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Marketing Intelligence Manager Jobs in Iowa (NOW HIRING)

Fruit of the Loom, Inc.

Marketing Intern

Jefferson, IA

$14.25 - $19/hr

... intelligence, competitive insights, content support, and business analysis that help clarify ... Takes accountability for assigned outcomes, manages deadlines, and proactively communicates ...

Fruit of the Loom, Inc.

Marketing Intern

Jefferson, IA · On-site

$14.25 - $19/hr

Key Outcomes Actionable market intelligence: Deliver research and analysis that identify relevant ... Takes accountability for assigned outcomes, manages deadlines, and proactively communicates ...

Fruit of the Loom, Inc.

Marketing Intern

Jefferson, IA · On-site

$14.25 - $19/hr

Key Outcomes • Actionable market intelligence: Deliver research and analysis that identify ... Takes accountability for assigned outcomes, manages deadlines, and proactively communicates ...

Emerson Group

Strategic Marketing Manager

Marshalltown, IA · On-site

$87K - $107K/yr

Leverage competitive intelligence to drive strategic industry growth and inform key initiatives, aligning insights with the organization's long-term vision and goals * Collaborate with key team ...

Emerson

Strategic Marketing Manager

Marshalltown, IA

$87K - $107K/yr

Leverage competitive intelligence to drive strategic industry growth and inform key initiatives, aligning insights with the organization's long-term vision and goals * Collaborate with key team ...

Fundraise Up

Product Marketing Manager

Estherville, IA · On-site +1

$134K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

We're hiring three Product Marketing Managers for our product-facing team, reporting to the ... Own product-vs-product and roadmap-vs-roadmap competitive intelligence for your focus area. * Act ...

Athene

Marketing Sr. Analytics Partner

West Des Moines, IA · On-site

$100K - $124K/yr

Manage, analyze, and maintain marketing data, audience segments, and campaign lists that support ... intelligence tools while identifying opportunities for process automation and continuous ...

Athene

Product Marketing Sr. Partner

West Des Moines, IA · On-site

$118K - $155K/yr

Use market intelligence, performance data and customer insights to identify opportunities ... Own assigned initiatives from planning through execution, managing timelines, dependencies and ...

New

Security Benefit

Marketing Coordinator

Des Moines, IA · On-site

$41K - $57K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

S. retirement market with more than $60 billion in assets under management. We offer opportunities ... intelligence and market insights to support product positioning, messaging, and marketing ...

AECOM

Proposal Specialist IV

Des Moines, IA · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Is familiar with the top IDIQs and top IDIQ managers and project managers. * May participate in strategic planning that includes evaluating marketing intelligence, identifying customer concerns and ...

AECOM

Proposal Specialist IV

Des Moines, IA · On-site +1

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Is familiar with the top IDIQs and top IDIQ managers and project managers. * May participate in strategic planning that includes evaluating marketing intelligence, identifying customer concerns and ...

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All JobsMarketing Intelligence JobsMarketing Intelligence Manager JobsMarketing Intelligence Manager Jobs in Iowa

Marketing Intelligence Manager information

See Iowa salary details

$30

$46

$69

How much do marketing intelligence manager jobs pay per hour?

As of Aug 18, 2026, the average hourly pay for marketing intelligence manager in Iowa is $46.18, according to ZipRecruiter salary data. Most workers in this role earn between $43.37 and $46.30 per hour, depending on experience, location, and employer.

What does a Marketing Intelligence Manager do?

A Marketing Intelligence Manager is responsible for gathering, analyzing, and interpreting data related to market trends, competitors, and customer behaviors. Their goal is to provide actionable insights that guide marketing strategies and business decisions. They use various tools and methodologies to monitor the competitive landscape, identify opportunities or threats, and report findings to stakeholders. This role often collaborates closely with marketing, sales, and product teams to help drive company growth.

How does a Marketing Intelligence Manager typically collaborate with other departments to drive business strategy?

