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Music Marketing Jobs (NOW HIRING)

... marketing, and networking strategy for students building an independent artistic career. Ideal candidates have professional experience as a musician, producer, or industry professional, prior ...

Assistant, Marketing

New York, NY · On-site

$43K - $55K/yr

At Warner Music Group, we're a global collective of music makers and music lovers, tech innovators ... Assistant, Marketing (Pop/Dance) A little bit about our team: The Pop/Dance Marketing Team works ...

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Music Marketing information

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$13

$32

$56

How much do music marketing jobs pay per hour?

As of Aug 4, 2026, the average hourly pay for music marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

How does a music marketing professional typically collaborate with artists and record labels?

Music Marketing professionals work closely with both artists and record labels to develop and execute promotional strategies. This often involves regular meetings to align on branding, release schedules, and campaign objectives. They coordinate with artists to create engaging content and manage social media presence, while also working with labels to secure media coverage, playlist placements, and partnership opportunities. Effective communication and flexibility are essential, as marketing plans often need to adapt to changes in release timelines or artist availability.

What do you do in music marketing?

Music marketing professionals develop strategies to promote artists, albums, or concerts through various channels such as social media, advertising, and public relations. They analyze audience data, create promotional content, and coordinate campaigns to increase visibility and sales. Skills in digital tools, branding, and communication are essential in this role.

What is the difference between Music Marketing vs Music Promotion?

AspectMusic MarketingMusic Promotion
FocusDeveloping overall strategies to build artist or album brandExecuting specific campaigns to increase visibility and sales
ActivitiesBrand positioning, market research, content planningPress releases, social media campaigns, outreach to media
Required SkillsStrategic planning, branding, analyticsCommunication, social media management, outreach skills
Work EnvironmentMarketing agencies, record labels, artist teamsPromotion agencies, media outlets, digital platforms

Music Marketing involves creating comprehensive strategies to establish and grow an artist's or album's brand, focusing on long-term positioning. Music Promotion concentrates on executing targeted campaigns to boost visibility and sales. While both roles overlap, marketing is broader and strategic, whereas promotion is more tactical and campaign-focused.

What are the key skills and qualifications needed to thrive in music marketing, and why are they important?

To thrive in Music Marketing, you need a strong foundation in marketing principles, audience analysis, and understanding of the music industry, usually supported by a degree in marketing or music business. Proficiency with digital marketing platforms, social media management tools, analytics software, and music distribution systems is essential. Creativity, adaptability, and strong communication skills help you stand out by building authentic connections with audiences and industry partners. These combined skills enable effective promotion, audience growth, and brand development in the fast-evolving music landscape.

What is music marketing?

Music marketing refers to the strategies and activities used to promote artists, bands, and their music to reach wider audiences and drive sales or streams. This can include digital campaigns, social media promotion, partnerships with influencers, playlist placements, live events, and traditional advertising. Music marketing professionals work to build an artist’s brand, connect with fans, and maximize exposure in a competitive industry. Effective music marketing combines creative storytelling with data-driven insights to generate buzz and grow an artist’s career.
More about Music Marketing jobs
What cities are hiring for Music Marketing jobs? Cities with the most Music Marketing job openings:
What are the most commonly searched types of Music Marketing jobs? The most popular types of Music Marketing jobs are:
What states have the most Music Marketing jobs? States with the most job openings for Music Marketing jobs include:
Infographic showing various Music Marketing job openings in the United States as of July 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $67,990 per year, or $32.7 per hour.

Music Marketing & Operations Intern

Create Music Group

Los Angeles, CA • On-site

Temporary

Posted 28 days ago


Job description

Established in 2015, Create Music Group is a leading music and entertainment company. The company operates as a record label, distribution company, and entertainment network which generates over 15 billion music streams each month on DSP's. Named #2 on the Inc 5000 Fastest Growth Companies in America in 2020, the company has grown exponentially by leveraging its owned IP with its media and technology platform. The company works with superstar artists, major and independent record labels, and global media brands. It operates a number of companies including Label Engine, one of the largest independent music distribution platforms in the world, with over 75,000 artists and 5,000 label clients; and Flighthouse, a digital entertainment brand focused on Gen Z, which has more than 300 million followers across social media. Create Music Group is based in Hollywood, CA and has 400 employees worldwide.
Job Summary
This role will support the Operations team within the M&A department by assisting with marketing-related initiatives for our label partners. Reporting to the Director of Marketing & Operations, the intern will help execute and coordinate marketing efforts across content creation, creator partnerships, paid advertising, and performance tracking. The role is designed to provide operational support that enables the team to deliver marketing value, maintain organized workflows, and strengthen collaboration with internal teams and external label partners.
This is a part-time internship designed for current students for the Summer/Fall 2026 term. Interns must be eligible to work in the U.S. and available for 10-23 hours per week over a 3-4 month period. This is a hybrid-work role - interns must be able to report to the Los Angeles headquarters 2-3 times per week.
Responsibilities
  • Assist with creator/influencer/ curator outreach, rate negotiation coordination, and payment administration
  • Support content ideation and assist in content creation for marketing campaigns through our M&A label clients pipeline
  • Edit short-form and long-form social media content using tools such as CapCut and Adobe Premiere
  • Stay up to date on social trends/ trending audios & content trends across socials (focused on dance music preferred)
  • Help develop marketing proposals and campaign presentations for our M&A label clients exclusively
  • Communicate and coordinate marketing ideas with record label and partner teams
  • Track campaign performance using internal and third-party marketing analytics tools
  • Organize, manage, and maintain digital files and assets
  • Participate in internal and external calls; document notes and action items
  • Assist with paid advertising setup, optimization, and reporting

Qualifications
  • Strong understanding of social media platforms, trends, and digital culture
  • Proficiency with Google Workspace (Sheets, Docs, Drive)
  • Familiarity with house, dance, and electronic music genres and culture (preferred)
  • Experience with content editing for social platforms (i.e Capcut/ Canva/ Photoshop...)
  • Bachelor's degree (or currently pursuing) in a related field such as Marketing, Music Business, Communications, or a similar discipline
  • Prior internship or work experience at a music, entertainment, or marketing company (preferred)

Program Details
  • Start Date: Flexible, Summer/Fall 2026 term
  • Hybrid role: Must be able to attend in person in the LA office 2-3 times per week
  • Length: 3 - 4 months
  • Schedule: 10-23 hours per week

Fair Chance Policy
In accordance with the Los Angeles County Fair Chance Ordinance, we will consider employment for qualified applicants with criminal histories. We evaluate candidates based on their qualifications and the nature of the offense in relation to the job for which they are applying.