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Marketing Strategy Associate Jobs (NOW HIRING)

Macy's

Corporate Marketing Strategy Associate

Manhattan, NY · On-site

$94K - $156K/yr

Job Overview The Associate, Stores & Corporate Marketing Strategy will be instrumental in developing and executing marketing campaigns that enhance the Macy's brand experience across all stores. This ...

Racepoint Global

Associate, Strategy

Boston, MA · On-site

The Associate, Strategy helps translate data, audience insights, cultural trends, and business ... Support development of strategic creative briefs, messaging frameworks, and integrated marketing ...

Peraton

Strategy, Associate

Reston, VA · On-site +1

$66K - $106K/yr

Responsibilities Peraton is seeking a Strategy Associate who will support and lead market analysis ... Ability to collect, analyze and synthesize business and marketing insights from multiple sources;

ShopMy

Associate, Client Strategy

New York, NY · Remote

We are seeking a Client Strategy Associate to join our Brand Success team, where you will help ... Familiarity with creator economy, influencer, or affiliate marketing a strong plus. * Identify and ...

Peraton

Strategy, Associate

Reston, VA · On-site

$66K - $106K/yr

Responsibilities Peraton is seeking a Strategy Associate who will support and lead market analysis ... Ability to collect, analyze and synthesize business and marketing insights from multiple sources;

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Marketing Strategy Associate information

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$26.5K

$50.7K

$73K

How much do marketing strategy associate jobs pay per year?

As of Aug 6, 2026, the average yearly pay for marketing strategy associate in the United States is $50,705.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $58,000.00 per year, depending on experience, location, and employer.

What is the difference between Marketing Strategy Associate vs Marketing Analyst?

AspectMarketing Strategy AssociateMarketing Analyst
Required CredentialsBachelor's degree in Marketing, Business, or related field; some roles may prefer certifications in marketing or analyticsBachelor's degree in Marketing, Business, Statistics, or related; often requires proficiency in data analysis tools
Work EnvironmentCollaborative teams within marketing departments, focusing on strategic planning and campaign developmentData-driven environment, analyzing market trends and campaign performance
Employer & Industry UsageUsed across marketing agencies, corporate marketing teams, and consulting firmsCommon in corporate marketing, advertising agencies, and market research firms

The Marketing Strategy Associate focuses on developing and implementing marketing strategies, working closely with creative and sales teams. In contrast, the Marketing Analyst primarily analyzes data to inform marketing decisions. Both roles require similar educational backgrounds but differ in daily tasks and focus areas, making them complementary in marketing teams.

What are some common challenges that Marketing Strategy Associates face when aligning marketing initiatives with overall business goals?

Marketing Strategy Associates often encounter challenges in ensuring that marketing campaigns and initiatives are closely aligned with broader business objectives. This requires frequent collaboration with cross-functional teams, such as sales, product, and finance, to understand shifting priorities and key performance indicators. Balancing creative marketing ideas with data-driven decision-making can also be complex, especially in fast-paced environments where quick pivots are necessary. Clear communication and adaptability are essential for overcoming these obstacles and driving effective, goal-oriented strategies.

What are the key skills and qualifications needed to thrive as a Marketing Strategy Associate?

To thrive as a Marketing Strategy Associate, you need strong analytical skills, knowledge of market research, and a degree in marketing, business, or a related field. Familiarity with marketing analytics tools (such as Google Analytics), CRM platforms, and data visualization software is typically required. Excellent communication, creativity, and collaboration skills help you stand out by translating data insights into actionable strategies. These skills and qualities are vital for developing effective marketing plans that drive business growth and adapt to changing market trends.

What does a Marketing Strategy Associate do?

A Marketing Strategy Associate is responsible for supporting the development and execution of marketing plans that help achieve a company's business objectives. They analyze market trends, conduct research on competitors and customer behavior, and assist in creating strategies for product launches, campaigns, or brand positioning. Their role often involves collaborating with cross-functional teams, monitoring campaign performance, and identifying opportunities for growth or improvement. They play a crucial part in ensuring that marketing initiatives align with the overall goals of the organization.
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What cities are hiring for Marketing Strategy Associate jobs? Cities with the most Marketing Strategy Associate job openings:
What are the most commonly searched types of Marketing Strategy jobs? The most popular types of Marketing Strategy jobs are:
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Marketing Strategy Associate jobs near you
Infographic showing various Marketing Strategy Associate job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 69% Full Time, 27% Part Time, 1% Temporary, and 2% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $50,705 per year, or $24.4 per hour.

