ZipRecruiter

Log In

1

Library Marketing Jobs (NOW HIRING)

University of Utah

Library Aide

Campus, IL · On-site

$13.75 - $16.25/hr

Other projects have included statistics gathering, archiving, graphic design, and marketing. We encourage people from all disciplines to apply. Even if you haven't worked in a library before, just ...

University of Utah

Library Aide

Campus, IL

$13.75 - $16.25/hr

Other projects have included statistics gathering, archiving, graphic design, and marketing. We encourage people from all disciplines to apply. Even if you haven't worked in a library before, just ...

University of Utah

Library Aide

Salt Lake City, UT · On-site

$13/hr

Other projects have included statistics gathering, archiving, graphic design, and marketing. We encourage people from all disciplines to apply. Even if you haven't worked in a library before, just ...

Placer County

Library Services Manager

Rocklin, CA · On-site

$99K - $124K/yr

The successful candidate will also lead efforts to promote library resources, programs, and services through effective marketing, community engagement, and digital communication platforms, including ...

University of Utah

Library Aide

Salt Lake City, UT

$13.50 - $16.25/hr

Other projects have included statistics gathering, archiving, graphic design, and marketing. We encourage people from all disciplines to apply. Even if you haven't worked in a library before, just ...

Jackson County (NC)

Library Branch Manager

Sylva, NC · On-site

$43K/yr

Directs the planning, delivery, and promotion of the branch library through the development of marketing materials, use of social media, and community outreach. Directs the development and delivery ...

Placer County

Library Services Manager

Rocklin, CA · On-site

$99K - $124K/yr

The successful candidate will also lead efforts to promote library resources, programs, and services through effective marketing, community engagement, and digital communication platforms, including ...

University of Utah

Library Aide

Campus, IL

$13.75 - $16.25/hr

Other projects have included statistics gathering, archiving, graphic design, and marketing. We encourage people from all disciplines to apply. Even if you haven't worked in a library before, just ...

Placer County

Library Services Manager

Rocklin, CA · On-site

$99K - $124K/yr

The successful candidate will also lead efforts to promote library resources, programs, and services through effective marketing, community engagement, and digital communication platforms, including ...

Placer County

Library Services Manager

Roseville, CA · On-site

$96K - $120K/yr

The successful candidate will also lead efforts to promote library resources, programs, and services through effective marketing, community engagement, and digital communication platforms, including ...

next page

Showing results 1-20

All JobsLibrary Marketing Jobs

Library Marketing information

See salary details

$8

$15

$29

How much do library marketing jobs pay per hour?

As of Jul 14, 2026, the average hourly pay for library marketing in the United States is $15.74, according to ZipRecruiter salary data. Most workers in this role earn between $11.78 and $17.55 per hour, depending on experience, location, and employer.

What is the difference between Library Marketing vs Library Public Relations?

AspectLibrary MarketingLibrary Public Relations
Primary FocusPromoting library services, programs, and resources to increase usageManaging the library's image and relationships with the community and media
Skills NeededMarketing strategies, digital advertising, event promotionCommunication, media relations, community engagement
Work EnvironmentMarketing departments, outreach teamsPublic relations offices, community liaison roles
Common TasksCreating campaigns, social media management, advertisingPress releases, media interviews, community outreach

While both roles aim to enhance the library's visibility, Library Marketing focuses on promoting services and programs directly to users, whereas Library Public Relations emphasizes managing the library's overall image and community relationships. Understanding these distinctions helps in choosing the right career path or collaboration focus within library organizations.

How does a library marketing professional typically collaborate with librarians and community partners to promote library services?

Library marketing professionals often work closely with librarians to identify programs, collections, and services that need greater visibility. They collaborate to develop promotional materials, organize events, and manage social media campaigns tailored to the library's target audiences. Additionally, they build relationships with local organizations, schools, and businesses to create joint initiatives and expand outreach. This collaborative approach ensures marketing efforts align with both the library’s mission and community needs, enhancing overall engagement and impact.

