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Marketing Events Manager Jobs (NOW HIRING)

Summary We're looking for a Field Marketing & Events Manager to join our Marketing team and lead the strategy and execution of Oasis's regional field presence during a period of rapid growth. This ...

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Marketing Events Manager information

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$34.5K

$102.9K

$151K

How much do marketing events manager jobs pay per year?

As of Jul 21, 2026, the average yearly pay for marketing events manager in the United States is $102,858.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $150,000.00 per year, depending on experience, location, and employer.

What does a Marketing Events Manager do?

A Marketing Events Manager is responsible for planning, organizing, and executing events that promote a company's brand, products, or services. They coordinate logistics, manage budgets, and work with vendors, venues, and internal teams to ensure events run smoothly. Their goal is to create engaging experiences that generate leads, increase brand awareness, and support overall marketing objectives. They often oversee events such as trade shows, conferences, product launches, and promotional activities.

What are the key skills and qualifications needed to thrive as a Marketing Events Manager, and why are they important?

To thrive as a Marketing Events Manager, you need strong project management skills, event planning experience, and a background in marketing or communications, often supported by a relevant degree. Familiarity with event management software, CRM platforms, and budgeting tools is typically required. Exceptional organizational abilities, creativity, and interpersonal communication skills set standout professionals apart in this role. These competencies are crucial for successfully executing impactful events that drive brand awareness and business growth.

What are some common challenges faced by Marketing Events Managers and how can they be addressed?

Marketing Events Managers often encounter challenges such as tight deadlines, coordinating multiple vendors, and adapting to last-minute changes. To address these, strong organizational skills, clear communication, and flexibility are essential. Building good relationships with reliable vendors and having a detailed contingency plan can help mitigate risks. Additionally, collaborating closely with cross-functional teams ensures that marketing objectives align with event logistics and outcomes.

What is the difference between Marketing Events Manager vs Marketing Coordinator?

AspectMarketing Events ManagerMarketing Coordinator
ResponsibilitiesOversees event planning, manages budgets, coordinates teams, and ensures event successSupports event activities, assists with logistics, and handles administrative tasks
Required SkillsProject management, leadership, communication, budgetingOrganizational skills, communication, attention to detail
CredentialsBachelor's degree in marketing, communications, or related field; experience in event planningBachelor's degree often preferred; entry-level experience acceptable
Work EnvironmentOffice setting with frequent on-site event visitsOffice-based with some on-site event support

The Marketing Events Manager typically leads event planning and execution, requiring more experience and leadership skills, while the Marketing Coordinator provides support and handles logistics. Both roles are essential in marketing teams, but the manager has greater responsibility for overall event success.

More about Marketing Events Manager jobs
What cities are hiring for Marketing Events Manager jobs? Cities with the most Marketing Events Manager job openings:
What are the most commonly searched types of Marketing Events jobs? The most popular types of Marketing Events jobs are:
What states have the most Marketing Events Manager jobs? States with the most job openings for Marketing Events Manager jobs include:
Infographic showing various Marketing Events Manager job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 77% Full Time, 20% Part Time, 1% Temporary, and 1% Contract. Highlights an 92% Physical, 1% Hybrid, and 7% Remote job distribution, with an average salary of $102,858 per year, or $49.5 per hour.
Senior Marketing Events Manager

Senior Marketing Events Manager

Perkins Coie LLP

Palo Alto, CA

$161K - $254K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 7 days ago


Job description

Job Description:

The Senior Manager, Marketing Events leads the strategy, prioritization, and execution of the firm's U.S. events portfolio as a core component of business development and client engagement. This role is responsible for ensuring that events are aligned to firm, practice, and industry priorities; deliver measurable impact; and are executed with operational excellence.

This individual serves as a strategic partner to firm leadership, partners, business development strategists, and other stakeholders. They are responsible for guiding event strategy from concept through post-event follow-up and ROI analysis. The role also leads the continued evolution of the U.S. events model, including intake, go/no-go decisioning, and performance measurement.

ESSENTIAL FUNCTIONS

These essential functions are primary job duties that incumbents must be able to perform unassisted or with some reasonable accommodation.

Event Strategy & Portfolio Management:

  • Lead the development and execution of an events portfolio aligned to strategic growth areas, client priorities, and practice/industry objectives.

  • Partner with practice, industry, and BD leaders to shape event strategies that drive client engagement and pipeline development.

  • Establish and enforce a disciplined go/no-go framework, ensuring resources are focused on high-impact opportunities.

Business Development Integration & ROI:

  • Partner with Business Development and Marketing Strategists to ensure events are fully integrated into broader campaigns and account strategies.

  • Define and track success metrics across the event lifecycle, including attendance quality, engagement, and business outcomes.

  • Translate event data into actionable insights and recommendations, informing future investment decisions and portfolio optimization.

Operational Excellence & Process Leadership:

  • Lead the continued evolution of the firm's centralized event management model, including intake, planning workflows, and execution standards.

  • Oversee event management systems (e.g., Salesforce, Cvent), ensuring data integrity, reporting consistency, and process adoption

  • Drive continuous improvement of event processes, tools, and vendor strategies to enhance efficiency, scalability, and user experience.

Team Leadership & Stakeholder Management:

  • Manage and develop a team of event professionals, setting clear expectations, standards, and priorities.

  • Serve as a trusted advisor to partners and senior stakeholders, providing guidance on event strategy, positioning, and execution.

  • Foster strong cross-functional collaboration across Marketing, Business Development, and firm leadership.

Vendor & Financial Management:

  • Oversee vendor selection, contract negotiation, and performance management to ensure quality, value, and risk mitigation.

  • Manage event budgets with a focus on ROI, cost discipline, and strategic investment.

Execution Oversight:

  • Ensure seamless execution of high-profile, client-facing events, including in-person, hybrid, and virtual formats.

  • Provide or oversee onsite support as required.

SPECIFIC SKILLS REQUIRED

  • Deep expertise in event strategy, planning, and execution within a professional services environment.

  • Demonstrated ability to connect events to business development outcomes and measurable ROI.

  • Strong analytical capabilities, with experience leveraging Salesforce and event platforms to drive insights.

  • Proven leadership experience, including team development and stakeholder influence at senior levels.

  • Exceptional project management and prioritization skills in a fast-paced, matrixed environment.

  • Strong financial acumen, including budget management and vendor negotiation.

  • Excellent communication and executive presence.

EDUCATION, LICENSES, CERTIFICATIONS, AND EXPERIENCE

  • 10+ years of experience in event strategy and management, with increasing leadership responsibility.

  • Legal environment experience strongly preferred.

  • CMP or similar certification a plus.

The application deadline is July 24th, 2026.

This position is eligible for an annual discretionary bonus, 401(k) plan, medical, dental, and vision insurance, accrued paid time off plan starting at 20 days annually, personal medical and parental leave, up to ten paid holidays, and family care benefits. More information regarding benefits and programs may be found here.

This position may be filled in the following location(s). The listed compensation range reflects the typical pay for this role, though it is rare for new hires to receive an offer at the top of the range. Actual compensation may vary depending on experience, skills, market conditions, and internal equity.

San Francisco Bay Area compensation range: $176,710 to $279,380 annually

Colorado compensation range: $138,450 to $218,880 annually

Illinois compensation range: $146,110 to $231,010 annually

Los Angeles compensation range: $161,230 to $254,900 annually

San Diego compensation range: $159,180 to $251,670 annually

New York compensation range: $160,640 to $253,980 annually

Washington state compensation range: $146,040 to $230,890 annually

Washington, D.C., compensation range: $157,720 to $249,360 annually