Corporate Marketing Strategy Associate

Macy's

Manhattan, NY • On-site

$94K - $156K/yr

Full-time

Medical, Retirement, PTO

Posted 16 days ago

Macy's rating

6.2

Company rating: 6.2 out of 10

Based on 857 frontline employees who took The Breakroom Quiz

9th of 21 rated department stores

Job description


Be part of an amazing story
Macy's is more than just a store. We're a story. One that's captured the hearts and minds of America for more than 160 years. A story about innovations and traditions...about inspiring stores and irresistible products...about the excitement of the Macy's 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We've been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.
Job Overview
The Associate, Stores & Corporate Marketing Strategy will be instrumental in developing and executing marketing campaigns that enhance the Macy's brand experience across all stores. This role requires a strategic thinker with a deep understanding of consumer behavior and a passion for creating compelling brand stories. You will partner closely with cross-functional teams to develop and execute localized marketing strategies that drive sales, build customer loyalty, and achieve Macy's overall business goals.
What You Will Do
  • Develop and execute Marketing Plans to support Macy's Stores priorities that align with seasonal sales goals and brand objectives.
  • Cultivate strong relationships with store partners across the country, understanding their business needs and collaborate to develop geographically relevant messaging ensuring brand stories resonate with consumers and drive business growth.
  • Partner with customer team on the market and competitor landscape for shifts, trends, and insights that inform marketing plans.
  • Contribute to tourism initiatives providing research and outreach along with execution to deliver traffic supporting local and international tourism.
  • Lead the planning and execution of marketing tactical support, including:
    • Collaborate with store partners on all information needed for creative style-outs and presentations including messaging priorities.
    • Effectively communicate marketing plan details and deliverables to cross functional teams, ensuring seamless integration across digital and in-store channels for specific product priorities.
    • Review all marketing assets to guarantee alignment with campaign objectives, providing timely and constructive feedback.
  • Develop clear and compelling creative briefs that leverage customer data, insights, and competitor analysis to guide content and messaging.
  • Support marketing a variety of instore initiatives including seasonal (ie Holiday), Backstage and events
  • Act as integrated marketing to develop cohesive plans representing paid and owned channels

Skills You Will Need
Customer Champion: Ability to deeply understand consumer behavior, preferences, and trends to build meaningful connections with them.
Marketing Planning and Execution: Competence in developing marketing plans aligned with sales targets and business goals and executing them effectively.
Multi-Channel Marketing: Experience in deploying marketing strategies across various channels, with a focus on experiential, digital, social media, and content marketing.
Experiential Marketing: Capability to create buzz in the market through experiential activations, including events, pop-ups, and immersive brand experiences.
Creativity with Data-Driven Decision Making: Ability to balance creativity with insights and data analysis to inform marketing strategies and decisions effectively.
End-to-End Consumer Journey: Skill in continuously evolving the consumer journey, ensuring engagement with the right audience through appropriate channels at the right times.
Collaboration and Coordination: Ability to coordinate with cross-functional teams such as merchants and fashion offices to synchronize product priorities and messaging.
Industry Expertise: Understanding of the retail marketing space, including the ability to bring different brands to life for respective shoppers.
Who You Are
  • This role involves performing essential job functions such as communication, collaboration, and use of office and computer systems. Responsibilities include the ability to access and review written and electronic information, and to move within the work environment and interact with workplace materials as needed to carry out job responsibilities.

What We Can Offer You
Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well-being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.
Some additional benefits we offer include:
  • Merchandise discounts
  • Performance-based incentives
  • Annual merit review
  • Employee Assistance Program with mental health counseling and legal/financial advice
  • Tuition reimbursement

Access the full menu of benefits offerings here.
About Us
This is a great time to join Macy's! Whether you're helping a customer find the perfect gift, streamlining operations in one of our distribution centers, enhancing our online shopping experience, buying in-style and on-trend merchandise to outfit our customers, or designing a balloon for the Thanksgiving Day Parade, we offer unique opportunities to be part of some of the most memorable moments in people's lives.
Join us and help write the next chapter in our story - apply today!
This job description is not all-inclusive. Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.
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About Macy's

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Macy's is proudly America's Department Store. There's a reason we've been around for 160 years. Customers come to us for fashion, value and celebration. Macy's is also known for giving back to our communities. The magic of Macy's ultimately comes alive in our stores, and our store colleagues are the ones making it happen. They provide outstanding customer service, create a memorable shopping experience, and drive sales results.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

New York, NY, US

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