Marketing Intelligence Managers work closely with cross-functional teams such as sales, product development, and executive leadership to translate data-driven insights into actionable strategies. They frequently participate in interdepartmental meetings to share market trends, competitor analysis, and customer insights, ensuring alignment between marketing initiatives and overall business goals. This collaboration helps create cohesive campaigns, informed product launches, and effective sales approaches, making strong communication and stakeholder management skills essential for success in the role.

What are the key skills and qualifications needed to thrive as a Marketing Intelligence Manager, and why are they important?

To thrive as a Marketing Intelligence Manager, you need strong analytical skills, proficiency in market research methodologies, and a background in marketing or business, often supported by a relevant degree. Familiarity with data analytics tools like Tableau, Google Analytics, and CRM systems, as well as certifications in data analysis or digital marketing, are commonly expected. Exceptional communication, strategic thinking, and attention to detail are critical soft skills for translating data into actionable insights and influencing business decisions. These skills enable effective data-driven strategies, ensuring that marketing efforts are aligned with market trends and organizational goals.

What is the difference between Marketing Intelligence Manager vs Market Research Analyst?

AspectMarketing Intelligence ManagerMarket Research Analyst
CredentialsBachelor's or Master’s in Marketing, Business, or related fields; experience in data analysisBachelor's or Master’s in Marketing, Statistics, or related fields; strong analytical skills
Work EnvironmentStrategic planning teams, marketing departments, data analysis teamsResearch firms, marketing departments, consulting agencies
Industry UsageUsed across industries to inform marketing strategies and competitive intelligenceCommonly used in market research firms and marketing departments for consumer insights

The Marketing Intelligence Manager focuses on gathering and analyzing competitive and market data to inform strategic decisions, while the Market Research Analyst primarily conducts research to understand consumer behavior and market trends. Both roles require strong analytical skills and industry knowledge, but the Manager has a broader strategic focus, whereas the Analyst concentrates on specific research projects.

Is a marketing intelligence manager a high paying job?

A marketing intelligence manager typically earns a competitive salary that reflects their expertise in market analysis, data interpretation, and strategic planning. Salaries vary by industry, location, and experience, but the role is generally considered well-compensated within marketing and analytics careers.

What is the role of marketing intelligence manager?

A marketing intelligence manager is responsible for gathering, analyzing, and interpreting market data to support strategic decision-making. They use tools like market research, data analytics, and competitive analysis to identify trends, customer needs, and opportunities, often working closely with marketing and sales teams to optimize campaigns and business growth.

What cities in Iowa are hiring for Marketing Intelligence Manager jobs?

Cities in Iowa with the most Marketing Intelligence Manager job openings:

What are popular job titles related to Marketing Intelligence Manager jobs in IA?

For Marketing Intelligence Manager jobs in IA, the most frequently searched job titles are:

