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Lead Generation Specialist Insurance Jobs (NOW HIRING)

Nexus HR is hiring a highly motivated Lead Generation Specialist to support a fast-paced Insurance Brokerage & Advisory organization by driving outreach and generating new business opportunities.

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Lead Generation Specialist

Orlando, FL · On-site

$52K - $62K/yr

* Lead Generation Specialist * Full-time office job (remote and hybrid are not available). * $52,000 - $62,000 We are seeking a highly motivated and experienced Lead Generation Specialist to drive our ...

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Lead Generation Specialist

Atlanta, GA · On-site

$17 - $18/hr

Lead Generation Specialist At Atlanta Laundry, we are family owned and operated. Our goal is to be America's Best and Finest Wash and Fold Experience in all aspects. Serving our community in a way ...

Health Insurance Reimbursement * 401(k) * 401(k) matching * Free uniforms * Paid time off Lead Generation Specialist Orange Electric is a fast‑growing B2B electrical contractor seeking a motivated ...

Lead Generation Specialist Help More Families Find the Care They Need Some people sell products. You'll help families find peace of mind. We're a growing home care company looking for a Lead ...

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Lead Generation Specialist Insurance information

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$28.5K

$66.3K

$116K

How much do lead generation specialist insurance jobs pay per year?

As of Jul 26, 2026, the average yearly pay for lead generation specialist insurance in the United States is $66,269.00, according to ZipRecruiter salary data. Most workers in this role earn between $39,000.00 and $83,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Lead Generation Specialist in Insurance, and why are they important?

To thrive as a Lead Generation Specialist in Insurance, you need a solid understanding of insurance products, strong research abilities, and experience with sales or marketing, often supported by a relevant degree or prior industry experience. Familiarity with customer relationship management (CRM) software, lead generation tools, and digital marketing platforms is typically required. Outstanding communication, persistence, and analytical thinking help you build rapport and identify high-quality prospects. Mastering these skills ensures a steady pipeline of qualified leads, directly supporting sales targets and business growth.

How does a Lead Generation Specialist in the insurance industry typically collaborate with sales and marketing teams?

As a Lead Generation Specialist in insurance, you’ll work closely with both sales and marketing teams to ensure a steady pipeline of qualified prospects. Your daily responsibilities often include sharing insights on lead quality, coordinating campaign strategies, and providing feedback on which sources yield the best results. Regular meetings and reporting help align your efforts with sales goals and marketing initiatives, fostering open communication and continuous improvement. This collaboration ensures that leads are not only plentiful but also highly relevant, boosting the overall effectiveness of the sales process.

What does a Lead Generation Specialist in Insurance do?

A Lead Generation Specialist in Insurance is responsible for identifying and attracting potential clients who are interested in purchasing insurance products or services. They use various strategies such as cold calling, email campaigns, networking, and digital marketing to generate qualified leads for the sales team. Their goal is to create a steady pipeline of prospects, gather relevant information, and nurture relationships until leads are ready to be handed over to insurance agents or sales representatives. This role is crucial for helping insurance companies expand their customer base and achieve sales targets.

What is the difference between Lead Generation Specialist Insurance vs Insurance Sales Agent?

AspectLead Generation Specialist InsuranceInsurance Sales Agent
Primary RoleIdentify and generate potential insurance leadsSell insurance policies directly to clients
Required CredentialsBasic industry knowledge, sometimes certificationsLicensing and certifications required
Work EnvironmentMarketing, outreach, online platformsClient meetings, calls, in-person or virtual
Employer UsageInsurance companies, marketing firmsInsurance agencies, brokerages

While both roles operate within the insurance industry, a Lead Generation Specialist Insurance focuses on sourcing potential clients, whereas an Insurance Sales Agent actively sells policies. Understanding these differences helps in choosing the right career path or job search focus.

What cities are hiring for Lead Generation Specialist Insurance jobs? Cities with the most Lead Generation Specialist Insurance job openings:
What states have the most Lead Generation Specialist Insurance jobs? States with the most job openings for Lead Generation Specialist Insurance jobs include:
What job categories do people searching Lead Generation Specialist Insurance jobs look for? The top searched job categories for Lead Generation Specialist Insurance jobs are:
Infographic showing various Lead Generation Specialist Insurance job openings in the United States as of July 2026, with employment types broken down into 66% Full Time, 33% Part Time, and 1% Contract. Highlights an 64% Physical, 2% Hybrid, and 34% Remote job distribution, with an average salary of $66,269 per year, or $31.9 per hour.
Lead Generation Specialist

Lead Generation Specialist

Nexus HR Services

Sacramento, CA

$30 - $35/hr

Other

Medical, Dental, Vision, Retirement, PTO

Posted 15 days ago


Job description

Lead Generation Specialist - Sacramento, CA

Compensation: $30 - $35 + Commission

Overview: Nexus HR is hiring a highly motivated Lead Generation Specialist to support a fast-paced Insurance Brokerage & Advisory organization by driving outreach and generating new business opportunities. This role focuses on cold-calling prospective clients, building rapport, and scheduling qualified appointments to maintain a strong pipeline and support sales team growth.

About the job: 

As a Lead Generation Specialist, you will serve as the first point of contact for prospective clients by making outbound calls, introducing the company's services, and scheduling qualified appointments for the sales team while managing confirmations and reminders. This role requires strong communication skills, phone confidence, and persistence, with performance measured by call volume, appointment bookings, and lead quality.

Duties and Responsibilities:

  • Conduct cold calls to potential clients and generate qualified leads.

  • Schedule client appointments for the sales team and ensure calendar accuracy.

  • Perform outbound calls for appointment reminders and follow-up confirmations.

  • Ensure key meetings are booked and properly coordinated for sales representatives.

  • Build rapport with prospects and provide a professional first impression of the company.

  • Familiarize yourself with the company's insurance products and advisory services to effectively communicate value.

  • Maintain accurate records of calls, outreach activity, and appointment outcomes.

  • Collaborate with internal sales staff to support lead conversion and pipeline development.

Qualifications:

  • Prior experience in lead generation, customer service, telemarketing, or sales support is preferred (but not required).

  • Strong verbal communication and interpersonal skills.

  • Comfortable with high-volume outbound calling and rejection handling.

  • Self-starter mindset with strong motivation to meet and exceed goals.

  • Organized, detail-oriented, and able to manage schedules effectively.

  • Ability to quickly learn and understand insurance services and business offerings.

Benefits:

  • Dental

  • Vision

  • Medical

  • 401k 

  • Paid Leave