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Manager Trade Marketing Jobs (NOW HIRING)

Pure Fishing

Manager, Trade Marketing

Columbia, SC · On-site

Manager, Trade Marketing Location: Columbia, SC Join our team as Manager, Trade Marketing at Pure Fishing! Are you ready to cast your line for an amazing career opportunity? At Pure Fishing, we're ...

AB InBev

Manager, Trade Marketing

Seattle, WA · Hybrid

As the Trade Marketing Manager at Elysian Brewing , you play a crucial role in developing and executing strategic marketing initiatives to boost brand awareness and drive sales in the competitive ...

StarKist Co.

Manager, Trade Marketing

Reston, VA · On-site

The Trade Marketing Manager (TMM) is responsible for achieving sales objectives consistent with corporate volume, share, and profit targets. The TMM provides direction for field planning and ...

Storck

Associate Manager, Trade Marketing

Chicago, IL · On-site

$34 - $46.75/hr

The Trade Marketing Associate Manager for Storck USA is part of the Business Activation department and supports activities within Trade and Shopper Marketing with a focus on a specific brand and/or ...

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Manager Trade Marketing information

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$11K

$85K

$115.5K

How much do manager trade marketing jobs pay per year?

As of Jul 28, 2026, the average yearly pay for manager trade marketing in the United States is $84,999.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $99,000.00 per year, depending on experience, location, and employer.

What does a Manager Trade Marketing do?

A Manager Trade Marketing is responsible for developing and implementing marketing strategies that drive sales through retail and distribution channels. They work closely with both the sales and marketing teams to create programs and promotions that increase product visibility and sales in stores. Their role includes analyzing market trends, coordinating with retailers, managing budgets, and measuring the effectiveness of trade marketing campaigns. The goal is to ensure that products are optimally positioned and promoted at the point of sale to maximize revenue and market share.

How does a Manager Trade Marketing typically collaborate with sales and product teams to drive successful campaigns?

A Manager Trade Marketing works closely with both sales and product teams to design and execute promotional strategies that boost product visibility and sales at the point of purchase. Regular collaboration involves sharing market insights, aligning on product launches, and developing tailored marketing materials for various channels. This cross-functional teamwork ensures that campaigns are well-coordinated, meet customer needs, and achieve business objectives. Effective communication and alignment are critical for success in this role, as it often requires balancing multiple stakeholder interests and adapting quickly to market feedback.

What are the key skills and qualifications needed to thrive as a Manager Trade Marketing, and why are they important?

To thrive as a Manager Trade Marketing, you need strong analytical skills, expertise in sales and marketing strategies, and a relevant bachelor's degree, often in marketing, business, or a related field. Familiarity with CRM software, data analytics tools, and sometimes certifications like Certified Trade Marketing Professional (CTMP) are commonly required. Excellent communication, negotiation, and leadership skills help in managing cross-functional teams and building strong retailer relationships. These competencies are crucial for driving brand visibility, optimizing in-store execution, and achieving sales targets in competitive markets.

What is the difference between Manager Trade Marketing vs Trade Marketing Coordinator?

AspectManager Trade MarketingTrade Marketing Coordinator
ResponsibilitiesDevelops strategies, manages teams, oversees campaignsSupports execution, coordinates activities, assists in campaign implementation
Experience & CredentialsTypically requires 3-5 years experience, marketing or related degreeEntry to mid-level, marketing or related degree often preferred
Work EnvironmentStrategic planning, team management, cross-department collaborationOperational support, on-site execution, communication with sales teams
Industry UsageCommonly found in FMCG, retail, consumer goodsOften in similar industries, supporting trade activities

The main difference between a Manager Trade Marketing and a Trade Marketing Coordinator lies in scope and responsibility. Managers focus on strategy, team leadership, and overseeing campaigns, while Coordinators handle execution and support tasks. Both roles are essential in trade marketing, but managers typically require more experience and a strategic mindset.