Marketing Intelligence Manager jobs near you

Manager, Marketing

Churchill Downs Incorporated

Sioux City, IA • On-site

Full-time

Posted 5 days ago

Job description

Hard Rock Hotel & Casino Sioux City is an award-winning gaming destination with more than 675 slot machines, live table game action, first-class amenities, and heart-pounding entertainment. The property's Hard Rock Hotel is a AAA Four Diamond rated hotel; a distinction which only five percent of the more than 28,000 properties approved by AAA achieve. Complementing the hotel and casino are three bars and two restaurants including Fuel American Grill and Main + Abbey, a AAA Three Diamond rated restaurant. Putting the 'Rock' in 'Hard Rock', guests are invited to experience the legends of music by exploring Hard Rock's expansive memorabilia collection with iconic pieces from SLASH to Johnny Cash!
JOB SUMMARY
The incumbent in this position is responsible for coordinating, implementing, creating and managing advertising strategies that uphold the corporate image and property identity. Managing and developing budget process and building an overall strategic platform for the brand. The incumbent is also responsible for overseeing all local/national advertising campaigns and on- property advertising opportunities.
Additionally, the Marketing Manager is responsible for the planning and implementation of casino promotions. This position is responsible for overseeing and directing all public relations efforts as well as directing, managing and executing all social media strategies for the property
ESSENTIAL DUTIES AND RESPONSIBILITIES
  • Evaluate and recommend advertising opportunities and schedules for the overall property and the various departments.
  • Liaise with Brand and Advertising Agency on the creation of new artwork.
  • Manage on-property advertising schedules, locations and postings.
  • Manage use of intellectual property by vendors and approved media outlets.
  • Be the brand ambassador for the organization to ensure compliance with all Hard Rock International brand standards.
  • Coordinates and executes photo shoots and film shoots on property.
  • Handle requests pertaining to media inquiries, interview appointments and photography/video queries to create the greatest opportunities for the promotion of the Hard Rock Hotel & Casino Sioux City's positive image and to maintain good relations with media.
  • Conceptualize and distribute press materials in proper AP format including press releases, media alerts, property listings and comprehensive one-off media kits, when appropriate.
  • Coordinates and executes media, property-wide and red-carpet opportunities including compilation of inquiring media/VIPs, staffing events, escorting photographers and the disbursement of photos/video to media post-events.
  • Maintain and produce media library including photos and digital content for internal marketing department use, as well as external media usage.
  • Manage the interpretation, development, and supervision of internal communications to ensure that information is consistent with the efforts to promote Hard Rock Hotel & Casino Sioux City's image.
  • Direct social media strategy with contract social media agency for all platforms including but not limited to Facebook, Twitter, Instagram, and LinkedIn.
  • Respond to customer reviews on social platforms daily and route feedback for guest recovery or comments to appropriate departments for follow up.
  • Work with web agency and supervise the updating of the Hard Rock Hotel & Casino Sioux City website on a consistent and timely basis.
  • Responsible for developing the monthly marketing calendar while adhering to allocated budget constraints.
  • Review all Iowa Racing and Gaming Commission (IRGC) submissions for approval of promotional rules
  • In conjunction with the, Director of Marketing provide direction on direct mail and email strategies for the organization.
  • Manage the direct mail schedule, overseeing postage statements, art proofing, and variable data verification.
  • Collaborate and engage in meetings to discuss agenda with internal teams as well as reoccurring calls/meetings with contracted agencies.
  • Accountable for communicating entertainment announcements to both internal and external audiences.
  • Tasked with configuring shows and events within the ticketing software.
  • Build and sustain professional relationships with external vendors through sourcing continuity programs, VIP gifts, or similar.
  • Responsible for consistently updating and managing the disassociated patron database on a weekly basis
  • Oversee mobile app messaging, SMS communications, and email distribution to the player database.
  • Address customer complaints and comments promptly, ensuring exceptional customer satisfaction
  • Perform other related duties as may be assigned.

REQUIRED SKILLS AND ABILITIES
  • Knowledge of local, regional and national print media.
  • Strong organizational skills.
  • Strong managerial skills.
  • Must be detailed oriented and have strong time management skills

EDUCATION AND EXPERIENCE
  • Must have a bachelor's degree in Advertising, Marketing or related field.
  • Must have a minimum of 5 years' experience in a related field or equivalent combination of education and experience.

PHYSICAL REQUIREMENTS & WORKING CONDITIONS
Must have ability to:
  • Effectively communicate with all levels of team members as well as outside contacts.
  • Proof and edit all advertising materials for which responsible.
  • Develop, review and comprehend all necessary documentation.
  • Perform and/or learn aspects of marketing that may, or may not, be included in this job description.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.
Work With Us
Churchill Downs Incorporated is an inclusive and fun place to work. We celebrate unique approaches and points of view. We believe diversity is a mindset that drives excellence. We're always learning, evolving and growing. We innovate through mutual respect of ideas and collaboration. This allows us to build a common language that inspires our team members and propels us toward the achievement of our vision.
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