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Library Marketing Jobs in Minnesota (NOW HIRING)

Jamfsoftware

Marketing Intern

Minneapolis, MN

$15.75 - $21/hr

... library Assist in tracking tracking marketing metrics Manage the marketing inbox and respond to inquiries as necessary Increase awareness of the website and social media platforms to engage current ...

BC Forward

MARKETING SPECIALIST

Rochester, MN · On-site

$33 - $34/hr

Experience contributing to and/or managing a content library. Bachelor's degree in a related field and 3+ years of relevant professional experience. Preferred Skills: Digital marketing execution and ...

New

Douglas

Marketing Coordinator (Temp)

Alexandria, MN

$40K - $56K/yr

Develop and maintain a robust library of photography to be used across all marketing channels. * Develop social posts depicting cultural events and activities for our brands. * Design materials for ...

Geronimo Power, LLC

Digital Marketing Lead

Minneapolis, MN · On-site

$100K - $140K/yr

Position Digital Marketing Lead Location Geronimo Power HQ (Bloomington, MN) About Us Geronimo ... library with usage guidelines for internal and external partners. * Own the end-to-end branded ...

Brin Glass Company

Marketing Specialist

Minneapolis, MN

$62K - $72K/yr

Maintain marketing resource libraries so brand assets - including logos, templates, photos, case studies, and collateral - are organized, accurate, and easily accessible for team use. * Track basic ...

Sage Hospitality

Marketing Manager

Wayzata, MN

Manage and organize digital assets, ensuring content libraries are current and accessible Social ... Execute marketing campaigns and promotional initiatives across social, email, and web channels ...

Sage Hospitality

Marketing Manager

Wayzata, MN · On-site

$60K - $80K/yr

The Marketing Manager is responsible for executing property-level marketing initiatives with a ... Manage and organize digital assets, ensuring content libraries are current and accessible Social ...

Sage Hospitality

Marketing Manager

Wayzata, MN · On-site

$60K/yr

Manage and organize digital assets, ensuring content libraries are current and accessible Social ... Execute marketing campaigns and promotional initiatives across social, email, and web channels ...

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All JobsLibrary Marketing JobsLibrary Marketing Jobs in Minnesota

Library Marketing information

See Minnesota salary details

$8

$15

$28

How much do library marketing jobs pay per hour?

As of Aug 7, 2026, the average hourly pay for library marketing in Minnesota is $15.41, according to ZipRecruiter salary data. Most workers in this role earn between $11.54 and $17.16 per hour, depending on experience, location, and employer.

What is the difference between Library Marketing vs Library Public Relations?

AspectLibrary MarketingLibrary Public Relations
Primary FocusPromoting library services, programs, and resources to increase usageManaging the library's image and relationships with the community and media
Skills NeededMarketing strategies, digital advertising, event promotionCommunication, media relations, community engagement
Work EnvironmentMarketing departments, outreach teamsPublic relations offices, community liaison roles
Common TasksCreating campaigns, social media management, advertisingPress releases, media interviews, community outreach

While both roles aim to enhance the library's visibility, Library Marketing focuses on promoting services and programs directly to users, whereas Library Public Relations emphasizes managing the library's overall image and community relationships. Understanding these distinctions helps in choosing the right career path or collaboration focus within library organizations.

How does a library marketing professional typically collaborate with librarians and community partners to promote library services?

Library marketing professionals often work closely with librarians to identify programs, collections, and services that need greater visibility. They collaborate to develop promotional materials, organize events, and manage social media campaigns tailored to the library's target audiences. Additionally, they build relationships with local organizations, schools, and businesses to create joint initiatives and expand outreach. This collaborative approach ensures marketing efforts align with both the library’s mission and community needs, enhancing overall engagement and impact.

What are the key skills and qualifications needed to thrive in library marketing?

To thrive in Library Marketing, you need strong skills in communications, content creation, and understanding of library services, often supported by a degree in marketing, communications, or library science. Familiarity with digital marketing tools, social media platforms, analytics software, and graphic design programs like Canva or Adobe Creative Suite is typically required. Creativity, collaboration, and adaptability are key soft skills for effectively promoting library programs and engaging diverse audiences. These skills and qualities are essential for increasing community awareness, driving library usage, and supporting the library’s mission in a dynamic information environment.

What is library marketing?

Library marketing refers to the strategies and activities used by libraries to promote their services, resources, and programs to the community. The goal is to increase awareness, usage, and engagement among patrons by effectively communicating the value of the library. This can include outreach campaigns, social media, events, and partnerships with local organizations. Library marketing professionals work to ensure that both new and existing services reach the right audiences, helping libraries stay relevant and well-utilized in their communities.
What are the most commonly searched types of Library Marketing jobs in Minnesota? The most popular types of Library Marketing jobs in Minnesota are:
What are popular job titles related to Library Marketing jobs in Minnesota? For Library Marketing jobs in Minnesota, the most frequently searched job titles are:
What job categories do people searching Library Marketing jobs in Minnesota look for? The top searched job categories for Library Marketing jobs in Minnesota are:
Library Marketing jobs near you
Infographic showing various Library Marketing job openings in Minnesota as of August 2026, with employment types broken down into 67% Full Time, and 33% Part Time. Highlights an 67% In-person, and 33% Hybrid job distribution, with an average salary of $32,058 per year, or $15.4 per hour.

Library Marketing and Communications Specialist - Saint Paul

Minnesota City Jobs

Saint Paul, MN • On-site

$35.56 - $49.50/hr

Other

Posted 25 days ago

State Of Minnesota rating

8.1

Company rating: 8.1 out of 10

Based on 170 frontline employees who took The Breakroom Quiz

5th of 50 rated states

Job description

Job Posting The Library Marketing and Communications Specialist role will focus on managing Saint Paul Public Library's content strategy and storytelling to reach new audiences, increasing use of the Library, and clearly conveying the Library's values and brand. The role also creates strategic communications plans for programs and projects among other duties. This role is part of the Marketing and Communications team of three which is responsible for raising awareness and engagement in the Saint Paul Public Library system.

Learn and apply: https://www.governmentjobs.com/careers/stpaul/jobs/5385925/library-marketing-and-communications-specialist?sort=PostingDate%7CDescending&pagetype=jobOpportunitiesJobs.

What State Of Minnesota employees say

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Benefits

Hours and flexibility

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Get the full story on Breakroom

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About State of Minnesota

Sourced by ZipRecruiter

The Minnesota State Demographic Center (SDC), part of the Minnesota Department of Administration, is the main provider of demographic data and analysis for the state of Minnesota. The SDC assists policymakers, state and local governments, businesses, nonprofits, the media, and all Minnesotans locate and understand the demographic data they need to make smart decisions.

Industry

Public administration

Company size

10,000+ Employees

Headquarters location

Saint Paul, MN, US

Year founded

1967

Social media

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