Director vs Media Planner?

AspectMedia DirectorMedia Planner
Required CredentialsBachelor's degree; experience in media buying and strategyBachelor's degree; knowledge of media channels and audience targeting
Work EnvironmentLeadership role overseeing teams and campaignsResearch and strategy-focused role, often working with media plans
Employer & Industry UsageAdvertising agencies, media companies, corporationsAdvertising agencies, media buying firms, marketing departments
Search & Comparison IntentUnderstanding senior media roles and responsibilitiesLearning about media planning and campaign development

The Media Director typically oversees media strategies, manages teams, and makes high-level decisions, while the Media Planner focuses on developing media plans, researching target audiences, and selecting appropriate channels. Both roles require media knowledge but differ in scope and seniority.

More about Media Director jobs

What are the most commonly searched types of Media jobs in Raleigh, NC?

The most popular types of Media jobs in Raleigh, NC are:

What are popular job titles related to Media Director jobs in Raleigh, NC?

For Media Director jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Media Director jobs in Raleigh, NC look for?

The top searched job categories for Media Director jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Media Director jobs?

Cities near Raleigh, NC with the most Media Director job openings:

Media Director jobs near you
Infographic showing various Media Director job openings in Raleigh, NC as of August 2026, with employment types broken down into 2% As Needed, 82% Full Time, 13% Part Time, 1% Temporary, and 2% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $109,558 per year, or $52.7 per hour.

Director, Pharma Media

Raleigh, NC • Hybrid

MERGE
See more jobs at MERGEexternal

$106K - $127K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 4 days ago

Job description

As our Director, Pharma Media, you will... 

Help lead media strategy and delivery across one of our fastest-growing areas of pharmaceutical work. In this hands-on leadership role, you'll own day-to-day media strategy for assigned accounts, build connected HCP and DTC audience plans, and serve as a trusted partner to both clients and internal practice leads. You'll bring the agility to adapt quickly in a changing industry, the sharp ability to connect media execution to real client goals, and the humility to collaborate seamlessly across cross-functional teams.

What You'll Do

  • Lead Strategy & Accounts: Own day-to-day media strategy development and client relationships for pharmaceutical accounts, focusing heavily on HCP audiences and integrated HCP/DTC programs.
  • Build Audience & Channel Plans: Translate client business objectives into clear audience strategies, channel recommendations, activation priorities, and optimization plans across HCP and DTC segments.
  • Partner Cross-Functionally: Collaborate closely with MERGE's Applied Intelligence, Discoverability, Programmatic, and Social teams to deliver seamless, fully integrated media solutions and bring data insights directly into planning.
  • Guide Campaign Performance: Monitor active program performance, guide teams in translating data into actionable optimizations, and keep campaigns aligned with client objectives.
  • Drive Business Growth: Help identify organic growth opportunities by introducing clients to MERGE's differentiated offerings-such as HCP + DTC Performance Link, HCP/DTC Maestro, and Decision-Back consulting-while supporting new business pitches.
  • Develop Talent & Stay Ahead: Guide and mentor junior team members while staying continuously current on pharma marketing shifts, HCP behaviors, AI, privacy, and emerging channels.

What Success Looks Like You'll elevate the strategic quality, rigor, and effectiveness of our pharma media work. Recognized as a sharp strategist and collaborative partner, you'll successfully connect audience, channel, performance, and data insights into impactful media programs that drive real results.

Who You Are

  • Experienced Pharma Strategist: You bring 7+ years of media experience, including meaningful depth in pharma marketing and HCP strategy. Oncology experience-especially across integrated HCP and DTC programs-is highly desired.
  • Agile & Adaptable: You navigate multiple workstreams with ease and stay naturally curious about new channels, changing search landscapes, AI, and industry developments.
  • Data-Comfortable: You have a practical understanding of how patient-level data, MMM, attribution, and experimentation inform smarter media planning. You don't need to build data models yourself, but you easily understand findings and apply them to strategic decisions.
  • Collaborative & Humble: You are a dependable team player who loves working alongside analytics, measurement, and channel specialists to deliver unified, best-in-class work without letting ego get in the way.
  • Strong Communicator: You excel at turning complex media and measurement concepts into simple, actionable recommendations for clients and internal partners alike.
  • Bonus Background: Earlier hands-on execution experience in programmatic, paid search, SEO/GEO, or paid social is a great plus, but not required.

Location: This role may be based in any MERGE office location or performed remotely within the United States.

#LI-VM

#LI-HYBRID

At MERGE, we're committed to fostering an environment where our team members can thrive in both their careers and personal lives, ensuring they feel supported and empowered to succeed.

MERGE believes in transparency and equity. In accordance with state regulations, we're proud to include salary ranges in our job postings to ensure fair compensation practices.

The salary range for this role is $106,200 - $127,450, based on the individual's skills, experience, qualifications, location, and other relevant factors. The salary pay range is subject to change and may be modified at any time.  

MERGE is proud to invest in benefits that includemeaningful Medical, Dental, Vision, Life Insurance, 401K, Lifestyle Spending Account, Employer Paid Life & Disability Insurance, Flexible Time off & Holidays plus many other benefits and rewards.

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.

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