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Senior Digital Strategist Jobs in Raleigh, NC (NOW HIRING)

NC SECU

Senior Digital Product Analyst

Raleigh, NC

... digital backlog. This Senior Analyst should demonstrate autonomous proficiency in product ... Ensure a clear understanding while operating with both a strategic and analytical mindset. * 15 ...

Indie Consulting

Senior Digital Marketing Manager

NC · On-site

Senior Strategists at Indie shape strategy, elevate teams, and influence decisions across ... The Senior Digital Marketing Manager is a strategic leader and client-facing driver who owns larger ...

TriMark Digital

Senior Content Strategist

Raleigh, NC · On-site

TriMark Digital is looking for a Senior Content Strategist who can bridge the gap between creative thinking and performance marketing. You understand that the best ideas aren't just interesting, they ...

TriMark Digital

Senior Content Strategist

Raleigh, NC · On-site

TriMark Digital is looking for a Senior Content Strategist who can bridge the gap between creative thinking and performance marketing. You understand that the best ideas aren't just interesting, they ...

Chiesi Group

Sr. Manager, Digital Marketing

Cary, NC · On-site

With a balance of strategic thinking, technical fluency, and hands-on execution, the role partners ... The Sr. Manager, Digital Marketing acts as a driving force for capability building within the CARE ...

Chiesi Group

Sr. Manager, Digital Marketing

Cary, NC

With a balance of strategic thinking, technical fluency, and hands-on execution, the role partners ... The Sr. Manager, Digital Marketing acts as a driving force for capability building within the CARE ...

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Senior Digital Strategist information

See Raleigh, NC salary details

$66.1K

$99.6K

$141.4K

How much do senior digital strategist jobs pay per year?

As of Aug 16, 2026, the average yearly pay for senior digital strategist in Raleigh, NC is $99,587.00, according to ZipRecruiter salary data. Most workers in this role earn between $85,100.00 and $110,800.00 per year, depending on experience, location, and employer.

What is a senior digital strategist?

A Senior Digital Strategist is a professional responsible for developing and overseeing comprehensive digital marketing strategies for organizations or clients. They analyze market trends, set goals, and coordinate campaigns across digital channels such as social media, email, and search engines. Their role often includes collaborating with creative, marketing, and technical teams to ensure that digital initiatives align with business objectives and drive measurable results. Senior Digital Strategists use data analytics to monitor campaign performance and make data-driven recommendations for optimization.

What are the key skills and qualifications needed to thrive as a senior digital strategist, and why are they important?

To thrive as a Senior Digital Strategist, you need expertise in digital marketing, analytics, campaign management, and a strong background in marketing or communications, often supported by a bachelor’s degree. Familiarity with platforms such as Google Analytics, SEO tools, CRM systems, and paid media management software is typically required. Strategic thinking, creativity, leadership, and excellent communication skills set top performers apart in this role. These abilities are crucial for driving impactful digital initiatives, aligning teams, and delivering measurable business growth.

How does a senior digital strategist typically collaborate with other departments to develop and implement successful campaigns?

A Senior Digital Strategist works closely with cross-functional teams, including creative, marketing, analytics, and sales departments, to ensure digital campaigns align with overall business objectives. Collaboration often involves regular meetings to discuss campaign goals, target audiences, and key performance indicators, as well as brainstorming sessions to generate innovative ideas. The strategist also coordinates with content creators and designers to ensure messaging is consistent and on-brand across all digital channels. This collaborative environment not only drives campaign success but also provides opportunities to learn from other experts and contribute to a dynamic, results-driven team.

What is the difference between Senior Digital Strategist vs Digital Marketing Manager?

AspectSenior Digital StrategistDigital Marketing Manager
CredentialsBachelor's degree in marketing, communications, or related field; certifications like Google Analytics or HubSpotBachelor's degree in marketing, business, or related field; similar certifications often preferred
Work EnvironmentStrategic planning, data analysis, client consultation, cross-team collaborationCampaign execution, team management, performance tracking, budget oversight
Industry UsageUsed across digital agencies, corporate marketing teams, consulting firmsCommon in corporate marketing departments, advertising agencies, digital firms

The main difference is that a Senior Digital Strategist focuses on developing and guiding digital strategies based on data and market insights, while a Digital Marketing Manager handles the execution, management, and optimization of marketing campaigns. Both roles require similar credentials and often work closely, but their core responsibilities differ in strategic planning versus operational management.

How much do senior digital strategists make in the US?

