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Library Marketing Jobs in Ohio (NOW HIRING)

Perform specialized tasks: • Create and distribute flyers, promotional materials, displays, and other marketing content for Library and Academic Success Center events and programs. • Assist with ...

Perform specialized tasks: • Create and distribute flyers, promotional materials, displays, and other marketing content for Library and Academic Success Center events and programs. • Assist with ...

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Library Marketing information

See Ohio salary details

$7

$14

$27

How much do library marketing jobs pay per hour?

As of Aug 4, 2026, the average hourly pay for library marketing in Ohio is $14.96, according to ZipRecruiter salary data. Most workers in this role earn between $11.20 and $16.68 per hour, depending on experience, location, and employer.

What is the difference between Library Marketing vs Library Public Relations?

AspectLibrary MarketingLibrary Public Relations
Primary FocusPromoting library services, programs, and resources to increase usageManaging the library's image and relationships with the community and media
Skills NeededMarketing strategies, digital advertising, event promotionCommunication, media relations, community engagement
Work EnvironmentMarketing departments, outreach teamsPublic relations offices, community liaison roles
Common TasksCreating campaigns, social media management, advertisingPress releases, media interviews, community outreach

While both roles aim to enhance the library's visibility, Library Marketing focuses on promoting services and programs directly to users, whereas Library Public Relations emphasizes managing the library's overall image and community relationships. Understanding these distinctions helps in choosing the right career path or collaboration focus within library organizations.

How does a library marketing professional typically collaborate with librarians and community partners to promote library services?

Library marketing professionals often work closely with librarians to identify programs, collections, and services that need greater visibility. They collaborate to develop promotional materials, organize events, and manage social media campaigns tailored to the library's target audiences. Additionally, they build relationships with local organizations, schools, and businesses to create joint initiatives and expand outreach. This collaborative approach ensures marketing efforts align with both the library’s mission and community needs, enhancing overall engagement and impact.

What are the key skills and qualifications needed to thrive in library marketing?

To thrive in Library Marketing, you need strong skills in communications, content creation, and understanding of library services, often supported by a degree in marketing, communications, or library science. Familiarity with digital marketing tools, social media platforms, analytics software, and graphic design programs like Canva or Adobe Creative Suite is typically required. Creativity, collaboration, and adaptability are key soft skills for effectively promoting library programs and engaging diverse audiences. These skills and qualities are essential for increasing community awareness, driving library usage, and supporting the library’s mission in a dynamic information environment.

What is library marketing?

Library marketing refers to the strategies and activities used by libraries to promote their services, resources, and programs to the community. The goal is to increase awareness, usage, and engagement among patrons by effectively communicating the value of the library. This can include outreach campaigns, social media, events, and partnerships with local organizations. Library marketing professionals work to ensure that both new and existing services reach the right audiences, helping libraries stay relevant and well-utilized in their communities.
What are popular job titles related to Library Marketing jobs in Ohio? For Library Marketing jobs in Ohio, the most frequently searched job titles are:
What cities in Ohio are hiring for Library Marketing jobs? Cities in Ohio with the most Library Marketing job openings:
Infographic showing various Library Marketing job openings in Ohio as of July 2026, with employment types broken down into 80% Full Time, 10% Part Time, and 10% Temporary. Highlights an 90% In-person, and 10% Remote job distribution, with an average salary of $31,118 per year, or $15 per hour.

Community Engagement Manager

Clermont County Public Library

Milford, OH • On-site

$23 - $30/hr

Full-time

Posted 10 days ago


Job description

Champion Discovery. Deliver Impact. Strengthen Community.

Join Our Team

Do you have a passion for connecting people with meaningful resources and experiences? Are you a strategic communicator who thrives on building relationships, leading creative initiatives, and making a positive impact in the community?

The Library is seeking an experienced Community Engagement Manager to oversee the Department, ensuring alignment with the Library's mission and strategic plan. This position is responsible for developing and implementing marketing, communications, and public relations and system-wide initiatives that enhance the Library's visibility and community impact. The manager leads the Library's marketing efforts, including website management, social media, publicity, and media relations, while also establishing and maintaining relationships with community partners.