What cities are hiring for Manager Trade Marketing jobs? Cities with the most Manager Trade Marketing job openings:
What are the most commonly searched types of Trade Marketing jobs? The most popular types of Trade Marketing jobs are:
What states have the most Manager Trade Marketing jobs? States with the most job openings for Manager Trade Marketing jobs include:
Manager Trade Marketing jobs near you
Infographic showing various Manager Trade Marketing job openings in the United States as of July 2026, with employment types broken down into 86% Full Time, 13% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $84,999 per year, or $40.9 per hour.
Manager, Trade Marketing

Manager, Trade Marketing

Pure Fishing

Columbia, SC • On-site

Full-time

Posted 24 days ago

Pure Fishing rating

5.3

Company rating: 5.3 out of 10

Based on 13 frontline employees who took The Breakroom Quiz

Job description

About Pure Fishing
Pure Fishing is the world's largest fishing tackle company, with a portfolio of iconic brands that includes Abu Garcia®, Berkley®, PENN®, Shakespeare®, Ugly Stik®, Plano®, and many more. We're passionate about delivering high quality products for every kind of angler-from weekend hobbyists to tournament pros.
Manager, Trade Marketing
Location: Columbia, SC
Join our team as Manager, Trade Marketing at Pure Fishing!
Are you ready to cast your line for an amazing career opportunity? At Pure Fishing, we're dedicated to creating top-tier fishing gear and outdoor products-and we're searching for a talented Manager, Trade Marketing like YOU to help us reel in success!
What will you do?
  • Develop and execute innovative sales strategies to achieve revenue and growth objectives across key business channels.
  • Translate consumer, angler, and shopper insights into effective in-store and channel strategies, creating opportunities for sustainable growth.
  • Lead trade readiness for new product launches including sell-in materials, retailer toolkits, and merchandising support.
  • Plan and manage trade promotions, pricing strategies, and retailer programs to drive sell-through.
  • Collaborate with Sales, Marketing, Finance, Operations, and Supply Chain teams to align strategies and drive results.
  • Monitor forecasts, track product performance, and guide strategic decision-making.
  • Lead the Trade Marketing team for the North American Dealer business while creating best-practice tools and centralized resources.
  • Create and share sales reports, deliver insights, and refine strategies based on industry trends and consumer preferences.

What makes you a great catch?
You're a strategic thinker who loves turning data into winning strategies! Your passion for Trade Marketing is matched by your ability to lead, analyze, and inspire. You bring an analytical mindset, excellent organizational skills, and determination for finding growth opportunities. With your knack for collaboration and love of a challenge, you're the go-to person for driving sustainable business success.
Why you will love it here:
  • You'll be at the heart of exciting growth initiatives, working with a team that values innovation and collaboration.
  • Your ideas and insights will shape the future of the North American dealer network.
  • You'll enjoy working cross-functionally with brilliant minds in Finance, Marketing, Operations, and Supply Chain.
  • This role combines strategic thinking, dynamic teamwork, and the chance to make a real impact.
  • Did we mention travel? You'll have the opportunity to explore new places while contributing to the company's growth (20% travel required).

Your work environment:
Imagine an energetic and collaborative atmosphere where data-driven decisions meet creative problem-solving. You'll lead Dealer strategy within the Trade Marketing team and partner with other departments to align action plans and achieve targets. Expect a mix of hands-on leadership, insightful analytics, and opportunities to present in customer meetings.
What you'll need to succeed:
  • Education: A bachelor's degree in business, marketing, or a related field.
  • Experience: 3-5 years in trade marketing, sales planning, forecasting, or retail.
  • Skills: Leadership, strategic thinking, data interpretation, project management, and communication expertise.
  • Mindset: Analytical, adaptable, and always eager to learn.
  • Tools: Proficiency with CRM systems, forecasting software, and data analytics tools including Excel.
  • Bonus: A proactive attitude and a talent for turning insights into action!

If you're ready to join a company that's casting out big opportunities, we'd love to have you on our team. Let's work together to bring the best fishing products to anglers around the world!

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