Senior digital strategists in the US typically earn between $80,000 and $130,000 annually, with salaries varying based on experience, location, and industry. They often have skills in data analysis, digital marketing tools, and strategic planning that can influence compensation levels.

Is a senior digital strategist a good career?

A senior digital strategist is a valuable role in marketing and advertising, focusing on developing and implementing digital campaigns, analyzing data, and using tools like SEO and analytics platforms. It offers opportunities for advancement, specialization, and competitive salaries, especially for those with strong strategic thinking and technical skills.

What are the most commonly searched types of Digital Strategist jobs in Raleigh, NC?

The most popular types of Digital Strategist jobs in Raleigh, NC are:

What are popular job titles related to Senior Digital Strategist jobs in Raleigh, NC?

For Senior Digital Strategist jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Senior Digital Strategist jobs in Raleigh, NC look for?

The top searched job categories for Senior Digital Strategist jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Senior Digital Strategist jobs?

Cities near Raleigh, NC with the most Senior Digital Strategist job openings:

Senior Digital Strategist jobs near you
Infographic showing various Senior Digital Strategist job openings in Raleigh, NC as of August 2026, with employment types broken down into 1% Internship, 80% Full Time, 14% Part Time, 1% Temporary, and 4% Contract. Highlights an 86% Physical, 4% Hybrid, and 10% Remote job distribution, with an average salary of $99,587 per year, or $47.9 per hour.

Senior Digital Product Analyst

State Employees' Credit Union

Raleigh, NC • On-site

Full-time

Re-posted 3 days ago

State Employees' Credit Union (North Carolina) rating

8.2

Company rating: 8.2 out of 10

Based on 23 frontline employees who took The Breakroom Quiz

Job description

If you are motivated and believe in the credit union philosophy of "People Helping People," join our team!
Position Overview:
The Senior Analyst will act as a liaison to Product Managers, implementing assigned initiatives and swiftly resolving potential blockers by establishing robust requirements and testing/approval criteria for items in the digital backlog. This Senior Analyst should demonstrate autonomous proficiency in product management activities nearly managing the product vision themselves, including requirements elicitation, robust refinement, application testing, release communication, industry research and delivering on multi-layered initiatives with vendor-partners and internal stakeholders.
Essential Responsibilities:
  • 35% Solicit, document, and refine business requirements to solve business problems and identify improvement opportunities. Ensure a clear understanding while operating with both a strategic and analytical mindset.
  • 15% Validate that release items meet the acceptance criteria established during refinement.
  • 15% Collaborate daily with organizational stakeholders, emphasizing teamwork and compromise to achieve common goals.
  • 15% Gather user feedback through available channels and work with analytics, design, and member support teams to prioritize the backlog and refine the user experience. Continuously demonstrate successes and identify areas for improvement to partner stakeholders.
  • 10% Participate in and lead Scrum cycle activities, including release planning, sprint planning, implementation, review, retrospective, release communications, and deployment validations.
  • 10% Conduct industry research on digital functions and present findings to the digital strategy team and backlog.

Required Education & Experience (Knowledge, Skills, & Abilities):
  • Minimum education: Bachelor's degree or additional 2 years of relevant experience in lieu of degree
  • Minimum certifications (if applicable): N/A
  • Minimum direct years of experience: 5 Years
  • Experience working in large, enterprise-level programs/project
  • Proven ability to define and solve complex business problems using best-in-class technical solutions
  • Strong experience managing multiple projects simultaneously, with varying degrees of complexity and duration
  • Experience in the Product Development Lifecycle
  • Excellent written and verbal communication skills across all types of stakeholders and audiences
  • Ability to mentor more junior analysts
  • **Candidates can live in one of the following states: NC, VA, TN, SC or GA

Preferred Education & Experience (Knowledge, Skills, & Abilities):
  • Preferred education: Bachelor's Degree
  • Preferred certifications: Certified Scrum Product Owner
  • Preferred direct years of experience: 5+
  • Experience in initiatives within the digital technology domain
  • Experience with the product delivery lifecycle in an agile framework
  • Extensive knowledge of digital products for financial services or a similar industry, from a user experience perspective

Job Environment & Physical Requirements:
  • Potential hybrid work expectations as discussed with manager
  • Sitting for prolonged periods
  • Computer for prolonged periods

SECU provides equal employment opportunity to all qualified persons regardless of race, color, religion, age, sex, sexual orientation, gender identity, national origin, genetic information, disability, veteran status, or other classification protected by law.
Disclaimer
State Employees' Credit Union reserves the right to fill this role at a higher/lower level based on business need.

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