What are the key skills and qualifications needed to thrive in Library Marketing, and why are they important?

To thrive in Library Marketing, you need strong skills in communications, content creation, and understanding of library services, often supported by a degree in marketing, communications, or library science. Familiarity with digital marketing tools, social media platforms, analytics software, and graphic design programs like Canva or Adobe Creative Suite is typically required. Creativity, collaboration, and adaptability are key soft skills for effectively promoting library programs and engaging diverse audiences. These skills and qualities are essential for increasing community awareness, driving library usage, and supporting the library’s mission in a dynamic information environment.

What is library marketing?

Library marketing refers to the strategies and activities used by libraries to promote their services, resources, and programs to the community. The goal is to increase awareness, usage, and engagement among patrons by effectively communicating the value of the library. This can include outreach campaigns, social media, events, and partnerships with local organizations. Library marketing professionals work to ensure that both new and existing services reach the right audiences, helping libraries stay relevant and well-utilized in their communities.
More about Library Marketing jobs
What cities are hiring for Library Marketing jobs? Cities with the most Library Marketing job openings:
What are the most commonly searched types of Library Marketing jobs? The most popular types of Library Marketing jobs are:
What states have the most Library Marketing jobs? States with the most job openings for Library Marketing jobs include:
What job categories do people searching Library Marketing jobs look for? The top searched job categories for Library Marketing jobs are:
Library Marketing jobs near you

KURTH MEMORIAL LIBRARY- Assistant Library Manager

City of Lufkin

Lufkin, TX • On-site

$50K - $52K/yr

Full-time

Posted 29 days ago

Job description

Position:
Assistant Library Manager
Department:
Library
Reports To:
Library Manager
FLSA Status:
Exempt
Pay:
$50,988-$52,540.80 per year
DESCRIPTION
Assists the Library Manager with overseeing the planning, implementation, and evaluation of library programs, services, and operations. Requires strong leadership, strategic thinking, and a commitment to providing innovative library services that meet the diverse needs of the community.
QUALIFICATIONS
  • A Master's degree in library science, information studies, or a related field from an ALA-accredited program is required, or the ability to obtain this degree within two years of the date of hire.
  • Minimum of 4 years of progressively responsible library experience required.
  • Experience in a public library setting preferred.
  • Supervisory or administrative experience preferred.
  • Must possess a valid Driver's License Class C at time of placement.

KNOWLEDGE, SKILLS, AND ABILITIES
  • Knowledge of library principles, practices, and trends, including collection development, reference services, programming, technology integration, and community engagement.
  • Skills in excellent written and verbal communication.
  • Skills with computers, including experience working with various ILS and library technologies, Microsoft Office, online databases and other internet sites related to facilitating assignments and duties.
  • Ability to walk, climb stairs, stand and/or sit for prolonged periods of time, kneel, crouch, push and pull a book cart with up to 250 lbs.
  • Ability to establish and maintain effective communication and working relationships with city employees and the public.
  • Ability to work independently and collaboratively as part of a team, prioritize tasks, and adapt to changing priorities and deadlines in a dynamic environment required.

MAJOR DUTIES
  • Collaborate with the Library Manager in the development and execution of strategic plans, goals, and objectives for the library department.
  • Assist in the development and management of the library budget.
  • Assigns, trains, and supervises other library staff.
  • Oversees all genealogy and outreach services.
  • Co-administer, with the Library Manager, the ILS and all library technologies.
  • Oversee the Facebook page and assist the manager with all marketing and public relations.
  • Assists the Library Manager in evaluating library services.
  • Stay informed about emerging trends, technologies, and best practices in library science.
  • Assist in the recruitment, selection, training, and professional development of library staff.
  • Coordinates and participates in activities with outside agencies, boards, professional organizations and committees.
  • Other duties as assigned.

This position is an essential service position and will require providing services during emergency situations.
Visit our website or contact the Human Resources Department at Lufkin City Hall, 300 E. Shepherd Ave., Suite 226, Lufkin, TX 75901, Phone 936-633-0228.

Apply