Essential Duties and Responsibilities:

  • Demonstrates Welcoming Behaviors and C.C.P.L. Internal Service Standards to encourage approachability and effective interactions with vendors, guests, and staff at all levels of the organization.
  • Communicates and collaborates with Library Administration and management team on a regular basis. Assists with system-wide decision making and determining long- and short-range goals to achieve and/or create objectives of the Library's mission and strategic plan.
  • Manages department staff, including but not limited to interviewing, hiring, supervision, performance evaluation, goal setting, coaching, motivation, and action plans. Approves leave requests, timesheets for payroll purposes, and reimbursements for mileage.
  • Liaisons with department, branch managers, and staff concerning introduction and implementation of both system-wide and department projects and procedures, new services, and programs.
  • Ensures the department's effective working relationship with the public, library staff, and administration. Motivates and inspires collaborative teamwork.
  • Coordinates the work and determines the goals of the Community Engagement Department aligned with the Library's Strategic Plan through effective leadership and operation of the department.
  • Develops community partnerships and relationships with community leaders and organizations, government officials, and local media to benefit the Library. Serves as a spokesperson for the Library and manages media calls in conjunction with the Director. Refers inquiries as needed.
  • Supports the development of processes, procedures, and marketing materials related to programming.
  • Oversees the production of Library publications and promotional materials, newsletters, program posters, event calendars, brochures, bookmarks, presentations, annual reports, surveys, signage, messages for electronic message boards and large screen monitors, and press releases, etc.
  • Oversees the development and maintenance of the Library's website and social media platforms. Ensures consistent messaging between print and electronic media and responds appropriately to comments and questions. Ensures department maintains project archives.
  • Purchases advertising, maintains media lists and databases, and monitors expenditures.
  • Prepares department budgets on an annual basis. Monitors department expenditures and approves invoices for payment.
  • Creates talking points aligned with the Library's Strategic Plan for library staff to provide consistent and clear responses to guest questions.
  • Interprets CCPL policy and procedures to staff from a management perspective. Updates staff on policy or procedure changes as needed. Creates and introduces effective department-related procedures and ensures staff compliance with all policies and procedures.
  • Identifies staff training needs and requirements, and in cooperation with the Human Resources Department, seeks professional development opportunities for self and staff.
  • Attends system meetings including Board of Trustees, Trustee committees, manager's, public services, etc. Takes minutes for all Trustee meetings. Serves on or leads committees as assigned.
  • Keeps current with new technologies and trends relating to marketing and communications as well as libraries.
  • Regular and predictable physical attendance.

Additional Examples of Work Performed:

  • Keeps the public informed of the Board of Trustees meetings in accordance with Board of Trustees By-Laws.
  • Monitors the department for equipment and maintenance issues, safety, and security. Initiates maintenance and repair requests as necessary.
  • Assesses, purchases, and maintains hardware and software applications necessary for the department operations in conjunction with the Information Services Department.
  • As required, shares photography shooting assignments at branch or system functions.

Required Abilities:

  • Possesses a broad knowledge of public library policy, procedures, services, practices, plans, and issues. Applies Library policies and procedures to situations as encountered.
  • Demonstrates analytical abilities sufficient to synthesize complex or diverse information, conceptualizes projects, uses independent judgment and excellent organizational skills, and is detail-oriented.
  • Is self-motivated; prioritizes and performs duties without direct supervision, determines appropriate time commitments for the task at hand, manages multiple priorities, and concentrates on a task despite frequent interruptions.
  • Ability to maintain confidentiality and exercise sound judgment.
  • Demonstrates strong leadership skills, effective problem-solving and decision-making techniques. Is self-motivated and analytical.
  • Ability to be an effective team member by utilizing skills, knowledge, and support to promote the goals and objectives of the Library. Respects and adheres to the chain-of-command structure for a more effective decision-making and reporting process, including greater efficiency.
  • Performs periodic self-evaluation, and sets long- and short-range goals and priorities for self.
  • Ability to demonstrate excellent service skills and effective interpersonal relationships with individuals of all ages, is respectful of diversity and special needs. Maintains composure and demonstrates a high level of courtesy and diplomacy, including effective body language.
  • Maintains excellent and persuasive verbal and written communication skills to interact positively with the public, staff, managers, Library Administration, Board of Trustees, and media. Maintains professional relationships with community leaders.
  • Demonstrates technology skills in using computers and software applications such as word processing, desktop publishing, website creation, photo editing, database management, and graphics software, such as MS Office, Adobe Creative Suite, iMovie, Wix, etc.
  • Provide oversight through working knowledge of design, layout, and production of marketing materials, including the production of audiovisual materials.
  • Sits, stands, and/or walks for extended periods of time. Must have agility and strength necessary to effectively and safely reach up or down, stoop, stretch, and use step stools and ladders to retrieve and shelve materials, conduct programs, carry equipment, straighten facility, rearrange furniture under 50 pounds, shovel snow, etc.
  • Must have reliable transportation for travel to and from other branches, departments, and outside agencies.

Please include your cover letter and resume with your application.

The Clermont County Public Library is an Equal Opportunity Employer.


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